TV Ratings Sunday: 'Big Brother' Down But Wins Night of Low Viewership; Pair of ABC Specials Tank

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September 3rd, 2012


Scoreboard FOX CBS NBC ABC x
Adults 18-49: Rating/Share 1.1/4 0.9/3 0.8/3 0.4/2 x
Adults 18-34: Rating/Share x x x x x
Total Viewers (million) 2.41 4.88 3.10 2.34 x


Update: We now have program data.

FOX was number one among adults 18-49  while CBS was on top in total viewers.

The Labor Day weekend combined with a line-up of mostly repeats led to a night of low viewership.

On CBS, Big Brother scored a 1.7 adults 18-49 rating, down 35% rom last week's 2.6.

On NBC , Dateline  garnered a 0.8 adults 18-49 rating down 33% from a 1.2 for the last Sunday Dateline on August 19.

On ABC, the special The Chew Presents ABC's Primetime Fall Preview Special earned a 0.4 adults 18-49 rating. Another special, TV's Most Dynamic Duos, scored a 0.5 among adults 18-49.

Broadcast primetime ratings for Sunday, September 2, 2012:

Time Net Show 18-49 Rating/Share Viewers (Millions)
7:00 CBS 60 Minutes - R 0.8/3 6.78
NBC Dateline 0.8/3 3.24
FOX American Dad - R 0.6/3 1.38
ABC The Chew Presents ABC's Primetime Fall Preview Special 0.4/2 2.37
7:30 FOX The Cleveland Show - R 0.7/3 1.56
8:00 CBS Big Brother 1.7/6 5.52
FOX The Simpsons - R 1.0/4 2.42
NBC America's Got Talent - R 0.7/3 3.02
ABC Once Upon a Time - R 0.4/1 1.90
8:30 FOX The Simpsons - R 1.1/4 2.63
9:00 FOX Family Guy - R 1.5/5 3.21
NBC America's Got Talent - R 0.8/3 3.25
ABC TV's Most Dynamic Duos (9-11PM) - Special 0.5/2 2.54
CBS The Good Wife - R 0.4/1 3.07
9:30 FOX Family Guy - R 1.5/5 3.27
10:00 CBS The Mentalist - R 0.8/2 4.18
NBC America's Got Talent - R 0.8/2 2.90

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

Sunday's Ratings Via TV Media Insights


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • Oliver

    If anyone is interested, same night last season: http://tvbythenumbers.zap2it.com/2011/09/05/tv-ratings-sunday-big-brother-slides-still-leads-cbs-win-few-start-a-new-beginning-with-the-good-wife/102482/

    Can’t find the finals to see the impact of the telethon, though

  • Danielle


    It aired on ABC in the Boston area. I was a tad annoyed when I went to watch the Once rerun and found that on instead, heh.

  • joel

    ABC’s Primetime Fall Preview = worst Fall Preview show EVER.

  • DenverDean

    CBS is insane from keep TGW in 9/8 slot. BB 1.7 -> TGW 0.4 (!) -> TM 0.8 I know CBS owns TGW, but it is fourth (and certainly final season), but really?

  • Dean_W

    The fourth Season of The Good Wife will be the last.

  • CarShark

    Can someone please explain to me what CBS is hoping to get out of The Good Wife? It just sits in the middle of the Sunday line-up, doing nothing of consequence. Bleeds away 75% of its lead-in. Yes, it’s a rerun, but still…

  • http://tvbythenumbers.com Bill Gorman

    “Can someone please explain to me what CBS is hoping to get out of The Good Wife?’

    A sale into syndication, and the money that goes with it. At least that’s what they *hope* to get.

  • Shake It Up

    Don’t nobody really like The Chew like that so why would you put them in your fall preview show?

    I swear NBC repeats AGT like every single day. NBC has become the AGT Network.

  • Gleebo

    Ive watched Big Brother since the beginning and both the UK and Australia versions and this is easily one of the worst seasons I have ever watched. The only entertainment was Britney and she is now gone. The only person left to root for is Ian and that is just because he is an underdog.

    This show needs to have a jury house feed and episodes because usually you end up wanting to watch the people there than what is left once it is down to the final 5 and less.

  • Oliver

    CBS wants syndication for TGW and the Sunday slot is less appealing than it might initially seem due to NFL overruns.

  • Networkman

    Why would ABC put their Fall preview special the night before Labor Day? This was a holiday weekend. The network should put it on a weekday. Hopefully they’ll replay it.

  • Networkman

    @a p garcia. You are right, there were too many dynamic couples missing. I would of love to see Fred and Barney from The Flintstones. Anyways, I hate how Seinfeld always has to be on the top for every list. Lucy and Ethel should of been #1. I don’t even think Cagney & Lacey were on the list.

  • s0303

    @gleebo…i agree about big brother..once britney left, so did i…

  • Judy912

    I agree with you @Networkman, ‘Cagney & Lacey’ definitely should have made the list and goodness knows Lucy and Ethel should have been number ONE!!

  • Alex

    Why is everyone panicking because of the rerun of OUAT not doing so well? It’s a rerun – plus Season 1 just came out on DVD and Blu-ray. It’s not as if ABC is gonna suddenly cancel the show just because people didn’t bother watching a replay. On a holiday weekend.

  • vin

    This is off topic but ive been following tv by the numbers for about 3 to 4 years now everyday, and does anyone remember when one summer i think about 3 years ago their wasn’t a table format, it was all in paragraph form

  • tv log

    Big Brother CBS is Lucky~ Americans are arrogant of show! CBS has no right of franchising show! Australia’s and UK Big Brother more like George Orwell 1984! CBS! Yours looks like Survivor! Well Original Soon better come soon! September 19! X Factor doesn’t sue Big Brother creator for copying it! They compete! The Voice! The Voice and X Factor will stread Big Brother Season Finale! September 19~ Say goodbye CBS dominance in USA television!

  • Jan Huston

    Loved the special TV’s Favorite Duos Wish I could see the list of winners

  • Ryan

    I really hope The Good Wife receives good ratings this season (doubtful) or at least CBS gives the writers enough time to wrap it up. Because let’s be honest the chance of it making a fifth season are slim to none.

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