Cable News Ratings for Monday, August 27, 2012

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August 28th, 2012


Live + Same Day Cable News Daily Ratings for August 27, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC    1,523        324         635
CNN      427        125         206
MSNBC      579        178         259
CNBC      184         47           78
FBN        59         16           32
HLN      253        107         144
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC    2,699        544       1,056
CNN      677        213         312
MSNBC    1,199        353         559
CNBC      210         86         113
FBN        99         26           52
HLN      351        104         169
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends    1,063        286         584
CNN Early Start/Starting Point      228         94         121
MSNBC Morning Joe      511        202         268
CNBC Squawk Box      115         26           66
HLN Morning Express w/ Meade      319        173         243
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE    2,409        492         996
CNN SITUATION ROOM      642        188         281
MSNBC HARDBALL WITH C. MATTHEWS      891        235         345
CNBC FAST MONEY      226         40           76
HLN EVENING EXPRESS      201         87           94
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER    2,491        451       1,004
CNN SITUATION ROOM      547        150         274
MSNBC POLITICS NATION      772        203         306
CNBC MAD MONEY      183         47           65
HLN EVENING EXPRESS      190         78         102
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH    2,356        461       1,018
CNN AMERICAS CHOICE 2012      494        150         233
MSNBC HARDBALL WITH C. MATTHEWS      909        271         399
CNBC KUDLOW REPORT      139         33           52
HLN JANE VELEZ-MITCHELL      336         95         162
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR    3,350        669       1,239
CNN CNN PRESENTS      722        214         330
MSNBC ED SHOW      945        232         374
CNBC ULTIMATE FACTORIES      181         74           98
HLN NANCY GRACE      468        109         253
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY    2,580        534       1,062
CNN AMERICAS CHOICE 2012      640        208         285
CNN CNN PRESENTS      851        235         361
MSNBC RACHEL MADDOW SHOW    1,422        440         660
CNBC DIAMOND RUSH      234         96         105
CNBC RIPPING OFF THE RICH      220         81         104
HLN DR. DREW      347        135         159
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA    2,153        428         865
CNN AMERICAS CHOICE 2012      574        204         287
MSNBC LAST WORD W/ L. ODONNELL    1,229        387         641
CNBC AMERICAN GREED      222         95         137
HLN NANCY GRACE      238         68           95
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR    1,506        365         676
CNN CNN PRESENTS      379        142         195
MSNBC ED SHOW      693        226         365
CNBC MAD MONEY        68         25           44
HLN SHOWBIZ TONIGHT      256        108         156

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2012)

CNN/HLN: 99.727 million HHs

CNBC: 97.497 million HHs

FNC: 97.981 million HHs

MSNBC: 95.526 million HHs

Fox Business: 68.407 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • XYZ

    Wow, CNN really got left in the dust yesterday despite the hurricane/RNC coverage.

  • Ratboy

    Holy crap!! The Five hit it BIG!!! Matthews did not get much of a bump though. Hannity was HUGE! Rachel did well also but Eddie and Sharpie not so much!

  • Former CNN Fan

    Actually, CNN didn’t really have that much hurricane coverage. Unfortunately, they aired reruns of Romney’s documentary (CNN Presents) and the America’s choice coverage was a rerun of the live chat at 7pm. They got left in the dust because they had very little live stuff. A big chunk of the “live” coverage was Piers chatting with the Romney sons. if you watched 5 minutes of CNN, you pretty well caught everything.

  • AppleStinx

    CNN’s primetime programs had higher ratings in the demo than ‘Politics Nation’.

  • Coffee Steve

    Oh My! Fox is smoooooooooookin


    isn’t this nice

    *Grenades, machetes sold at store adjacent to ‘Romneyville’ protest camp

  • Coffee Steve

    With Ann Romneys and Christies speech tonight is 5 Million out of the question for Fox? And Thursday night, will Fox surpass the MSM coverage again?


  • Stan T

    You can see how biased MSNBC is…they already knocked the speeches of Ann Romney and Chris Christie, and they havent even given them yet…

    It’s your teacher giving you an F on your term paper before you’ve even turned it in.

  • Ratboy

    @ It’s your teacher giving you an F on your term paper before you’ve even turned it in.

    But at least they grade Obama the same way!! they give him an A+ with stars before he does anything!!! :lol:

  • Stan T

    Posted August 28, 2012 at 2:26 PM
    @ It’s your teacher giving you an F on your term paper before you’ve even turned it in.

    But at least they grade Obama the same way!! they give him an A+ with stars before he does anything!!!


    worse, they give him the A+ even after he turned in the F paper…

  • Coffee Steve

    @Stan & Ratboy
    worse, they give him the A+ even after he turned in the F paper…

    But, But, But he didn’t build that :-)

  • Matthew

    @d.d.: “A lot of people lament the decline in manufacturing employment, which has fallen by about 1/3 since 2000. Again , I list US companies exporting jobs.

    What will help the US , anybody?”

    At the risk of sounding pessimistic, uhh… I’d say nothing at all will help, unless you consider a huge backward leap in working and living conditions to be helpful. We can’t compete with countries that don’t value the well-being of their own citizens, and have no problem with them working as borderline slaves.

    More significantly, and a factor that isn’t discussed as frequently as it should be, is the fact that the economy is simply becoming too efficient. Technology isn’t just advancing, it’s advancing exponentially. This isn’t a trend that’s going to go backwards, the human worker is going to become more and more obsolete by the year, and highly advanced and industrialized nations will be hit first (and hardest) by this effect. There are already several industries that are capable of meeting the same level of demand with a much lower level of human labor.

    A lot of people probably don’t appreciate the fact that we’re only 15 – 30 years away from processors with greater-than-human intelligence. In other words, machines that can design and build other machines with greater proficiency than any human engineer, self-evolving technology. You have to wonder, what will the economy look like when there’s no longer a single job left that a human can do better than a machine?

  • Marcus

    @Stan….Just doing what Fox does. Just as biased as Fox always is.

  • Matthew

    @Stan T.: “And democrats are suppose to be smart…they did it before 2010, when the dems controlled both houses of congress and a demo president in the WH…”

    Despite your near relentless propensity for making sh*t up and general lying, I decided to give you the benefit of the doubt and research this claim, and sure enough, you’re just making sh*t up. NASA’s budget continued to grow in 2007, 2008, 2009, and 2010, and unless I’m mistaken, that’s kind of the opposite of being “cut.” It declined by a very small margin in FY 2011 (from 18.7b to 18.4b), with a larger decline projected for 2012. YOU LIE. Though I will give credit where credit is due – Based on your post history here, your choice to become a fantasy author seems a natural fit.

  • betty

    the Mainstream Media Complex is populated with Pod People with glassy eyes
    and fixed smiles who parrot identical talking points tirelessly….their
    is no Cure for their “condition”,only a Solution…they must be be Vaporized
    so that not even one atom or molecule is left…for now, they are poisoning and contaminating everything they touch…they are an abomination.

  • ughhh

    I hate when people write big ass paragraph. Like for real just cut down to two or three sentences the most. -____- . For the people that say MSNBC OR FOX NEWS is bias give me a break the media in general is bias this not breaking news everybody.

  • HRJ

    Can’t we all just get along?

    It is almost time for Mrs. You People to tell the world what a wonderful man that Mitt is. I understood long ago that the white male population is getting smaller and smaller. Be that as it may, the republicans should be reaching for everyone instead of turning would be votes away with wild talk of welfare and other antisocial signals.

  • Rick

    CNN has been covering the convension since early today. I can’t take that much politics and CNN can’t find enough new material that is worht listening to.

    I would like to hear Ann Romney, Christie, Mitt Romney and Paul Ryan’s speeches and read the party platform.

    For the dems, I will listen to Obama’s and Biden’s speech and read the party platform.

    I might need the mute button depending on the BS. I will keep track how much I use the mute button. I want to hear where they want the country to go, not listen to a dog and pony show.

  • Coffee Steve on Mini-Laptop

    I’m just glad they don’t put a crazy filter in here :-)

  • Ralph Hahn

    If you look at the “Total Day” numbers, CNN finished third, but was not far from MSNBC’s total 25-54 demo.

  • Jeff

    @I am not a fan of some of Synder’s policies(mainly the emergency manager one) but I least give him credit for some things like not okaying voter ID laws that main purpose is to try disenfranchise certain kinds of voters
    Hey I understand your concern, however do not believe all the left info on that program. I am from Michigan as is majority of my family. My brother is a liberal as am I, we both agree that certain cities are so corrupt and so out of control that this program has proven qualities of working, as long as they stay out of the public voting process. So I find myself agreeing with the Gov and his efforts to get these gridlock cities going from bad to much worse!

    As I have said before regarding Synder, he’s from liberal AnnArbor, how right wing looney can he be?

    Why was Speaker Boehner booed at the RNC convention??

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