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TV Ratings Tuesday: 'MasterChef' Down But Wins Night, 'Hell's Kitchen' Falls, 'America's Got Talent' Ties Tuesday Low, & DNC Coverage

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September 5th, 2012

Scoreboard FOX NBC UNI CBS ABC CW
Adults 18-49: Rating/Share 2.6/7 1.9/5 1.5/4 0.9/3 0.7/2 0.3/1
Adults 18-34: Rating/Share 2.1/7 1.3/4 1.3/4 0.5/2 0.6/2 0.3/1
Total Viewers (million) 6.267 7.509 3.644 5.762 2.687 0.644

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Note:  Due to the live nature of the Democratic National Convention coverage (airing before primetime in parts of the country on NBC, ABC and CBS), these time-period based Fast Affiliate Ratings are subject to more than the typical adjustments.

FOX was the number one network in adults 18-49, while NBC won with total viewers.

On FOX,  Hell's Kitchen scored a 2.5, down 14% from last week's season high.  MasterChef  garnered a 2.7 among adults 18-49, down 14% from last week's season-high 2.8.

On NBC, America's Got Talent earned a 2.3 adults 18-49 rating, down 8% from last week's 2.5 and tying its Tuesday low.

Coverage of the Democratic National Convention earned a 1.3 adults 18-49 rating on NBC, a 0.7 adults 18-49 rating on ABC, and a 0.6 on CBS . However, these numbers are approximate and subject to more than typical adjustment.

Broadcast primetime ratings for Tuesday, September 4 2012:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 FOX Hell's Kitchen 2.5/8 6.05
NBC America's Got Talent (8-10PM) 2.3/6 8.60
CBS NCIS - R 1.2/4 7.87
ABC The Middle - R 0.9/3 3.73
CW Hart Of Dixie - R 0.3/1 0.79
8:30 ABC Last Man Standing - R 0.8/2 2.95
9:00 FOX MasterChef 2.7/7 6.48
CBS NCIS: Los Angeles- R 1.0/3 6.19
ABC Happy Endings - R 0.8/2 2.35
CW The Next - R 0.2/0 0.47
9:30 ABC Don't Trust The B in Apt. 23 - R 0.6/2 1.92
10:00 NBC Democratic National Convention - Live 1.3/4 5.33
ABC Democratic National Convention - Live 0.7/2 2.59
CBS Democratic National Convention - Live 0.6/2 3.22

 

 


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Via Press Note:

In Late-Night Metered Markets Tuesday night (New Orleans is excluded and all start times were delayed due to overrun convention coverage):

  • In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.4/7; CBS's "Late Show with David Letterman," 1.5/4; and ABC's combo of "Nightline," 2.4/6; and "Jimmy Kimmel Live," 1.3/4.
  • In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.8/4; "Late Show," 0.4/2; "Nightline," 0.8/3; and "Jimmy Kimmel Live," 0.5/3.
  • At 12:35 a.m., "Late Night with Jimmy Fallon" (1.2/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (0.9/3). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.3/2).
  • At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

 

NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • pa3k

    Don’t Trust The B in Apt. 23 – new episode. Realy?

  • RG-X

    DNV vs. Football. Mr.Clinton; you lose!

    Even the F—A—R left-winged liberial network of networks are willing to forfeit their political agendas for a higher ratings night of football.

  • RG-X

    (I mean DNC)

  • Ricky

    Meh. Nothing super-special last night. I still need to see the second half of Coma. Apart from a heavy reliance on too many shifting plots it was amazing. Hope the ratings were good for that one.

    Neville: Sir, owning a firearm is a hangin’ offense.
    Villager: So go hang yourself.
    Revolution 1.01 “Pilot”

  • Nick

    Today should have been a 2-hr Masterchef finale with next Monday being a two-hour HK. but Fox screwed us again :-(

  • http://tvbythenumbers.com Bill Gorman

    “Isn’t Bill Clinton’s speech at the Dem convention tonight? It will be interesting to see if the football ratings drop a little bit during that prime time hour.”

    You will not see accurate hourly ratings numbers for the football game in public unless you have a source that posts them after the final ratings are released (>4pm Eastern).

    Do you have such a source?

  • http://tvbythenumbers.com Bill Gorman

    “HOW ABOUT COMING UP WITH THE A25-54 DEMO FOR THE NEW SEASON WITHOUT OR ALONG WITH A18-49 WHICH IS LESS IMPORTANT IN TODAY’S ECONOMY.”

    News program advertising is priced on adults 25-54. That’s what our cable news ratings posts include.

    Broadcast primetime is priced based on adults 18-49 (and subsets). Adults 25-54 is irrelevant in broadcast primetime except for the above mentioned news programs.

  • http://tvbythenumbers.com Bill Gorman

    “So what do people think for tonight’s game: over/under 12.0 rating and 30 million viewers?”

    That would be big, but possible for ‘Boys/G-Men.

    Their end of season SNF game last season drew a 9.8 A18-49, and 27.6 million viewers.

    Last season’s Packers/Saints kickoff did a 10.9 and 27.2 million.

  • ravi

    No one’s buying smoke and mirrors anymore. Thank god – I don’t think that’s allowed on the dem platform. Anyway, who are the einsteins at the DNC who scheduled Clinton’s speech opposite Cowboys-Giants? You can’t be serious!!! as Mcenroe might say. Let’s see Bill Clinton vs. football and cowboy cheerleaders – methinks Bill might even sneak a peek at the game during his speech. DNC – I feel your pain.

  • Ultima

    @ravi
    Anyway, who are the einsteins at the DNC who scheduled Clinton’s speech opposite Cowboys-Giants?

    You would have thought they wanted Biden speaking tonight so that when he inevitably says something really, really stupid, no one is watching.

    Anyways, two possible reasons. One – Obama doesn’t want to be upstaged by Clinton on his big night at Bank of America Stadium (er, “Panthers Stadium” (er, a small indoor arena because they couldn’t fill a football stadium)); Two – they might be worried that Clinton will go off script and start talking about Romney’s “sterling business record” or torpedo Obama in some other way, and they don’t want anyone to see it. ;)

  • ravi

    @Ultima

    You may be right.

  • SMP Belltown

    “You will not see accurate hourly ratings numbers for the football game in public unless you have a source that posts them after the final ratings are released (>4pm Eastern).”

    I may be going out on a limb here… but I’d bet that someone on the Dem side will find a way of announcing any metered up-tick in the convention ratings against the pre-season football game. Or someone on the Rep side will find a way of announcing the utter lack of any metered up-tick.

    One way or another, they’ll probably get the details wrong somehow. But that’s just a guess.

  • SueP

    @SMP Belltown – if this actually was a pre-season football game, maybe. But welcome to the opening night of the official 2012 NFL Season. The Dems won’t be reporting any up-ticks tonight.

  • Ultima

    @SMP Belltown
    pre-season football game

    Nope, this is the real thing!

    Also, any numbers reported for Clinton vs the NFL Kickoff will be the not-accurate-for-live-events-but-used-anyways fast affiliate numbers; by the time the final numbers come out, it will be old news and everyone will have moved on to something new.

  • JERRYWERBERT

    ULTIMA, YOU ADD NOTHING. GO FIND A BOOKMAKER. BY THE WAY MORON WHEN WAS THE BOOK WRITTEN. THIS IS 2012 AND 18-24 DON’T HAVE A POT TO MAKE IN. WAKE UP IDIOT. IF YOU DON’T LIKE CAPS DON’T READ.

  • Tony Homo

    Finally a real television program airs tonight in the NFL. There hasn’t been anything to watch since the Olympics have been off.

  • cc

    Maybe they’ll be a big screen tv with the game on behind Clinton?

  • JERRYWERBERT

    All you media experts (giving you the benefit of the doubt), instead of communicating with me why don’t you call or write Les Moonves who is trying to get the media to make the change. By the way my 42 years of broadcasting experience from buyer, client, corporate media consultant and company president says you’re wrong. I want you to be able to read this message and learn something. By the way ask any auto dealer who their customer demographic is.

  • RH Golem

    Anything else, Robin?

  • http://tvbythenumbers.com Bill Gorman

    “I may be going out on a limb here… but I’d bet that someone on the Dem side will find a way of announcing any metered up-tick in the convention ratings against the pre-season football game. Or someone on the Rep side will find a way of announcing the utter lack of any metered up-tick.

    One way or another, they’ll probably get the details wrong somehow. But that’s just a guess.”

    I think the likelihood of one or more media pundits taking the meaningless hourly fast affiliate ratings and drawing a nonsense conclusion from them is quite high, approaching 100%, but it will still be nonsense.

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