TV Ratings Sunday: NFL Pre-Season Wins Night, 'Big Brother', 'Extreme Makeover: Weight Loss Edition' Finale Up

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August 20th, 2012


Adults 18-49: Rating/Share 2.6/8 1.4/4 1.2/3 1.0/3 1.0/3
Adults 18-34: Rating/Share 1.9/7 1.5/5 0.7/2 0.9/3 0.7/2
Total Viewers (million) 8.133 3.002 5.598 2.743 3.656


Due to the nature of live sports programming the ratings for NBC (NFL Pre-season Football and Dateline) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

NBC was number one in adults 18-49  and among total viewers.

On NBC , Dateline earned a 1.5 adults 18-49 rating, up 50% from a 1.0 for its most recent telecast on July 22, 2012, though this preliminary number is likely to change because football aired in the time period in many markets. NFL Preseason Football scored a preliminary 3.0 adults 18-49 rating, down 12% from a 3.4 for last year's Game 1 fast national on August 21, 2011.

On CBS, Big Brother earned a 2.3 adults 18-49 rating, up 15% from last week's 2.0. when it aired against the Olympics closing ceremony.

On ABC, Extreme Makeover: Weight Loss Edition season finale earned a 1.1 rating, up 22% from last week's 0.9, but down 42% from a 1.9 for last season's finale on July 25, 2011.

Broadcast primetime ratings for Sunday, August 19, 2012:

Time Net Show 18-49 Rating/Share Viewers (Millions)
7:00 NBC Dateline 1.5/5 5.75
CBS 60 Minutes - R 1.1/4 7.72
ABC America's Funniest Home Videos - R 1.1/4 4.81
FOX American Dad - R 0.8/3 1.76
7:30 FOX The Cleveland Show - R 0.9/3 2.11
8:00 NBC NFL Preseason Football - Live 3.0/8 8.93
CBS Big Brother 2.3/7 6.50
FOX The Simpsons - R 1.4/4 3.11
ABC Once Upon a Time - R 0.6/2 2.78
8:30 FOX The Simpsons - R 1.5/4 3.37
9:00 FOX Family Guy - R 1.8/5 3.69
ABC Extreme Makeover: Weight Loss Edition (9-11PM) - Finale 1.1/3 3.52
CBS The Good Wife - R 0.6/2 3.58
9:30 FOX Family Guy - R 1.9/5 3.98
10:00 CBS The Mentalist - R 0.8/2 4.59

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • forg

    Aww at Extreme Makeover: Weight Loss Edition, they should have stayed on Monday instead of ABC wasting their old timeslot with Glass House

  • CrimTV

    flattering picture!

  • Kaylie

    Family Guy is a monster.

  • Phil

    Big Brother was entertaining last night! Good to see it do well in the ratings!

  • SJ

    Fox is definitely inflated.

    I don’t know why ABC pulled (=cancelled) Secret Millionaire. It wasn’t doing that badly, especially for summer*, plus they had to have known that Once Upon a Time was going to repeat terribly.

    *Let me clarify that: both Secret Millionaire and EM:WLE deserve to be cancelled, as their numbers are bad even by summer standards. But that still doesn’t explain why the former was pulled from schedule early.

  • PHIL

    @Susan From what I believe, it was done before but the readers were not interested in UNI.

  • Cameron

    I thought Big Brother was great last night! Hope to see Boogie or Frank leave. Hopefully the show will keep going up:)

  • Chris

    Dateline numbers may be inflated because remember Sunday Night Football aired live in all time zones, therefore Dateline aired after the game in Mountain and Pacific Time Zones. Even in the preseason, the NFL is a ratings beast (especially considering it’s summer).

  • Ricky

    Oh yeah, real nice. Use the picture of armpit-hairless Ian. Remind me, whose bright idea was that one again?

  • Ricky

    Oh yeah, and hopefully Evil Troll Face Boogie gets the boot this Thursday…

  • Dillan

    Big Brother is very good at the moment. Glad the ratings are going up.

  • Jim

    It’s a bummer to see Big Brother doing so well. CBS needs to fire Allison Grodner and it’s never going to happen with the ratings going up.

  • http://tvbythenumbers.com Bill Gorman

    “Why is UNI always on the upper table but never detailed right below??”

    A variety of reasons that boil down to “not worth the effort considering the traffic received”.

    “Dateline numbers may be inflated because remember Sunday Night Football aired live in all time zones”

    Correct. Disregard the Dateline ratings, they are meaningless.

    “Fox is definitely inflated.”

    Possibly because of baseball, but here was no local football on Fox last night.

  • s0303

    @ ricky…as much as i dislike boogie, they really should be gunning for frank…he’s won too many hoh’s…

  • forg @SJ

    They probably just wanted to condition viewers that OUAT is coming back soon, yeah repeat numbers will suck but maybe as the season is fast approaching having repeats as early as now will get some viewers attention

  • http://tvbythenumbers.com Bill Gorman

    “I’m new here. but wasn’t THE NEWSROOM on TV last night? Where is its numbers?”

    These are broadcast ratings, Sunday’s cable ratings will be posted on Tuesday morning.

  • OMG

    I remembered during the regular season OUAT pulled a 1.0 in repeat, so 0.6 in the summer is not shocking. Though I think ABC wants to pull in some new viewers. But that has to be a really low repeat number for a show that garners at worst high 2s during its 1st season run.

  • tv log

    Well CBS drop its lawsuit against ABC! Why CBS didn’t sue JD Roth during 05/06 season when he had produced show more similar to CBS Big Brother! The Glass House is more similar to Big Brother around the world than CBS Big Brother! JD Roth Show called Unan1mious! It did better than CBS Big Brother did on 2008 Winter! May be Unan1mious came behind American Idol! Big Brother did came after Survivor! it lost audience! Oprah Big Give beat CBS Big Brother! CBS should have had sue ABC last year! Expedition Impossible! But it can’t sue its partner making The Amazing Race! ABC! And Mark Burnett still mad Big Brother still on CBS roster!

  • Matthew

    The Once Upon a Time repeat had lower ratings then I expected. Through OUAT has always had sort-of bad repeat ratings because of how serialized it is. Also because it was a repeat against the not very serialized Simpsons (not saying it’s a bad show), pre-season NFL, and a new Big Brother.

  • Joseph A

    1st FOX , Those are great numbers for FOX animation repeats , and as we saw during the Olympics the 18-49 audience grows significantly as the evening progresses.
    2nd CBS, love those numbers. I might not be watching Big Brother but it is clear that the show is working for a good portion of America. I also caught part of The Good Wife last night, and can easily see why it as such a devoted audience.
    3rd ABC, hard one here since I personally despise America’s Funniest Home Videos, and Once Upon A Time is a great show but because it is a one big drawn out mystery plot it repeats like crap. Will this be sold into syndication or will it find its second life on a Disney owned cable channel?

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