'Sunday Night Football' on NBC off to Best Start in its 7-Year History

Categories: Network TV Press Releases

Written By

October 2nd, 2012

via press release:

Sunday Night Football" ON NBC OFF TO BEST START IN ITS 7-YEAR HISTORY

 

 

23.3 Million Viewers Through 4 Weeks is Best in SNF History and Most-Watched Start to a Primetime Package in 16 Years

 

 

Sunday Night Football is No. 1 Primetime Program of Premiere Week

 

 

Giants-Eagles Draws 22.8 Million Viewers, Best for an NFL Week 4 Primetime Game Since 1996

 

 

For the first time in NBC's 7-year SNF history, each of its First 5 Games Have Drawn More Than 21 million viewers

 

 

Viewership and National Rating Both Up From Last Year’s Week 4 SNF Game

 

 

NEW YORK – October 2, 2012 – NBC’s five-game average viewership of 23.3 million is best start in the seven-year history of Sunday Night Football, and the most-watched start to a season for a primetime package in 16 years (24.0 million for ABC in 1996).

 

· The four-week average household rating of 14.2/23 for five games is also the best start in the seven-year history of Sunday Night Football, and the best start to a season for a primetime package in 13 years (14.6/25 in 1999 on ABC).

 

SUNDAY NIGHT FOOTBALL THROUGH 4 WEEKS:

 

YEAR

Viewers 2+ HH Rating

 

2012

23.3 million, 14.2/23

 

2011

23.2 million, 13.9/22

 

2010

22.9 million, 13.7/23

 

2009

20.8 million, 12.6/21

 

2008

17.8 million, 10.9/18

 

2007

17.1 million, 10.9/18

 

2006

18.6 million, 12.0/19

 

 

 

GIANTS-EAGLES:

 

Sunday’s game on NBC, in which the Eagles defeated the Giants, 19-17, drew 22.8 million viewers – the first time in NBC’s seven-year Sunday Night Football history that each of the first five games has topped 21 million viewers.

 

 

The 22.8 million for Sunday’s game is up 21% from last year’s Week 4 SNF game (18.9 million for Jets-Ravens), is the most-watched Week 4 game in SNF history, and the most-watched Week 4 primetime game in 16 years (25.1 million for Dolphins-Colts, 9/23/96 on ABC).

The household rating of 14.1/22 for Sunday’s game is up 23% from last year’s Week 4 SNF game (11.5/18 for Jets-Ravens) and is the highest-rated Week 4 primetime game in 15 years (15.0/26 for Steelers-Jaguars, 9/22/97 on ABC).

 

 

 

 

SUNDAY NIGHT FOOTBALL WEEK 4 GAMES:

 

In the first week of the official primetime television season, Sunday Night Football was the No. 1 show among viewers, households and all key adult and male demographics. Additionally, it was the No. 4 show among women 18-34 and No. 5 among women 18-49. This marks the fourth straight weekly win for among viewers, households and all the key adult and male demos.

 

 

Year

Visitor

Home

Viewers 2+, HH Rating

 

2012

Giants

Eagles

22.8 million, 14.1/22

 

2011

Jets

Ravens

18.5 million, 11.8/18

 

2010

Bears

Giants

20.9 million, 12.5/20

 

2009

Chargers

Steelers

18.4 million, 11.0/18

 

2008

Eagles

Bears

17.3 million, 10.8/17

 

2007

Eagles

Giants

15.0 million, 9.4/15

 

2006

Seahawks

Bears

16.9 million, 10.8/17

 

 

 

SNF NO. 1 SHOW FOR FIRST WEEK OF PRIMETIME SEASON: In the first week of the official primetime television season, Sunday Night Football was the No. 1 show among viewers, households and all key adult and male demographics. Additionally, it was the No. 4 show among women 18-34 and No. 5 among women 18-49. This marks the fourth straight weekly win for Sunday Night Football among viewers, households and all the key adult and male demos.

 

SNF DOMINATES SUNDAY NIGHT: The Giants-Eagles Sunday Night Football broadcast easily won the night facing original network programs. NBC led the night among viewers 2+ in primetime with 18.8 million viewers (7:30-11 p.m. ET) topping the 12.3 million for second-place Fox (which was boosted by an NFL overrun) by 54%. NBC also beat CBS (10.5 million) by 80% and ABC (8.5 million) by 121%.

 

Sunday Night Football has won the Emmy Award for Outstanding Live Sports Series each of the last four years.

 

TOP 10 METERED MARKETS FOR GIANTS-EAGLES:

 

1. Philadelphia

31.8/46

 

2. Richmond

22.1/33

 

3. Norfolk

22.0/33

 

4. Las Vegas

21.2/33

 

5. New York

20.7/31

 

T6. Washington, D.C.

18.0/30

 

T6. Baltimore

18.0/27

 

T6. Memphis

18.0/25

 

9. Albuquerque

17.7/28

 

10. New Orleans

17.2/23

 

 

 

Follow NBC Sports PR on Twitter @NBCSportsPR

 

Follow “Sunday Night Football” on Twitter @SNFonNBC

 

Follow NBC SportsTalk on Twitter @NBCSportsTalk

 

Become a fan of “Sunday Night Football” on Facebook at:

 

Facebook.com/SNFonNBC

 

 

 

 
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