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Monday Final Ratings: 'The Voice', 'How I Met Your Mother', 'Dancing With the Stars', '2 Broke Girls' & 'Hawaii Five-0' Adjusted Up; 'iHeartRadio Music Festival' Adjusted Down

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October 2nd, 2012

 

The Voice, How I Met Your Mother, Dancing with the Stars, 2 Broke Girls  and Hawaii Five-0 were each adjusted up a tenth among adults 18-49, while the iHeartRadio Music Festival was adjusted down a tenth versus Monday's preliminary ratings.

Final Monday broadcast primetime ratings for Monday, October 1, 2012

Time Net Show 18-49 Rtg/Shr Viewers (millions)
8:00 NBC The Voice (8-10PM) 4.6/12 12.55
CBS How I Met Your Mother 3.3/9 8.17
ABC Dancing with the Stars (8-10PM) 2.1/5 12.38
FOX Bones 2.1/6 6.99
CW IHeartRadio Music Festival (8-10PM) Special 0.6/1 1.21
8:30 CBS Partners 2.1/5 5.76
9:00 CBS 2 Broke Girls 3.5/8 9.22
FOX The Mob Doctor 1.0/2 3.46
9:30 CBS Mike & Molly 2.9/7 8.52
10:00 NBC Revolution 3.2/8 8.32
CBS Hawaii Five-0 2.0/5 7.95
ABC Castle 1.9/5 10.35

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Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

 
  • http://tvbythenumbers.com Bill Gorman

    ““Hawaii 5-0? will be moving to another night and timeslot.”

    Zero chance of that this season. Next season, a move to Sunday or Friday wouldn’t be a big surprise.

  • Brian J

    @Ultima:

    At this point, why not move “Castle” to one of those slots? It could probably hold its own, and depending on what happens with “Nashville” and “Scandal,” it could easily move into one of those spots.

  • Brian J

    @Ultima:

    The bigger risk is in not having enough scripted programming. If they pick a dud of a comedy, it will probably hurt, but if it can find at least one comedy that is decent, it makes sense to give it some exposure. Perhaps it should just move “The New Normal” to the night and put a new comedy on after “Go On.”

    Whatever the case, I think it’s worth taking the risk if there’s a chance that it can broaden its comedy line up.

    What’s the worst that can happen? The show is canceled and the producers need to pad it for a few weeks?

  • Ultima

    @Brian J
    What’s the worst that can happen?

    NBC gives up its cheapest and highest rated half hour of The Voice for a comedy that flops and drops a ratings hit on Revolution?

    it makes sense to give it some exposure

    All four of NBC’s new comedies have been given exposure. The Olympics preview, encore airings and considerable promotion got Animal Practice a 1.4.

    The New Normal previewed after The Voice’s premiere and has the second best comedy timeslot on NBC.

    Guys With Kids didn’t get as much as the other three, but it wasn’t left high and dry either.

    These shows don’t need exposure. They’re exposed.

    I think what you’re looking for is inflated ratings from a huge lead-in. In that case, you’re just moving the inflated ratings from Revolution to a sitcom and you’re sacrificing the ability to have the high rated show on longer to do so. That’s a negative.

    It’s one thing to use a huge lead-in to promote a show, it’s another to use it to just prop up a show.

    For example, I wouldn’t be surprised if NBC uses the first two weeks of The Voice’s winter/spring cycle to preview/premiere multiple midseason shows.

  • Ultima

    @Brian J
    At this point, why not move “Castle” to one of those slots?

    Because Castle is just racking up episodes for syndication – they would want to use the better timeslots for new shows that need to ratings to stay on the air for 4+ years.

  • Ultima

    @Brian J
    Perhaps it should just move “The New Normal” to the night and put a new comedy on after “Go On.”

    Everyone watching Sunday Night Football and The Voice knows exactly when The New Normal is on and what it is about, there’s an advertisement basically every other commercial break (alternating with Revolution).

    If The New Normal can’t succeed because people aren’t willing to sit through 30 minutes of Go On to watch it (or can’t remember its on for 30 minutes while watching New Girl or whatever), then maybe the problem is the show itself and not the scheduling.

    As for the other new comedies, in 2009 ABC launched their Wednesday comedy block fresh, four new shows – their 8pm show even bombed so they had to lead off with a repeat every week for almost the entire season – and they managed to be successful.

    At some point, NBC is going to have to launch shows that are actually good and self starters if they want to start succeeding on nights when The Voice isn’t airing.

  • CC

    All you H50 fans, don’t worry. As Mr. Gorman pointed out (last week, I believe) CBS has a syndication deal and no matter how lame it is, or how low the ratings, H50 will go at least another season or two.

  • Neil

    Brutal demos for Castle, even though it was the most watched scripted show on Monday night…again

  • methix

    Mike and molly needs to be moved , It`s dwindling numbers are now having an effect on h50.CBS needs to put 2.5 men back at 9pm on Monday shift 2bg to 2.5 men`s current timeslot , and have mike and molly after 2.5 men , then h50 to follow mike and molly basically that is there Monday line-up form last year which was a ratings winner and not only for h50.

  • Holly

    @methix,

    CBS isn’t going to admit defeat on the Men move this early, if at all. Most likely RoE will just replace Partners.

  • methix

    @Holly

    What the hell is roe replacing partners gonna do. Zero Nada nothing. I still don’t no why they changed there line up on Monday , The combo they had there was working well and if it reverted back to that now they would be wining Mondays again.

    But that fact there stupid decision making has now put my one of my fav shows in danger makes it more irritating

  • not a sock puppet

    Wow Partners stinks more after every episode. I hope it gets killed quickly.

  • eridapo

    CBS Monday will stay the same. H50 (and Castle) are hurting right now due to the Voice, but lets wait and see how the voice fuel Revolution continues to perform over the next three weeks.

    If the Voice holds to form, the ratings will begin to slip in the battle rounds which most people hate (the Steal gimmick will not change that). If the voice falters and loses even 5/10 in the demo, Revolution will likely lose those 5/10s as well. It is possible that those people would go to H50 (and Castle).

  • Holly

    What the hell is roe replacing partners gonna do.

    Be a place holder until next season (or the spring for Friend Me).

    CBS took a risk moving Men, but it was for good reason. They wanted to create a new line-up while they had 3 well-rated shows instead of waiting a couple of years when Men collapsed and Mother ended. Did it fail? Maybe. But I’m not entirely certain Men would be doing any better than 2 Broke Girls and Partners would have failed regardless.

  • sarah nz

    Well done to Revolution with the 3.2 (my 2.8 was again wrong)
    Congrats on the full season order and interesting times ahead (still think it will drop further imo) but seems like I could be completely wrong and it finds favour with a good portion of the desired population.

    Castle 1.9 is looking sad (my guess 2.4 was way way out)

    Had better luck within +/- 0.01 for:

    Bones 2.2 (me 2.1)

    Mob Doctor 1.0 (me 1.1) think it will last until the baseball ? starts (only just)

    H5O 2.0 (1.9) still sad ratings.

  • eridapo

    It is too early to tell if the experiment is a failure. One weeks worth’s of data does not tell us much other than Partners sucks… We only seen one week’s worth of the Thursday results. If 2.5 recovers and translates to better rating for POI and Elementary, the move would have paid off.

    I people analyzing CBS’ performance are comparing it to the wrong time frame. Don’t compare the results now to the fall of 2011. It makes no sense. The true comparison is the spring performance when it was up against the Voice. If you do that, the Comedy block is holding steady except for the 830 hour.

    Mike and Molly was hitting 3.1 for the final run of Episodes. 3.1 versus a 2.9 now given a stronger Voice is to be expected. H50 also stumble when Smash premiere, but as Smash faded H50 recovered. The numbers look worst now because Revolution (unlike Smash which shared its demo with Castle) shares its demo with H50. I believe H50 went down to a 2.2 against Smash, so I wouldn’t press the panic button just yet on CBS’ lineup.

  • bluejay72

    Utima is a HATER of The Voice!
    What’s with the dread?
    The other commenter was RIGHT when he said The Voice is number 1 in both ratings and viewers which makes SENSE because this is the ratings table for BROADCAST NETWORKS! Then, out of threat and insecurity, you came up with the Monday Night Football BS! Why mention cable here, plus a sports show that obviously makes big ratings? Where’s your logic? Voltaire was right when he said COMMON SENSE IS NOT VERY COMMON. That’s for you!

  • Ultima

    @bluejay
    Utima is a HATER of The Voice!

    Indeed. Anyone who objectively looks at a show using numbers is a “hater.”

    you came up with the Monday Night Football BS

    Are you suggesting that there were not more people watching Monday Night Football than The Voice?

    Why mention cable here

    Why not? Cable shows are commonly mentioned when they are beating up on broadcast (football, Walking Dead, Jersey Shore, etc.).

    Then, out of threat and insecurity

    That does appear to be the motivation for your comment.

  • bluejay72

    @ Ultima
    You came up with your OWN conclusions trying to make up something which I did not say:

    -Anyone who objectively looks at a show using numbers is a “hater.”
    -Are you suggesting that there were not more people watching Monday Night Football than The Voice?

    Did I claim any of these?
    Were you really objective or more SUBJECTIVE?
    Please do NOT divert from the main point!

    Don’t deny it! Your HATRED shows!
    I used to admire you because you sounded “smart” in your previous comments but bringing down someone who claims The Voice is #1 in both ratings and viewers (which is DOWNRIGHT CORRECT on Monday’s Broadcast Networks’ Ratings), is pure rage and jealousy for the show. Stop hating! The show deserves CREDIT for beating ALL of its competition.

  • Brian J

    @Ultima:

    It’s partly about propping up shows. Ads can help, but they can’t change that people are more likely to watch a show if they are already watching the network.

    You’re right that over time, shows need to be able to stand on their own, but it certainly helps to have a stable lead-in. It’s really no different than what “Cheers” did to “Seinfeld,” a show that was growing on its own but got a massive boost once it went on Thursday nights.

    You can argue that particularly moves–scheduling a comedy on Mondays instead of leading straight into a drama–is not smart, but there’s nothing remotely controversial about using a strong lead-in to help a show. It

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