Third Season Premiere Week of 'The Talk' Up in Viewers and Key Demographics Over Last Year

Categories: Network TV Press Releases

Written By

September 20th, 2012

via press release:

THIRD SEASON PREMIERE WEEK OF “The Talk” IS UP IN VIEWERS AND KEY WOMEN DEMOS OVER LAST YEAR

Monday's Makeup-Free Broadcast Delivers the Show's Largest Single Audience of 2.80 Million Viewers

 

The Talk'S third season premiere week posted significant increases in viewers and key women demographics versus last year with Monday's makeup-free broadcast delivering the show's largest audience ever, according to Nielsen live plus same day ratings for the week ending Sept. 14.

 

The Talk (P) delivered a 1.8/06 with 2.33m viewers, 1.0/06 in women 25-54, 0.8/05 in women 18-49 and 0.5/03 in women 18-34 in the week ending Sept. 14, 2012. This is The Talk's most-watched premiere week ever and its best weekly delivery since the week ending June 29, 2012 in households and viewers, July 27, 2012 in women 25-54 and June 8, 2012 in both women 18-49 and women 18-34.

 

Compared to premiere week last year (the week of Sept. 5, 2011, when the program only aired Tuesday-Thursday due to Labor Day and U.S. Open Tennis), The Talk was up +6% in households (from 1.7/05), +11% in women 25-54 (from 0.9/06), +14% in women 18-49 (from 0.7/05), +67% in women 18-34 (from 0.3/02) and added +220,000 viewers (from 2.11m, +10%).

 

Monday's broadcast delivered a single-episode series high 2.2/07 with 2.80m viewers.

 
  • Dontryl Alexander

    Who the HELL cares!

  • Nicole

    I care. I was just wondering about their ratings. This is awesome news. I’m glad the show is doing well. It’s a fun, entertaining, harmless show. Much nicer to watch then The View.

  • Sam

    But how does this compare to The View? And, how does it compare to its main time-slot competition GH?

  • Leonard

    Yeah who cares?

    Does this show beat DAYS or GH or let it alone its main competition The View? Hell no so don’t brag.

    It’s still the lowest rated show on CBS Daytime.

    1. The Price Is Right
    2. The Young and the Restless
    3. The Bold and the Beautiful
    4. Let’s Make a Deal
    5. The Talk

  • JayTN

    Obviously, you people care enough to comment on it.

    “The Talk” is not the ‘main competition’ for “The View”. “The View” airs at 11:00 a.m. “The Talk” airs at 2:00 p.m. (both Eastern times). So, how are they competition.

    Also, “Days” does not air opposite “The Talk” on a national basis, so why would CBS worry about what that soap pulls in?

    At least CBS ‘brags’ about its daytime line-up. The only thing coming out of ABC is chirping crickets.

  • cass rowland

    the view is a better show

  • Donna

    What liberals! They never mentioned the Presidential dabate the day after. You better believe that if Obama came out ahead, it sure would have been talked about!

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