TV Ratings Friday: 'Shark Tank' Premieres Flat & 'America's Next Top Model' Hits Cycle High + 'Touch' Bonus Episode Fizzles

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September 15th, 2012

Adults 18-49: Rating/Share 1.8/6 0.9/3 0.7/2 0.7/2 0.5/2
Total Viewers (million) 5.923
3.130 4.614 3.035 1.12

ABC won the night in adults 18-49 and total viewers.

On ABC, the season premiere of Shark Tank earned a 1.7 adults 18-49 rating, even with its season 3 premiere. The season premiere of Primetime: What Would You Do? earned a 1.7 adults 18-49 rating, and 20/20 scored a 1.8 adults 18-49 rating, up from last week's 1.2 rating.

On NBC, Dateline was even with last week's  0.9 adults 18-49 rating.

On the CW, America's Next Top Model garnered a season high 0.7 adults 18-49 rating, up a tenth from last week's 0.6 among adults 18-49.

On FOX, an "extra episode" of Touch earned a 0.7 18-49 rating, down six tenths from last year's season finale.

Overnight broadcast primetime ratings for Friday, September 14, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00 PM ABC Shark Tank 1.7 7 6.303
NBC Guys With Kids -R 1.0 4 3.298
CW America's Next Top Model 0.7 3 1.504
CBS Undercover Boss -R 0.7 3 4.186
FOX Touch 0.7 3 2.943
8:30 PM NBC Go On -R 1.0 4 3.06
9:00PM ABC What Would You Do? 1.7 6 5.395
CBS CSI: NY -R 0.7 2 4.73
FOX Bones -R 0.7 2 3.127
NBC Grimm -R 0.7 2 2.426
CW Nikita -R 0.3 1 0.742
10:00 PM ABC 20/20 1.8 6 6.125
NBC Dateline NBC 0.9 3 3.786
CBS Blue Bloods -R 0.7 2 4.927


Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

Friday's Ratings Via TV Media Insights

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.


Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • were123

    Wow, it seems that Fringe will obviously out rate Touch, that’s waaay too low! I expected to do a 1 or 1.1, but 0.7? Tying a CW show? FOX must be wanting to ax the show right now, but due to contract they can’t. I wonder if they’ll be moving it to Saturdays anytime soon?

  • Michael

    To be fair, Touch was just an unseen season 1 episode. It probably wasn’t even advertise, as a new episode.

  • The End


    This. I had no idea it was a new episode or even on until I saw this.

    Anyway looks like the CW wars are brewing. No idea why some people are trying so hard to be honest. Nikita doing poorly in repeat form won’t do anything to harm the shows chances of being renewed. When new episodes premiere and the show does well, this is when you’l be hearing activity surrounding renewal or cancellation.

    Not worth people getting upset or angry about nothing at the moment.

  • Jim

    NBC is having a good season so far, hopefully ABC moves their comedies to 9pm so NBC can have an open shot at maximizing their numbers with Whitney and hopefully Guys with Kids instead of Community.

    Nikita’s viewership was higher than the other CW shows all summer considering it airs on a Friday too that’s pretty damn good.

  • Justin121

    Guys with Kids is getting surprisingly good feedback.

    Before it premiered, it was called the next Whitney, Man Up!, etc.

    But now it might actually be a fan favorite.

    New NBC sitcoms from best recieved to least:

    1- Go On

    2- Guys with Kids

    3- The New Normal

    4- Animal Practice

    The first three have a good chance of maintaing +2.0 ratings.

    Great news for NBC.

    Stupid they moved Whitney and Up All Night off Thursday and Wednesdays, respectively, as they could’ve helped rebuild those nights.

    UAN paired w/ Animal Practice on Wed and Whitney w/ Guys on Thurs (would leave only the 9pm hour for the dying sitcoms playing out their final seasons).

  • omabin

    Very interesting day ratings-wise. I agree with most of what was said. Touch will crash and burn, and Fox will probably let it die at the end of these 13 episodes. I have never seen the show, but I was very surprised when they renewed it last year, especially only to move it to Fridays. I think it will crash.

    The NBC comedies repeated very well. I think Go On will be the real deal for NBC this year, and I am happy about it, considering it got me on board when I wasn’t even planning on watching it. Also, Guys with Kids really should be moved to Fridays to be paired with Withney, like right now. I don’t like the idea of Community beig paired up with the dud that I think Animal Practice is, but at least is better than Withney.

    Talking about comedies, ABC should def move their comedies to 9, I agree with you guys. I actually think they don’t need the comedies at all, seeing as they have won the night most times last year if I recall correctly, with unscripted only, which can only be cheaper. I think they are expecting to cultivate these comedies and then get the real money from syndicaton later on, that’s my guess at least.

    Finally, the CW is doing much much better than I expected. These TOP Model results on Friday are way better than what it was doing last year on Wednesday. I think Mark may not be as bad after all. My problem with him is mainly the fact that he picked up a dud as Beauty and the Beast, yet again wasting the vampire diaries lead in. I can understand the reasons for picking up Emily Owens and The Carrie Diaries even if they are not my type of show, and Arrow looks like the next network flagship show of course, but Beauty and the beast is just… Too weird for me to understand. But who know, maybe I am mistaken and it will do well in the ratings

  • Nick

    Nice #s for ABC, especially for WWYD?, although I expect that to be adjusted down because it aired at 9:01. ST will be adjusted up.
    I predict LMS and Malinu Country will maintain the same #s, if not more. Also Shark Tank might benefit from a move to 9, and 20/20 might find a home on Saturday after football ends. It could probably beat 48 Hours Mystery. Also, this was technically the season 33 premiere, even though there was no season-to-season hiatus.

    CBS is still not airing CSI: NY at 8? Good grief.

    ANTM will probably be adjusted down. Wasn’t there a celebrity on it or something this week? Maybe that’s why it’s so high.

    Dateline barely has half of 20/20’s ratings. Ha. GWK repeated nicely, but reuns of pilots always repeat good, because the casual viewer can watch without having to know anything from previous episodes.

    As for Touch, those are OK ratings for a leftover episode that no one knew about. But in the words of Martin Bohm, “Damn it!” ;-)

  • Mark Wood

    Solomon, please actually know what you are speaking off when you post. Nikita did not score the equal to any other repeat on the CW. And thats assuming these fast nationals hold, I am very curious was New York preempted for their local baseball game last night? Anyone know.

    It also had the largest lead in of any 9pm show on the CW, in some cases by a factor of nearly 2.5 times. Again if those numbers hold.

    Then you have the issue of the fact that Friday still has the lowest level of shows that are original currently being aired. Nikita faced one original show, and four repeats.

    How did the monday and Friday lineup fair.

    Versus shows that are also the repeats, so shows like Hart of Dixie, Supernatural, Vampire Dairies.

    Monday faced 2 to 3 original shows during the 8pm to 9pm hours. The 8pm show had an original lead in that scored a .3 (a show that absolutely will not be part of the CW fall or spring).

    Tuesday Hart of Dixie scored the same .3 (if Nikita’s numbers hold) and faced two original hours.

    Wednesday SPN scored a .3 with a .4 lead in, and faced 3 originals in the 9pm hour.

    Thursday Vampire Diaries scored a .4 at 8pm, faced 3 originals, not to mention the NFL network which I think outscored any network fare that aired.

    Remember we had another show at pm that had a lead in that was getting fairly consistent .2 for the majority of the summer on Friday and managed to still eke out .3 or better all but one week.

    And since Historically Nikita has repeated decently by CW standards, its hardly note worthy to have (by CW standards very strong original lead in) and still get beat by at least one show in reruns each week (some time a lot more then one).

    And thats not being a hater on Nikita. Nowhere am I talking about the quality of the shows or its actors. Simply talking about reported viewing patterns. Based on historical data.

    When factors are equal (normal lineup), all shows either originals (with lead in) or reruns with reruns for lead in) of course Friday is going to be handicapped. But without the situations being more even, its extremely difficult to judge how much those other circumstances balance out the Friday factor.

    I work with Stats and to make valid comparisons you want as many similar factors as possible, the larger number of different variables the less likely your argument will hold up.

  • Colin

    Touch didn’t start yet… It was only a premiere. It’s not season premiere, plus it’s low bc hardly anyone knew it was on. I sure didn’t know

  • Mark Wood


    How are those Top Model numbers on Friday better then last year.

    Here are the first four weeks of data from Top Model from last year.
    Last years (final numbers)
    1.96 million viewers .9 adults 18-49
    1.60 million viewers .6 adults 18-49
    1.76 million viewers .8 adults 18-49
    1.74 million viewers .8 adults 18-49

    And this year’s
    1.09 million viewers .4 adults 18-49
    1.07 million viewers .4 adults 18-49
    1.49 million viewers .6 adults 18-49 * This week is the lowest level of competition for the entire year Friday night will have in that hour
    1.504 million viewers .7 adults * Preliminary numbers not finals (all other numbers are finals).

    I just don’t see how these numbers are so good. Especially as they in general lack original competition. Unlike last year.

  • Joseph

    Those numbers are low for this time of year.

    I wonder if Univision took the 18-34 and/or 18-49 crowns last night (September 14th).

    On the other hand, maybe everyone went out to their hometown high-school football games last night.

    (It’s no secret that prime-time viewing on Friday nights in Texas during the Fall is substantially impacted by people going to high-school football games)

  • One


  • Tessa

    @Pierre: “Mark Pedowitz is already slowly changing that network around. He has the toughest job of any network president.”

    Lol, Mark Pedowitz is CW’s Obama. :D

    @Person of Interest – TV’S #1 NEW DRAMA: “Stop talking for shows that are not on that day”

    Ok, mom. ;)

  • John A

    Look Touch will be dead at episode 13 of season 2. Season 1 Finale had a 1.3 so it will be lucky to get a 1.0 for its premiere.

  • Miguel 32

    I think if Fringe can survive that long on a Friday with that kind of budget maybe Touch can too. I’m sure Touch’s numbers will be a lot better when the season actually starts. CSI: NY as somebody mentioned before may hurt it.

    I agree guys I’m now really convinced that Guys with Kids should go on ahead and move to Fridays when Whitney’s new season starts. I’d actually like it if Guys with Kids never even airs on Wednesdays and they just throw a repeat in there until Community is ready to start. Guys with Kids and Whitney could turn into a force for NBC down the line.

    NBC should do this:

    8:00 Guys with Kids
    8:30 Whitney

    ABC should also do this:

    8:00 Shark Tank
    9:00 Last Man Standing
    9:30 Malibu County

    Nikita be having some wicked haters against it, those haters don’t never like to hear anybody say anything positive towards the show. I’m trying to figure out what Nikita did to piss those people off?

  • Sid


    “..and lets face it, NIKITA needs all the help it can get”

    As far as I see it, you’re the one who needs all the help. I’d recommend a visit to your GP for a psychiatric evaluation pronto. Your behavior is very concerning/abnormal.


    Love Shark Tank, glad ABC moved it to Fridays! I watched Touch yesterday, saw no promo for it on TV. FOX called it a. “Pre-Season Special” Writing for Touch is terrible, although I loved the first ever episode last Feb/March?

  • Miguel 32

    Yeah Solomon I just don’t get it, the show does repeat pretty well on that network for a Friday like somebody else mentioned before. People forget Nikita was real consistent with its demos last season and always grabbed the same type of viewership that Top Model is getting now on Friday nights.

    Exactly the summer originals don’t have huge separation on these repeats.

  • Michael

    You know the fall TV season has officially begun, when people are arguing over the CW on this site! :D It’s been a long summer hiatus.

  • Michael

    Even though, the fall season for the CW doesn’t begin till next month!

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