Late Night TV Ratings For The Week Of August 20-24, 2012

Categories: Late Night TV Ratings,Network TV Press Releases,Weekly Late Night TV Ratings

Written By

August 30th, 2012

To see past weeks' Late Night TV ratings information click here.

 

Via NBC's Press Release

JAY LENO DELIVERS #1 RESULTS FOR THE LATE-NIGHT WEEK OF AUG. 20-24, TOPPING THE ABC AND CBS SLOT COMPETITION IN ALL KEY CATEGORIES

JAY GENERATES BIGGER AUDIENCES THAN HIS ABC AND CBS TIME-PERIOD COMPETITION IN ADULTS, MEN AND WOMEN 18-34, 18-49 AND 25-54, PLUS TOTAL VIEWERS

JIMMY FALLON BEATS ‘LATE LATE’ ENCORES IN ALL KEY MEASURES AND OUT-DELIVERS ‘KIMMEL’ HEAD TO HEAD FOR THEIR COMMON HALF-HOUR IN ADULTS 18-34, 18-49 AND 25-54, PLUS TOTAL VIEWERS

SEASON TO DATE, JAY HAS STRETCHED HIS TOTAL-VIEWER LEAD OVER ‘Late Show’ TO 22 PERCENT FROM THE YEAR-AGO 14 PERCENT; JIMMY FALLON HAS INCREASED HIS MARGIN OVER ‘LATE Late Show’ TO 21 PERCENT , UP FROM LAST YEAR’S 6 PERCENT

UNIVERSAL CITY, Calif. – August 30, 2012 – NBC’s “The Tonight Show with Jay Leno” has out-delivered the ABC and CBS time-period competition for the week of August 20-24, generating bigger audiences than CBS’s “Late Show with David Letterman” and ABC’s combination of “Nightline” and “Jimmy Kimmel Live” head to head for the hour in every key ratings category: adults, men and women 18-34, 18-49 and 25-54, plus total viewers. 

At 12:35 a.m. ET, Jimmy Fallon also prevailed in every key category versus CBS’s encores of “Late Late Show with Craig Ferguson,” while delivering bigger audiences than “Kimmel” head to head in their common half-hour in adults 18-34, 18-49 and 25-54; men 18-34, 18-49 and 25-54; and adults and men 25-54, plus total viewers.

 

Through the first 49 weeks of the 2011-12 broadcast year, "Tonight" has increased its total-viewer margin over "Late Show" to 22 percent (3.663 million vs. 2.995 million), up from the year-ago season-to-date advantage of 14 percent, while stretching its 25-54 advantage to 11 percent (1.402 million vs. 1.266 million) from last year’s 8 percent and its 18-34 lead to 25 percent (345,000 vs. 276,000) from last year’s 23 percent. 

Jimmy Fallon has established a total-viewer lead over "Late Late Show" this season of 21 percent (1.747 million vs. 1.438 million), up from last year's advantage of 6 percent.  Jimmy has also increased his season-to-date lead over "Late Late Show" in adults 18-49 to 23 percent (703,000 vs. 570,000), up from last year’s 21 percent; in adults 18-34 to 53 percent (273,000 vs. 178,000), up from last year's 29 percent; and in adults 25-54 to 17 percent (842,000 vs. 720,000), up from 7 percent at this point last season.

"Tonight" delivered a bigger 18-49 audience than "Late Show" for the 30th time in their last 34 head-to-head weeks (excludes weeks of Olympic preemptions) and 12th week in a row, while Jimmy Fallon has attracted a bigger 18-49 audience than "Late Late Show" for each of their last 37 head-to-head weeks. 

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of August 20-24.  Ratings reflect “live plus same day” data from Nielsen Media Research unless otherwise noted.  Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”)

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 0.8 rating, 3 share

CBS “Late Show,” 0.5/2*

11:35 p.m.-12 midnight ET

ABC “Nightline,” 0.7/3

12 midnight-1 a.m. ET

ABC “Kimmel,” 0.4/2*

12:35-1:35 a.m. ET
NBC “Late Night,” 0.5/3

CBS “Late Late Show,” 0.3/2 (in encore telecasts)*

1:35-2:05 a.m. ET

NBC “Last Call,” 0.3/2 (in encore telecasts)

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 3.3 million viewers

CBS “Late Show,” 2.3 million viewers*

11:35 p.m.-12 midnight ET

ABC “Nightline,” 3.3 million viewers

12 midnight-1 a.m. ET

ABC “Kimmel,” 1.6 million viewers* 

12:35-1:35 a.m. ET

NBC “Late Night,” 1.5 million viewers

CBS “Late Late Show,” 1.1 million viewers (in encore telecasts)*

1:35-2:05 a.m. ET

NBC “Last Call,” 0.8 million viewers (in encore telecasts)

* Friday’s “Late Show” and “Late Late Show” were delayed by an NFL overrun and are excluded from these averages.  Friday’s “Kimmel” was an encore.

 

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 0.8 rating, 3 share

CBS “Late Show,” 0.8/3

11:35 p.m.-12 midnight ET

ABC “Nightline,” 0.9/3

12 midnight-1 a.m. ET

ABC “Kimmel,” 0.5/2

12:35-1:35 a.m. ET

NBC “Late Night,” 0.5/3

CBS “Late Late Show,” 0.4/2

1:35-2:05 a.m. ET

NBC “Last Call,” 0.3/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 3.7 million viewers 

CBS “Late Show,” 3.0 million viewers  

11:35 p.m.-12 midnight ET

ABC “Nightline,” 3.7 million viewers

12 midnight-1 a.m. ET

ABC “Kimmel,” 1.7 million viewers

12:35-1:35 a.m. ET

NBC “Late Night,” 1.7 million viewers

CBS “Late Late Show,” 1.4 million viewers

1:35-2:05 a.m. ET

NBC “Last Call,” 0.9 million viewers

 

SELECTED CABLE RESULTS, WEEK OF AUGUST 20-24

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, “The Daily Show,” 0.4 in encore telecasts

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 0.3 in encore telecasts

TBS, 11 p.m.-midnight, “Conan,” 0.4 in encore telecasts

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9

Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.28 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m.  “The Daily Show,” 0.7 million in encore telecasts

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 0.5 million in encore telecasts

TBS, 11 p.m.-midnight, “Conan,” 0.8 million in encore telecasts

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.1 million

Adult Swim, 12:30-1:30 a.m. ET, 1.4 million

###

 

 

 

 

 

 
  • Brad

    I agree Danny. Leno has become a fat cat along with his overpaid staff. The only thing stopping NBC is making sure they have a nice transition. Everything else is all systems go.

    “It’s as baffling that CBS extended Letterman…they probably had no plan B.”

    That probably is what’s happening. Hard to find a replacement when Letterman controls the show and isn’t interested in having a guest host which is very smart on his end. CBS, however, is screwed in finding Mr. Right. That’s why I think it will be someone who already has a show and knows what it is like. Also remember, what show at 11:35 with an inexperienced host did well? Jay Leno is the only one and he only worked because NBC backed him. They had no one else and was willing to wait it out.

    CBS: “We need to replace Letterman! We want that larger and younger demo!”
    Defender: “Well who do you replace him with?”
    CBS: “We’re… we’re not sure.”
    Defender: “Well if you just renew him for another two years you won’t have to worry about this. He’s the one looking at the budget. All you guys have to do is provide the check. What’s the worst that can happen?”
    CBS: “You’re right! He shall be renewed!”

  • Brad

    I think Leno’s primetime show is made out to be worse than it really is. The only problem was the freaking clause because some nights he would get 0.9s or whatever on lets say Wednesday. On those nights, NBC wanted to put a different show on that would get better ratings.

    The best thing for NBC to do would be to have the show running as many days as possible until they had a great show ready for a 10pm slot. They were trying to towards the end when affliates were rioting. They wanted Leno for Mondays and Thursdays. Then, if the show didn’t work, Leno could do a new show that day until a new show was ready. NBC saw potential in having three new shows on Tuesday, Wed, and Thursday instead of Leno, but the clause wrecked it all. So when NBC canceled JLS, they cancelled practical 5 shows as there were five 10pm slots needed to be filled. That’s absolute devastation when that happens.

  • Eroll Muller

    You kids have to be kidding me! We all know that David Letterman will retire someday, and Craig Ferguson is going to get his timeslot. That is something that I’m positively sure about. Of course, Jay Leno will never leave NBC or The Tonight Show because he’s been there for about 20 years or so, and he doesn’t want to leave the network. On top of that, the reason why Conan O’Brien and Jay Leno had good ratings back in the 90’s and early 2000’s was because they’ve had excellent primetime programs that follow them. On top of that, Conan followed Jay for for nearly 17 years. That’s the main reason why the Jay, Jimmy, and Carson aren’t doing well right now. NBC’s primetime lineup is really weak! I know that they’ve got some big primetime shows, but they only air them in 3 months and that’s it!

  • Danny

    Tell you what, we know for the same reason as Letterman Leno refuses guest hosts.

    You place Fallon in a test at 11:30 he blows Leno’s ratings out of the water.

    Of course, there’s nowhere to go but up as Leno’s post March 2010 demo ratings are lower than Conan’s Tonight Show demo ratings. (I love that FACT).

  • Danny

    Jay leaves when his contract is up and NBC tells him to get the hell out.

    That’s the simple truth.

  • Danny

    Brad…splitting hairs here…the Jay Leno Show may have been somewhat profitable for NBC despite its pathetic numbers, but it was every bit as bad as made out to be.

    So bad I’m amazed it stuck to the videotape.

  • Mark

    You want to see a massive NBC affiliate revolt and defection? Announce that Jay Leno is returning to prime time.

    All hell will break loose.

  • Adam

    Best six words in the language?

    “Former Tonight Show host Jay Leno…”

  • Chris

    Maybe Jay will become a writer on The Simpsons…it is still a successful show and will be for a little while longer…

  • kscottk11

    “Letterman has completely lost it when it comes to his monologue. After the 2010 debacle and the crowd’s interest faded from Letterman’s scandal, Letterman rambles on about the same jokes each night.”

    Brad, I agree with you. Letterman barely even does a monologue anymore. He just turned it into a forum to endlessly whine about whatever is getting on his nerves at that particular time. Or about his one-sided political rants. And doing his Top Ten Lists.

    As bad as Leno’s writers have become, are Letterman’s any better?

    When and if Jimmy Fallon replaces Leno, is he going to give the weak NBC Network a big long-term ratings boost?

    With the new late night hosts’ “shake-up” coming on at 11:30, and as fractured as the late night landscape is right now, is Fallon or any of the other hosts going to be able have a consistently #1 rated show again?

    I think the public’s late night viewing habits have changed since the last 2009 NBC Late Night “debacle.” I think that has left an “ugly taste” in late night viewers mouths. With as fractured as the late night landscape is right now, I’m not sure any of these new 11:30 hosts are going to be able to get any “long-term ratings traction.”

  • Brad

    Well at least with Leno he has had Fallon on two or three times now. With Conan and Leno there was only two meet I know of in a 17 year span. Once in the mid 90’s around the holidays Leno came to Late Night when he was doing stand up. The other time was one of Leno’s final days on TTS.

  • Brad

    As Letterman’s writers. Does anybody really think the Top Ten List is really the best work in late night? At this point there is only a dozen good The Top Ten Lists in a given year. It had its run and should have stopped 10 years ago, or at least not be a daily 2nd act. It is so washed up it makes Jay Walking somewhat interesting. I’ll say it before and I’ll say it again, at least Leno tries to keep his comedy fresh each night. He fails pretty much every time to make it interesting, but at least he tries to give us something new each night. Though there is, without a doubt, that Letterman is the better interviewer and that is the only reason one should watch his show.

  • Danny

    Most of Dave’s top tens are crap…he’ll admit it.

    A few weeks ago they did a spectacular one featuring Lionel Richie…I couldn’t find it on youtube in good quality. But it was a reminder of how great the show used to be…

  • Diana Santiago

    Brad, Jay Leno was a guest when Conan did the LA shows in 1999. Still, I don’t remember Conan being a guest on Jay Leno except the last show. However, Conan was a guest on Letterman a couple of times, and vice versa.

  • Diana Santiago

    According to imdb, Conan appeared 12 times in The Tonight Show with Jay Leno (including his first presentation to the public in April 1993).

  • Danny

    Several media outlets are reporting that the next round of Comcast budget cuts are coming to The Today Show. Matt Lauer was as overpaid as Leno…wonder if they’ll cut his salary too.

    The only thing working for NBC right now is Nightly News, and ABC is breathing down their neck.

  • Brad
  • Brad

    @Danny

    So just because Letterman admits most of his Top Ten List are crap, and does self-depricating humour about it, he is in the clear when it comes to his writing staff?

  • mary

    Thought others might be interested in an article about the 18-49 demographic. Not sure how old the article is.

    http://www.bestthinking.com/articles/arts_and_entertainment/television/tv_history_programs/tv-ratings-a-farce-an-insult-and-an-ageist-conspiracy

  • Danny

    Did I say that Brad?

    And did you get up on the wrong side of the bed today?

© 2014 Tribune Digital Ventures