via press release:
SHOWTIME® IS HITTING THE ROAD AND COMING TO A COLLEGE CAMPUS NEAR YOU!
New York, NY (September 27, 2012) – SHOWTIME is touring some of the nation’s biggest campuses and tailgating during some of college football’s most exciting games with the first-ever SHOWTIME Tailgate Tour, an experiential marketing tour to promote the new seasons of ® and , premiering this Sunday, September 30. Two SHOWTIME trucks will be simultaneously touring the country filled with giveaways, games and more.
SHOWTIME campus brand ambassadors will be giving away ® and themed snow cones (“SHO-cones”), will offer face painting with each school’s colors, as well show themed tailgating games where participating fans will win SHOWTIME prizes for participating. To follow the tour or for more information about times and locations visit www.showtimetailgatetour.com. The current tour schedule includes:
DATE CITY SCHOOLS PARTICIPATING
9/27/2012 Washington DC University of Maryland/George Washington University
9/29/2012 College Station, TX Arkansas at Texas A&M
10/1/2012 New York NYU/Columbia
10/3/2012 Boston Boston University/Northeastern University
10/6/2012 Chicago, IL University of Miami vs. Notre Dame at Soldier Field in Chicago, IL
10/6/2012 Austin, TX West Virginia at University of Texas
10/9/2012 Chicago, IL University of Illinois at Chicago/ University of Chicago
10/13/2012 East Lansing, MI Iowa at Michigan State
10/13/2012 Baton Rouge, LA South Carolina at LSU