'CBS This Morning is the Only Morning News Broadcast to Post Year-to-Year Gains in Women 25-54, Up 13% For Week Ending Sept 21



via press release:

“CBS THIS MORNING” IS THE ONLY MORNING NEWS BROADCAST TO POST YEAR-TO-YEAR RATINGS GAINS IN WOMEN 25-54, UP +13% FOR THE WEEK ENDING SEPT. 21

 

“CBS THIS MORNING” IS ALSO UP +5% IN HOUSEHOLDS AND +3% IN VIEWERS

 

CBS THIS MORNING was the only morning news broadcast to post year-to-year ratings gains among women 25-54 for the week ending Sept. 21, according to Nielsen live plus same day ratings. CBS THIS MORNING also posted ratings increases in households and viewers.

 

Additionally, CBS THIS MORNING’s households and viewers ratings this week are the highest the broadcast has delivered since the week of May 7, 2012.

 

CBS THIS MORNING

Week Ending Sept. 21, 2012                        Week Ending Sept. 23, 2011                        % Change

 

Households

2.0/07                                                              1.9/07                                                              +5%

 

Viewers

2.53m                                                              2.45m                                                              +3%

 

Women 25-54

0.9/06                                                              0.8/06                                                              +13%

 

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