Against Cowboys/Giants, Democratic National Convention Night 2 Draws 25.1 Million Viewers, Down 800,000 From 2008

Categories: Broadcast TV,Cable TV

Written By

September 6th, 2012

via nielsenwire

An estimated 25.1 million people watched the second night of the 2012 Democratic National Convention on Wednesday, September 5. [...]

The DNC was up against a formidable opponent. The NFL kicked-off (literally) its season with the New York Giants hosting the Dallas Cowboys on NBC (8:41 PM to 11:30 PM ET). The game averaged 23.9 million viewers.

While coverage varied by network, all seven aired live coverage from approximately 10:00 PM to 11:30 PM. The chart below highlights the sum of the average audience for these networks during common coverage.


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While noted in the "Networks Included" lists, it's worth calling out the fact that PBS was not rated during the 2008 conventions, as it is now, and any PBS viewership in 2008 was not counted.

 
  • Alex

    Not bad.

    I figured they would lose more.

  • bluejoni

    So in total the DNC beat football that’s amazing !!! Great numbers for DNC !! The DNC speeches have been excellent !!

  • salaciouscrumb

    But who won 18-49 ?

    I think we know the answer to that.

  • GARebelman

    DNC beat RNC night 1. Did DNC night 2 beat RNC night 2 as well?

  • AppleStinx

    Yes. RNC-2: 22,301,000.

  • Casey008

    Why exactly was BET included in day 1?! Was this included in the RNC numbers? Wow.

  • DZ

    I don’t think the Dems care who won among 18-49.

    They care most who won among likely voters.

  • Mark2

    Casey, did you actually think that BET aired the RNC convention? LOL. That’s like thinking CMT would air the DNC.

  • RJ

    Casey, did you actually think that BET aired the RNC convention? LOL. That’s like thinking CMT would air the DNC.
    —-
    I wouldn’t guess CMT would air the DNC, since they didn’t air the GOP either. Not because CMT is racist. Because BET is racist.
    LOL back at you.

  • Mark2

    So basically NBC dominated with the football game and dominated with their MSNBC covering the Convention.

  • Merlinus

    If you think a middle-aged politician is cool, then YOU are not.

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