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TV Ratings Monday: 'The Voice', 'Hawaii Five-0' Up, 'Revolution', '2 Broke Girls' Drop a Bit, 'Dancing With the Stars', 'Partners', 'The Mob Doctor' Fall

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October 2nd, 2012

Scoreboard NBC CBS ABC FOX UNI CW
Adults 18-49: Rating/Share 4.0/10 2.6/7 2.0/5 1.6/4 1.5/4 0.7/2
Adults 18-34: Rating/Share 3.4/10 1.9/6 1.3/4 1.3/4 1.3/4 0.7/2
Total Viewers (million) 11.014 7.804 11.582 5.230 3.641 1.723

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Note: Last night’s Monday Night Football game was simulcast on the CW affiliate in Chicago. As a result, the CW numbers may be a bit inflated and subject to more than typical adjustments in the finals.

NBC was number one with adults 18-49, while ABC won with total viewers.

On NBC,the final night of blind auditions on The Voice scored a 4.5 adults 18-49 rating, up 2% from last week's 4.4 Revolution garnered a 3.2 among adults 18-49, down 6% from last week's  3.4. Your predictions were about right.

On CBS, How I Met Your Mother earned a 3.2, down 11% from last week's 3.6. The second episode of Partners scored a  2.1 adults 18-49 rating, down 13% from last week's 2.4. 2 Broke Girls garnered a 3.4 among adults 18-49, down 8% from last week's 3.7. Mike & Molly notched a 2.9 adults 18-49 rating, down8%  from last week's 3.1 . Hawaii Five-0 scored a 1.9 adults 18-49 rating up 6% from last week's 1.8

On ABC,  Dancing with the Stars: All-Stars garnered a 2.0 adults 18-49 rating, down 20% from last week's 2.5.Castle earned a 1.9 adults 18-49 rating, down 10% from last week's 2.1.

On FOX,  Bones earned a 2.1 among adults 18-49, down 9% from last week's 2.3. The Mob Doctor scored  a 1.0 adults 18-49 rating, down 23% from last week's 1.3.

On The CW, The IHeartRadio Music Festival  earned a 0.7 adults 18-49 rating, which may be inflated due to the Chicago CW affiliate airing the Bears game.

 

Broadcast primetime ratings for Monday, October 1, 2012:

Time Net Show 18-49 Rtg/Shr Viewers (millions)
8:00 NBC The Voice (8-10PM) 4.5/11 12.32
CBS How I Met Your Mother 3.2/9 8.15
FOX Bones 2.1/6 6.92
ABC Dancing with the Stars (8-10PM) 2.0/5 12.21
CW IHeartRadio Music Festival (8-10PM) Special 0.7/2 1.72
8:30 CBS Partners 2.1/5 5.712
9:00 CBS 2 Broke Girls 3.4/8 9.02
FOX The Mob Doctor 1.0/2 3.54
9:30 CBS Mike & Molly 2.9/7 8.507
10:00 NBC Revolution 3.2/8 8.40
ABC Castle 1.9/5 10.33
CBS Hawaii Five-0 1.9/5 7.72

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Via NBC Press Note:

In Late-Night Metered Markets Monday night:

  • In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.5/6; CBS's "Late Show with David Letterman," 2.4/6; and ABC's combo of "Nightline," 3.1/7; and "Jimmy Kimmel Live," 1.6/5.
  • In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.9/4; "Late Show," 0.7/3; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.6/3.
  • At 12:35 a.m., "Late Night with Jimmy Fallon" (1.2/4 in metered-market households) beat CBS's first-run "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2).
  • At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

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NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Brian J

    @RG-X:

    I think the shake up will be good for “TV,” as it would make the show seem fresher and since both Usher and Shakira probably have bigger fan bases than any of the current judges.

    @tv_viewer:

    Why are you so sure that after the blind auditions, the ratings will drop?

    @eridapo:

    That’s probably true, but again, they are shaking it up early with new judges. I also wouldn’t hesitate to mess with the format even just a little.

    I’d also like to see NBC focus on finding another unscripted show.

    @Eddy:

    I’m surprised CBS didn’t do that this year with “NCIS: LA.” I don’t watch the show, but it would seem to be able to lead off a night like its parent could. It could do that on Fridays, which could lead into dramas or even comedies. This would open up the slot after “NCIS,” as both you and I agree.

    It all depends on how many comedies CBS wants and on how many nights it wants them. You’d think they’d try to establish themselves on another night besides Monday.

    @Casey:

    You can look at CBS decision in a few different ways. I was initially skeptical, but it does make a lot of sense. “Men” would probably do well wherever it is, but it won’t be around forever, so why not try to make the shift now, the network probably thought. If things really head south, it can always move the show back to Mondays.

    But if it does well behind “TBBT,” it can stay there next season, or it can slide to 9:00 if they want to go with four comedies on Thursdays.

    The really puzzling thing is that CBS ordered so few. Why not try to establish at least one new comedy hit while it still has at least two genuinely huge shows and some other solid performers? If it found it was spreading itself too thin, it could always go back to having more dramas.

    @TL:

    I wouldn’t mess with either “GO” or “TNN” on Tuesdays, unless they REALLY start to drop. But as much as that might be working, it needs another night to launch comedies. What better night than Monday, where neither FOX nor ABC has them and where CBS is more vulnerable than it has been in years?

    Maybe “TV” won’t be cut to an hour, but 1.5 hours seems reasonable.

    Of course, NBC could just find another unscripted show, put that on Wednesdays at 8:00, ship both “SVU” and “CF” to Fridays, move “Grimm” to Wednesdays where it could explode, and pair it with either “Hannibal” or “Do No Harm.” Or something along those lines.

  • john

    That. 7 for the ce makes me a little worried about the rest of their fall lineup

  • bob

    Dancing with the Stars is STILL cheaper by a million percent compared to The Voice. Christina A gets 17 million a season and that is just her…those judges on Dancing get MAYBE a million season and the dancers get about 250 thousand for the entire season and that is the stars. Dancing is a cheap show to produce big time. I don’t see it going anywhere at all. I do find it funny that The Voice is cheered right now but a bit ago people were hoping all reality shows were gone…funny how that changes so quickly.

  • Beckstle

    @Holly This was written in 2010: http://www.heraldtribune.com/article/20100817/ARTICLE/8171043?p=3&tc=pg

    The article covers alot of ground, and it is talking about primetime broadcast, not the news or daytime:

    “The buying community has quietly and slowly shifted its focus away from 18-to-49 (years old) and toward 25-to-54 (years old) in terms of network television,” said Jack Myers, editor and publisher of the industry news source jackmyers.com.”

    It seems more like the network side simply hasn’t caught up with how advertisers are thinking….

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  • Networkman

    With Dancing being down this season, that doesn’t bode well for the comedies Happy Endings and Don’t Trust the B… on Tuesday. If ABC were bold enough, they should try them on Sunday @10pm behind Revenge. 666 Park Avenue will not remain. The comedies at 10pm could be more edgy. It would be great counterprogramming against Football and The Mentalist. If it could get mid to high 2’s, ABC should be happy with that.

    Sunday
    8pm Once Upon A Time
    9pm Revenge
    10pm Happy Endings
    10:30pm Don’t Trust the B…

    Tuesday
    8pm Malibu Country
    8:30pm Last Man Standing
    9pm Dancing with the Stars
    10pm Private Practice/Body of Proof

  • Holly

    @Beckstle,

    Great, but it hasn’t changed the relative ad prices we see or network behavior yet. Until it does, there’s no reason for this site to change.

  • KJ Styles

    I give Partners one or two more episodes before the Bear eats it and gets replaced by Rules Of Engagement. I think the only reason why it hasn’t already been yanked is because they don’t want the distinction of being the network to be the first to cancel a show this season. Same reason why Made In Jersey will probably stay on the schedule for a few more eps.

    Hawaii 5-0’s ratings have been disappointing, and it sucks because it’s such a good show. That said, it’s syndication prospects will likely give it another season. I wish it would have been moved to Tuesdays behind the NCIS twins though. It would have made sense, especially since the show has joined forces with NCIS LA in the past.

  • Steph

    I wonder how The Voice is going to do next season when they switch out judges. Usher has a pretty decent fan base but I’m not sure about Shakira. I’m anxious to see how Idol does as well. Putting Nicki Minaj in as a judge is a joke.

  • Jon

    Why are people watching revolution instead of H50? Seems like H50 might be in danger of being cancelled in only its third season.

  • Brian J

    @Joe:

    Depends on what ABC’s needs and expectations are. If all of the “HE”/”DTTB” audience follows them to Tuesdays, that’s a start…around 3-3.5 million viewers. Add in at least that much from the leftover “DWTS” audience and you’ve got a somewhat decent base audience. That’s probably worth at least a 1.8 in the demo, if not higher.

    They are also establishing a comedy block outside of Wednesdays, which is completely necessary, and one that is sort of different from a more family-oriented Wednesday block. As long as it’s not truly horrific in the ratings, it’ll have been a smart move.

    The problem, I think, comes not from the possibly weaker-than-expected-lead-in, but from the other networks also showing comedies, and similarly younger-skewing ones. Were either Fox or NBC not putting comedies there, it’d be much easier for ABC.

  • DSC

    I just find it interesting that the hit show of these past 2 seasons is a genre serialized show. (OUAT last year, and Revolution this year). Maybe people got their fill of procedurals already? I know that either Bill or Robert admited that OUAT was a likely candidate to generate site traffic if the show had gotten in trouble at the begining, but “sadly the ratings didn’t comply”. It’s refreshing to see that kind of show get those numbers. And about time too.

  • Kitser

    “Hawaii 5-0?s ratings have been disappointing, and it sucks because it’s such a good show. That said, it’s syndication prospects will likely give it another season. I wish it would have been moved to Tuesdays behind the NCIS twins though. It would have made sense, especially since the show has joined forces with NCIS LA in the past.”

    I was hoping for this too. It’d be like the procedural power block.

  • The End

    I admit, I was wrong about Revolution. I was expecting a drop to 2.5-2.9 but this didn’t happen yet.

  • Dan S

    It alway amuses me when a bonafide hit show comes along & people begging trashing it often times without even 1st watching it. Despite holding up well in its 3rd outing for Revolution people are saying it’ll go below 2.5 or 2.0 while it’s competition is crashing to cancellation territory. If it wasn’t for their syndication deals Castle & 50 would be on the bears radar by now. It’s just my gut instincts but I’m quite confident RVN will not only maintain its current ratings it’ll see a 2nd season. Laugh at the premise but it is fun to watch.

  • Eric

    I’m 33 and I watch CBS. CBS is the only channel I watch majority of the time for the last 15-20 years it seems like. They have the shows that I like mainly the mystery/crime shows. I may occcasional watch something on another channel.

  • Eridapo

    The biggest two shockers so far this season are the collapse of DWTS and the fall of H50.

    It seems that H50 audience went to Revolution, and until this audience gives up on Rev. H50’s rating will remained where they are.

    DWTS… Yes its reality and cheaper to make than scripted, but this was supposed to be a return to form given the big AllStar lineup. The reality is that people didn’t want to see the same people they already seen before and the tiredness of the format.

    DWTS will definitely go to only one cycle from now own, but it will extend its run from 10 to 15 weeks.

    Last year we knew the 10PM Monday slot was the most DVR hour on TV, this season with the Revolution the DVR will have an even greater impact on the ratings for these shows….

  • Sam vs. Liz

    @ Jon

    You don’t have to worry about 5-0 its going to be in syndication. The fight it has is to last past season 4 or 5. Seasons 3 and 4 are already in the bag. Had 5-0 not inked it syndication deal yet then it might’ve in trouble.

  • hardline_pro

    That is still pretty good for Revolution!

  • Phoebe

    I still don’t get why the advertisers hyperventilate over the 18-49 year olds. They don’t have the money the older people do, and contrary to popular notions, at least in my admittedly limited circle, “old” people aren’t any more brand loyal than the youngsters. Plus younger people are more likely to have DVRs and thus don’t see the commercials anyway.

  • Beckstle

    @Holly
    In terms of the site all I said was it would be nice to have both numbers because there has been talk about the 25-54 demo having some importance. However, the general discussion wasn’t aimed at the site. My questions have been around why networks still insist that that 18-49 is the demo to look at when it clearly shouldn’t be. I know the site has no control over what the networks say are the important numbers

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