ABC's 'Wipeout' Spikes to a 5-Week High in its Season Finale

Categories: Network TV Press Releases

Written By

September 21st, 2012

via press release:

Shooting Up by Double Digits Week to Week in its Season Closer, ABC’s “Wipeout

Finishes with its Biggest Audience in a Month and at a 5-Week High in Adults 18-49

 

Jumping Up 25% from its First Half-Hour to its Second Half-Hour in Adults 18-49,

Wipeout” Beats Out NBC’s Season Premiere of “Up All Night” by 15% at 8:30pm

Wipeout” (8:00-9:00 p.m.)

Spiking week to week in viewers (+26%) and young adults (+27%) against stiff competition from Fox’s “The X Factor” and NBC’s season premiere, in its season finale ABC’s “Wipeout” drew its biggest audience (4.4 million) in a month and equaled a 5-week high in the hour with Adults 18-49 (1.4/4) – since 8/23/12 and 8/16/12, respectively.

 

  • Jumping by 25% from its first half-hour to its second half-hour in Adults 18-49, “Wipeout” beat out NBC’s sophomore season premiere of “Up All Night by 15% (1.5/4 vs. 1.3/4) from 8:30-9:00 p.m.  In addition, the broad-appealing ABC unscripted series finished as the No. 2 broadcast program in its slot with Teens 12-17 (0.8/3-tie) and Kids 2-11 (1.2/4), behind only “The X Factor.”

 

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 45% currently, from 42% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

 

 

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 09/20/12.

 

 
  • USAmerica1st

    That ratings jump is because of the hilarious ‘teacher’ theme show (with cheering students) and b/c we’re anticipating a great new season with Jill Wagner’s return. Props to Vanessa Lachey for doing her tour of duty while pregnant: last night her ‘bump’ was huge and she was rocking a very nice dress.

  • Kurt

    Oooooh, looks like ABC’s spinmeisters should have waited for the final numbers. Wipeout wiped out with a 1.2/4 in the 18-49 demo, losing to the anemic ratings for UAN. Ouch.

  • USAmerica1st

    ‘Fait accompli': It’s already renewed for Season 6. (BTW, I’m no ABC spinmeister, I’m an amateur ratings fanatic who is not affiliated with any network, just a huge TV fan and occasional Nielsen log book selectee.)

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