TV Ratings Sunday: Emmys Slide From 2011, Sunday Night Football Still Dominates Night (Updated)

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September 24th, 2012


Adults 18-49: Rating/Share 6.4/17 3.0/8 2.9/8 1.5/4 1.0/3
Adults 18-34: Rating/Share 5.9/18 2.4/7 2.3/7 1.7/4 0.8/2
Total Viewers (million)  15.921 11.397 10.522 3.376 2.673


Update: in time zone adjusted fast nationals (basically, finals) The 64th Primetime Emmy Awards was adjusted up to a 3.8 adults 18-49 rating. We won't see any adjustments for the other networks until the finals are posted tomorrow.

Due to the nature of live  programming the ratings for NBC (NFL Football) FOX/CBS (NFL Overruns)  and ABC (Emmy Awards ) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

Note: CBS and FOX had sports overruns which resulted in programming time adjustments. On CBS, all program start times were pushed back thirty-seven minutes, with primetime programming commencing at 8:07

NBC was number one among adults 18-49  and with total viewers.

On ABC The 64th Annual Primetime Emmy Awards earned a 3.3 3.8 adults 18-49 rating, down from last year's 4.2 (final) rating. The Emmys Red Carpet Live Special preceding the awards show earned a 1.6 adults 18-49 rating at 8PM.

On NBC , Sunday Night Football (Patriots/Ravens)  at 8:30-11:00PM earned a 8.1 adults 18-49  rating,down from last week's 8.9 18-49 rating, but the best "week 3" game ratings in four years and the second best week 3 primetime game since 1997.

Broadcast primetime ratings for Sunday, September 23, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM CBS NFL Overrun 7.0 20 21.30
NBC Football Night in America 2.2 6 6.46
ABC Emmy's Red Carpet Live 1.6 5 7.28
FOX NFL Overrun/ American Dad -R 1.2 4 3.19
7:30 PM NBC Football Night in America 2.9 8 7.59
FOX The Cleveland Show -R 1.1 3 2.45
8:00 PM NBC Football Night in America 5.9 16 14.29
ABC 64th Primetime Emmys 3.8 9 13.20
CBS NFL Overrun/60 Minutes 3.1 8 12.90
FOX The Simpsons -R 1.5 4 3.36
8:30 PM NBC Sunday Night Football (8:30-11) 8.1 20 19.82
FOX Bob's Burgers -R 1.4 4 3.07
9:00PM FOX Family Guy -R 1.8 4 4.01
CBS 60 Minutes/Person of Interest -R 1.0 2 5.98
9:30 PM FOX Family Guy -R 1.8 4 4.18
10:00PM CBS Person of Interest-R/ The Mentalist -R 1.0 3 5.29

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.



Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • MoHasanie

    Emmy’s were boring. Was hoping Kathyrn Joosten would win supporting actress to give Desperate Housewives at least one Emmy for its final season. My second choice was Sofia Vergera.

    Glad Modern Family won best comedy and all its other awards. Also Jon Cryer deserved that Emmy for best actor in a comedy.

  • a p garcia

    Terrible Emmy show and Jimmy Kimmel didn’t help much. I am not surprised with the numbers. Why wasn’t POI even nominated!

  • Michael

    Eh, as long as, the iconic ginger (Julianne Moore) won that’s all I care about.

    *Yes, I’m a fan-boy lol*

  • Teddy

    @ tv_viewer

    Well that was reality it seemed like a lot of them wanted to get out of there and watch the game.

  • Eugenius

    @THE OLD MAN I meant this season, how long ? october ? november ?

  • RobertM

    Really? This is a surprise?


  • Erika

    Watched football and Emmy coverage all day and evening. The Emmy’s were my number one and I would flip to the Pats/Ravens game during the commercial breaks. I switched between E!’s red carpet and ABC’s. I prefer E!’s coverage, but when ABC had someone good I watched. Then of course I got my reality show filler by watching the RHONJ and WWHL after both were done. I’m gonna watch Boardwalk Empire ASAP.

  • Bri

    Bill said:
    “Unless you are a big fan of cable TV shows and Modern Family most people had no interest in the Emmys.”

    Agreed. I have no interest in Modern Family and my fav cable show, The Walking Dead, was not nomminated. Everything else that I watch is on broadcast tv. No reason for me to watch the Emmy.

    Beside, Football was much more interesting!


    The Football Overruns on CBS:

    10/7 & 10/21, 11/4 & 11/18, 12/2, 12/16 & 12/30 PLAN ACCORDINGLY!

  • MattM

    I thought the Emmy’s were solid.

  • pippy 37

    The drama in the NFL yesterday was 10x better than the drama at the Boring Awards.

  • jamman

    Either way…the jews win big.

  • Perplexed

    Considering the junk that won in the Emmys, is it really surprising that football won? I found nothing in the Emmys that reflects the values of the country that I live in. All I read about this morning was a business that rubs our noses in trash that most of us find offensive. How is it good business to alienate a substantial portion of the audience so that they don’t view your program?

  • Real Stuff

    The ratings clearly speak for themselves:

  • Leanne

    The Emmys have become meaningless and predictable. The same shows always win. (I’m sure due to Hollywood politics) I’ve seen performances that definitely deserved an Emmy nod totally snubbed, so I don’t pay attention anymore.

  • Oliver

    This article is the lead story on Drudge. Expect comments from crazy conservatives.

  • JustAGuy

    Who wants to see a bunch of self-important leftist 1%ers snark about politics.

  • Holly Molly

    Next year try making the Emmy’s a topless affair, that’ll get the ratings up. in the meantime GO NFL!!!

  • SVU: The Revolution

    Real Stuff

    Except that all of the videos you posted happened way after the Emmys were over…I even watched my local Fox affiliates 10pm news then watched the end of the Pats game and still saw all of that

  • Chris

    Stuff like “Mysteries At The Museum” interests me a lot more than scripted TV these days.

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