ABC Primetime Ratings Highlights for Week of August 13, 2012

Categories: Press Releases

Written By

August 21st, 2012

via press release:

Opposite NBC’s Olympic-Promoted Opener of “Stars Earn Stripes” and Debut Competition on Fox, ABC’s “Bachelor Pad” Marks Best-Since-Premiere Results

 

ABC’s “The Glass House” Scores Double-Digit Week-to-Week Increases

 

 ABC’s “NY Med” Gains More Than 40% Week to Week Across Key Measures and Delivers Double-Digit Year-to-Year Improvement for the Net in its Time Period

 

 “A Special Edition of 20/20” Scores Summer Highs for ABC on Wednesday at 10pm

 

Up Over its Year-Ago Telecast, ABC’s “Rookie Blue” is the Most-Watched TV Show

During Thursday’s 10 O’clock Hour for its 2nd Straight Original Broadcast

 

ABC Leads Friday, as Back-to-Back Installments of “20/20

Finish as the Night’s Top 2 Most Watched Television Programs

 

ABC’s Repeat “20/20” Defeats NBC’s Original “Dateline” on Friday at 10pm

 

Jumping Over its Lead-in and Building Against NBC’s NFL Coverage, ABC’s Season Finale of “EM: Weight Loss” Surges to 5-Week Highs in Viewers and Young Adults

 

During 2nd Season Run, ABC’s “EM: Weight Loss Edition” Improves

Its Time Period Year Over Year by an Impressive 50% in Adults 18-49

 

WEEK No. 48:

 

Monday

“Bachelor Pad” (8:00-10:01 p.m.)

From 8:00-10:00 p.m., opposite NBC’s Olympic-promoted 2-hour debut of “Stars Earn Stripesand Fox’s series debut of “Hotel Hell” and an original “Hell’s Kitchen,” ABC’s “Bachelor Pad” grew week to week by 18% in Total Viewers (4.0 million vs. 3.4 million) and by 9% in Adults 18-49 (1.2/4 vs. 1.1/3), hitting best-since-premiere numbers on both measures – since 7/23/12.

 

“The Glass House” (10:01-11:00 p.m.)

During the 10 o’clock hour against the highly promoted season opener of NBC’s “Grimm,” ABC’s “The Glass House” posted double-digit gains over the prior week with viewers (+19% - 1.9 million vs. 1.6 million) and young adults (+17% - 0.7/2 vs. 0.6/2).

 

Tuesday

“NY Med” (10:00-11:00 p.m.)

Building its numbers for the 2nd week in a row during Tuesday’s 10 o’clock hour, ABC’s “NY Med” shot up week to week in Total Viewers (+48% - 4.3 million vs. 2.9 million), Adults 18-49 (+43% - 1.0/3 vs. 0.7/2) and Adults 25-54 (+50% - 1.5/4 vs. 1.0/2). The show hit a 4-week high in the key Adult 25-54 news demo – since 7/17/12.

 

  • “NY Med” jumped over its lead-in at 10:00 p.m. with Total Viewers (+169%) and Adults 18-49 (+67%), building viewers for ABC in the hour for its 6th straight telecastPicking up audience throughout its broadcast, the sixth installment of the 8-part ABC News docu-series gained viewers (+13%) and young adults (+10%) from its first half-hour to its second half-hour.

 

  • Continuing to improve its time period year to year for ABC, “NY Med” surged over original programming on the year-ago night (“Combat Hospital” on 8/16/11 = 3.6 million, 1.2/3 and 0.9/3) by double-digit percentages in Total Viewers (+19%), Adults 25-54 (+25%) and Adults 18-49 (+11%).

 

Wednesday

“A Special Edition of 20/20” (10:00-11:00 p.m.)

Building on its lead-in at 10:00 p.m. and hitting summer highs for ABC in the time period, “A Special Edition of 20/20” ranked No. 1 during the hour with Adults 25-54 (1.6/4-tie). From losing weight to looking great to pampered pets to designer shoes, ABC’s “20/20” took a look at the latest and greatest obsessions.  The program included previously aired segments.

 

  • Boosting its slot week to week by 50% in Total Viewers (4.2 million vs. 2.8 million), by 63% in Adults 18-49 (1.3/4 vs. 0.8/2) and by 78% in Adults 25-54 (1.6/4 vs. 0.9/2), “20/20” scored ABC’s highest ratings in the hour this summer in both key Adult measures.

 

Thursday

Soaring over its lead-in by 1.6 million viewers at 10:00 p.m., ABC’s “Rookie Blue” shot up to rank as the most-watched TV show in its slot for its 2nd consecutive original telecast. In the hour, the ABC drama outdelivered NBC’s “Rock Center with Brian Williams” by 14% in Total Viewers (4.8 million vs. 4.2 million), by 10% in Adults 18-49 (1.1/3 vs. 1.0/3) and by 8% in Adults 25-54 (1.4/4 vs. 1.3/4).

 

  • Rookie Blue” was up over its year-ago telecast by 4% in Total Viewers (4.6 million on 8/18/11).

 

Friday

With repeats of “Shark Tank” and back-to-back installments of “20/20,” ABC qualified as the most-watched network on Friday night (4.4 million), outdrawing runner-up Fox with NFL coverage by 7% (4.1 million). ABC’s “20/20-FRIDAY” and “20/20” stood as Friday’s Top 2 TV programs with Total Viewers.

 

  • Soaring week to week by double-digits in Total Viewers (+19%) and Adults 18-49 (+20%), ABC delivered its biggest Friday audience in 5 weeks and equaled a 9-week high on the night among young adults – since 7/13/12 and 6/15/12, respectively.

 

Shark Tank” (8:00-9:01 p.m.)

At 8 o’clock, ABC’s replay “Shark Tank” outdelivered its unscripted competition on NBC, beating an encore “America’s Got Talent” by 23% among Total Viewers (3.8 million vs. 3.1 million) and 67% in Adults 18-49 (1.0/4 vs. 0.6/3). The repeat “Shark Tank” also dominated CBS’ original “Teachers Rock” special by 1.0 million viewers and 100% with young adults (2.8 million and 0.5/2).

 

  • Growing for its 3rd straight telecast, “Shark Tank” was up week to week by 19% in Total Viewers and 11% in Adults 18-49.

 

“20/20-FRIDAY” (9:01-10:00 p.m.)

ABC’s rebroadcast “20/20-FRIDAY” registered as Friday’s most-watched TV program (4.8 million). The ABC newsmagazine shot up over its lead-in by 1.0 million viewers to take first place in its 9:00 p.m. time slot in viewers over NFL coverage on Fox (+12% - 4.3 million).

 

  • Jumping over the prior week by 44% in Adults 18-49 (1.3/4 vs. 0.9/3) and by 33% in Adults 25-54 (1.6/5 vs. 1.2/3), “20/20-FRIDAY” matched ABC’s best summertime (Memorial Day through Labor Day) numbers with regular programming in the 9 o’clock hour in more than 2 years – since 7/30/10.

 

“20/20” (10:00-11:00 p.m.)

ABC’s encore “20/20” stood as the No. 1 program in the 10 o’clock hour in Total Viewers (4.6 million) and the key Adult 25-54 news demo (1.7/5). The repeat ABC news program held double-digit advantages over NBC’s original “Dateline” in Adults 18-49 (+20% - 1.2/4 vs. 1.0/3) and Adults 25-54 (+13% - 1.7/5 vs. 1.5/4).

 

  • 20/20” marked its best numbers in 5 weeks with Total Viewers, in 4 weeks among Adults 18-49 and in 10 weeks among Adults 25-54 – since 7/13/12, 7/20/12 and 6/8/12, respectively.

 

Sunday

“EM: Weight Loss Edition” (9:00-11:00 p.m.)

Doubling its young adult lead-in (+100%) at 9:00 p.m. against NBC’s NFL coverage (Steelers-Colts) and gaining viewers throughout its 2-hour broadcast, the season finale of ABC’s “EM: Weight Loss Edition” scored double-digit week-to-week increases for its 2nd straight telecast in Total Viewers (+29% - 3.6 million vs. 2.8 million) and Adults 18-49 (+33% - 1.2/3 vs. 0.9/2).   In fact on both measures, the ABC unscripted series hit 5-week highs – since 7/15/12.

 

  • During its Season 2 run on Sunday from 9:00-11:00 p.m., “EM: Weight Loss Edition” improved the time period year to year for ABC by an impressive 50% among Adults 18-49 (1.2/3 vs. 0.8/2).
 
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