TBS is Number One in Cable Primetime Adults 18-49, USA on Top in Primetime Total Viewers, Nickelodeon Ends Disney's Total Day Reign For Week Ending September 9, 2012

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September 11th, 2012

 TBS won the week among adults 18-49 during primetime beating out USA and  MTV

USA was  the top network among total viewers during primetime, beating Disney and History.

Nickelodeon was the top network in total day viewing, giving them a rare victory against second-place Disney

Prime-time Average Viewers (Live+SD) Week  Ending September 9, 2012:

Network (000s)
USA 2781
DSNY 2188
HIST 2112
FOXN 1989
MSNB 1916
TNT 1900
CNN 1847
TBSC 1837
ESPN 1832
MTV 1490
ESP2 1429
HGTV 1406
A&E 1337
LIFE 1277
SYFY 1267
TLC 1246
DISC 1161
FOOD 1140
TRU 1106
AMC 1062
DSE 130
ADSM 1116
FAM 1059
VH1 988
FX 987


Prime-time Adults 18-49 (Live+SD)

Network (000s)
TBSC 981
USA 949
MTV 866
HIST 818
ESPN 796
DSE 88
VH1 636
TNT 613
ESP2 611
DISC 589
TLC 578
CNN 560
LIFE 553
FX 542
TRU 540
CMDY 536
MSNB 534
A&E 533
SYFY 532
ADSM 522
FAM 509
FOOD 503
HGTV 472
DSNY 438
EN 397


Total Day Average Viewers (Live+SD)

Network (000s)
NICK 1635
DSNY 1505
USA 1266
ADSM 1206
FOXN 1179
TNT 1036
TOON 1004
HIST 988
ESPN 970
NAN 925
TBSC 798
A&E 789
MSNB 777
HGTV 746
CNN 683
FOOD 641
FX 636
MTV 634
ID 624
AMC 573
NKJR 512
TLC 600
TVLD 592
ESP2 576
FAM 570

-Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.Cable Channel Abbreviations: NICK = Nickelodeon, NAN = Nick At Nite, TOON = Cartoon Network, ADSM = Adult Swim, TRU = truTV, LIFE = Lifetime, NKJR - Nick Jr., FAM = ABC Family, TVLD = TV Land, FOXN = Fox News, TBSC = TBS, DISC = Discovery

  • Red

    Nick finally broke Disney’s streak.

  • AppleStinx

    FNC still managed to beat MSNBC and CNN for the week of Democratic National Convention coverage.

  • Nathan (NR2012)

    GO NICKELODEON! They finally BEAT DISNEY. I told you all disney is only the king in the summer, nickelodeon takes the crown back in the fall. (And this has been happening for years)

  • jamie

    Sickelodeon didn’t win anything. Disney channel is currently the ratings winner.

  • Kaylie

    Disney will be back at number 1. Spongebob overload network with no other successful shows.

  • Ryan Stoppable

    Not a surprise that Nick is back on top of the Total Day rankings, since this was the 1st week of school which means K6-11/K9-14 (which favor DSNY) can’t watch as much TV, and their younger siblings might watch more in their absence (which would favor NICK).

  • tobias

    finally things are back to where to where they used to be (#1 nickelodeon)!

  • tobias

    you are right disney is the ratings winner (if winning means coming in second place) lol

  • Twist Of Fate 2.0

    @Kaylie Don’t hate cause Spongebob overload network did in two premieres what Disney couldn’t do in 6. You Disney fans make a lot of excuses, for example:
    Nickelodeon Fan: Why are Ant Farm’s numbers so bad
    Disney Fan: Uhhhh… it has a.. bad time slot

    Disney fans hate Spongebob because it’s the most popular show on Kids TV and it belongs to Nickelodeon instead of Disney.

  • Twist Of Fate 2.0

    Oh and by the way:

    Robot And Monster: 2.6 million viewers
    Ant Farm: 2.4 million viewers

  • Nathan (NR2012)

    @Twist of Fate 2.0
    I agree with you 100%. Face it disney fans, your time of joy is over! LOL.
    I can’t wait till You Gotta see Saturdays.

    I mean really disney, “Monstober”? Girl Vs Monster? Who are you trying to impress? That movie will bomb, just like Ant Farm, and Fish Hooks, and MBAV.

  • Nathan (NR2012)


    Disney BOMBED this weekend. Disney promoted the LIVING HELL out of that new Austin and Ally season finale, and the show couldn’t EVEN CRACK 3 MILLION.

    As Demi Lovato would say: “When will… you realize… disney isn’t a good network!” ;)

  • Ryan Stoppable

    @Nathan and Twist Of Fate 2.0: Both of you conveniently overlooked that Phineas and Ferb (3.6 million) had the highest rated kids’ TV episode of the week, beating out the “most popular show on Kids TV.” Please take your Nick PR shilling somewhere else.

    That is all.

  • Nathan (NR2012)

    @Ryan Stoppable

    2 things. 1 I don’t know if you’ve noticed but nickelodeon hasn’t released any “PR’s since god knows when. Second, the point is, All the new spongebob episodes premiered to about 3 million altogether, while Phineas and Jessie premiered to 3.5+, YET NICKELODEON STILL won total day. I also don’t know if you’ve noticed but a Robot and Monster episode beat out an Ant Farm episode that was promoted heavily. It’s okay to be mad, that Nickelodeon beat the mouse (Aka disney.) Also, please read my comments carefully. I never said anything abou Spongebob being the most popular kids show on tv, but just because Phineas and Ferb scored 3.6 million, that automatically doesn’t make Phineas and Ferb, better (ratings wise) than spongebob.

    It’s okay to be a disney prep, I was once one, but sadly I realized Nickelodeon had better programming….

  • Nathan (NR2012)

    Also, I think everyone would agree to this statement Ryan stoppable: All press releases made by the Disney-ABC family group are all “spun”.

  • JJ

    Nick total day dominance: 17 1/2 years
    Disney total day dominance 3 months
    which one would you rather have over 17 years or just 3 months lol

  • Ryan Stoppable

    @Nathan: Please go back and re-read my first comment – there is a logical explanation for NICK winning total day that does not involve premieres or the quality of programming on either network.

    Yes, all TV ratings press releases are “spun”, but the numbers they are based on are not.

    And honestly, I probably over-reacted in my last comment and I apologize for that. It isn’t about which channel is “better” – it’s about what shows entertain you, and hoping that they do well so they stay on the air longer.

    Thank you, and have a nice day. :)

  • Twist Of Fate2.0

    @Ryan Stoppable Spongebob is the most popular show on Kids TV. When was the last time Phineas and Ferb hit 3 million viewers on a reun. Spongebob does EVERY Saturday. And wait, are your implying that Phineas and Ferb is more popular than Spongebob. One week doesn’t prove anything, not only did Spongebob have a terrible time slot BOTH times (Labor Day and Friday at 5:00), Phineas and Ferb had a lead-in. Bottom line is Spongebob is more popular than Phineas and Ferb.

  • Nathan (NR2012)

    @Ryan Stoppable

    If you are trying to imply that the “logical reason” for Nick winning total day is just because of Spongebob, you’re wrong. Nickelodeon probably had other programming that has gotten good repeat ratings, but wasn’t featured in the daily cable ratings.

    The reason you all see spongebob in the DCR (Daily cable ratings) is because it obviously has a high adult demo which means the show skews to not only kids, but adults. I’m pretty sure other nick shows would have made it if the shows weren’t listed by which show ahd the highest adult demo.

    Thank you.

  • Nathan (NR2012)

    Fact: Spongebob > Every show on disney repeat wise, animated wise, and of course, RATINGS WISE.

    My Opinion: Spongebob is better than any animated show on Disney quality wise. I would appreciate if my opinion is respected. :)

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