FOX News Channel Beats Broadcast Again in Final Night of Coverage for RNC

Categories: Cable News Ratings

Written By

August 31st, 2012


FOX News Channel was once again  the top network during the final day of the RNC with 9.1 million total viewers, putting it ahead of broadcast coverage by wide margins during the 10-11PM hour in both total viewers and in adults 25-54.

FNC also only declined 2% in viewership from 2008's RNC, which is lower than the declines reported by all other broadcast/cable networks resulting from the overall lower viewership we've seen during this RNC. See more in the tables below.




10-11PM Coverage

FNC: 9,057,093 viewers (2,575,383 in 25-54)

  • Vs. ’08, only down 2% in P2+

ABC: 4,442,908,000 viewers (1,612,407 in 25-54)

  • Vs. ’08, down 26%

NBC: 3,847,498 viewers (1,463,902 in 25-54)

  • Vs. ’08, down 56%

CBS: 3,729,691 viewers (1,506,553 in 25-54)

  • Vs. ’08, down 30%

CNN: 2,327,376 viewers (903,838 in 25-54)

  • Vs. ’08, down 52%

MSNBC: 1,876,459 viewers (625,712 in 25-54)

  • Vs. ’08, down 25%


*Note: NBC went from 10-11:19PM, ABC from 10-11:22PM and CBS from 10-11:21PM


8-11PM Primetime Coverage

FNC: 6,609,548 viewers (1,627,349 in 25-54)

CNN: 1,657,584 viewers (580,648 in 25-54)

MSNBC: 1,567,633 viewers (464,809 in 25-54)



*FNC peaked at 10:45-11PM ET with 9.4 million viewers and 2.8 million in Adults 25-54

*MSNBC peaked from 11:15-11:30PM ET with 2.478 million viewers and 847,000 in Adults 25-54.

*CNN peaked from 10:45-11PM ET with 2.454 million viewers and during 10:30-10:45 with 980,000 in Adults 25-54.



Nielsen Media Research



  • Ratboy

    Well the good thing is…………………not too many people watched Chris and Al and Ed and Rachel make a$$es out of themselves!!!!!! :lol: :lol: :lol:

  • Marcus

    After watching a good amount of GOP’ers, I still don’t know what they stand for other than being able to lie pretty good and bash Obama. How many of these people do we have to listen to tell stories of struggles about their gandparents trying to make a living, when I didn’t actually hear anyone talk about themselves struggling. Same old BS from a backward looking party.

  • Marcus

    @Ratboy….MSNBC did a great job exposing the GOP of their misrepresentations. I doubt you even watched them. Glad they’re around to counter the Fox Republic shills.

  • Norman

    So basically, the Republican faithful watched like they did 4 years ago but liberals and moderate interest waned. Seeing as Clint is taking over the conversation Mitt Romney probably gave his most human speech in vain.

  • Ralph Hahn

    @Marcus: OK, Mr. Genius. Please enlighten us and tell us what the Democrats stand for.

  • Sam

    @ Marcus, From what I remember of the primaries, wasn’t Rick Santorum the candidate who came from humble beginnings to accumulate whatever fortune he has? Many people who are from the Midwest in particular can talk about struggling to make it personally and finding the GOP to serve them the best economically in their eyes. It’s shown by the fact that GOP-led states can boast about having the lowest unemployment and having the most states ranked as ‘best for business.’

  • Raz

    Dear JRC197

    I’m glad you are one of the few who are doing better, I’m not. Thanks to Obamacare, my companys’ health insurnace offering is now down to one choice and it’s an insurance company with awful coverage and worse customer service. I suppose I do have two choises-take it or leave it. So no, I am not doing better then I was four years ago.

  • Raz

    Oh, and all the crap, manure…yadda yadda yadda about Honey Boo Boo, not ture. Just another crap manure…yadda yadda yadda stired up to muddy the water.

  • Ratboy

    @ Marcus
    Posted August 31, 2012 at 1:50 PM
    @Ratboy….MSNBC did a great job exposing the GOP of their misrepresentations.

    yep they exposed it to all 137 of you viewers!! :lol: :lol: :lol:

  • Coffee Steve

    @Ralph Hahn
    @Coffee Steve: Didn’t you predict Nine Million Viewers for Fox yesterday?

    8.4 Million was my pick (or higher) and now one that will shock and amaze, next weeks DNC, Fox will go even higher

  • Coffee Steve

    Ratboy….MSNBC did a great job exposing the GOP of their misrepresentations

    I know almost 9 million reasons why your wrong :-)

  • HRJ

    Can’t we all just get along?

    I love Clint. I love his movies. I love his independence. Last night CDlint did not “MAKE MY DAY.”

  • jrc1978

    @Raz, I’m sorry to hear that. Since I live in Michigan and have seen how things have been more positive than negative in the last 4 years for MOST people I know…family and friends…I have to base my vote on that personal experience and also based on how BAD things were for those same people under Bush and his GOP agendas. On a more personal note…the insurance coverage at my company has stayed the same because we were lucky enough to have our company cover the slight increases in cost.

    @Ralph – you’re obviously one of the angry old white guys that votes republican ‘just because’. You don’t know anything about me. I’ve been laid off from 3 auto suppliers from 2002-2005. Who was president then? Those 3 companies don’t exist anymore. Since Obama FIXED things…several NEW companies have popped up and prospered in my region. Not to mention the auto companies. Get off your high horse and look at the bigger picture with some perspective. I don’t have time to troll all day long to debate you so I’m done. Get out of your recliner, put in your teeth and take your meds.

  • Ratboy

    Dont let us stop you!!!!

    S.E. Cupp: ‘I Wanted A Fist Full Of Cyanide’ Watching Eastwood’s RNC Speech

  • Coffee Steve

    I’m amazed at all the reasons people are giving to the lower overall viewing this year

    Hmmm Lets see now

    Millions without power due to Hurricane Issac

    Coverage of the Hurricane

    and Coleege Football kicked off this week

    Pretty good reasons

  • Coffee Steve

    Since Obama FIXED things


  • Ratboy

    @ jrc1978
    I’ve been laid off from 3 auto suppliers from 2002-2005. Who was president then? Those 3 companies don’t exist anymore.

    Hate to break it to you but Bush had nothing to do with the suppliers going belly up!! GM and Ford made that happen by squeezing the pricing so bad that is buried the compaies. I come from the auto industry but there is not enough space to post what happened! After the FIX??? GM is tanking again as we speak and the reason the new companies started is because they started supplying the foregn manufacturers more in the states to cover their larger market shares and higher parts margins!

    PS I hope you are working now!

  • Lance

    Clint was downright embarrassing. Rubio was pretty good. Romney gave the best speech of his political career – sans the threats of war towards the end. Still won’t be enough though. Independent voters just don’t trust him and the Electoral college just doesn’t add up in his favor, unless the GOP voter suppression tactics actually swing the election. But I don’t think America is going to accept another “tainted” victory this time around like 2000.

  • Coffee Steve

    @PS I hope you are working now!

    Ditto, we kid alot here jrc, but don’t wish anyone bad

    :shock: David Koch Supports Gay Marriage, Pot Legalization, And Ending Wars — And You Shouldn’t Be Surprised

  • Chris

    You want to know why ABC, CBS, and NBC fell hard from 2008? NFL preemptions. Several stations that aired NFL preseason games didn’t air their affiliated network’s coverage at all. For example, my ABC affiliate aired an NFL preseason game that ran about eight minutes long and joined the RNC in progress.

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