Cable News Ratings for Tuesday, October 2, 2012

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October 3rd, 2012


Live + Same Day Cable News Daily Ratings for October 2, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,365            338            615
CNN         378            124            179
MSNBC         712            219            341
CNBC         150             43             74
FBN           57             14             29
HLN         173             71            101
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       2,733            653         1,164
CNN         591            185            297
MSNBC       1,425            422            670
CNBC         190            103            121
FBN           45             11             16
HLN         201             78            101
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends       1,251            354            664
CNN Early Start/Starting Point         210            100            139
MSNBC Morning Joe         530            209            308
CNBC Squawk Box         135             39             53
HLN Morning Express w/ Meade         202            111            159
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       2,216            394            863
CNN SITUATION ROOM         576            131            209
MSNBC HARDBALL WITH C. MATTHEWS       1,245            278            526
CNBC FAST MONEY         119             25             60
HLN EVENING EXPRESS         109             35             40
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       2,060            376            791
CNN SITUATION ROOM         587            207            277
MSNBC POLITICS NATION       1,034            273            465
CNBC MAD MONEY         145             30             49
HLN EVENING EXPRESS         161             36             69
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,821            388            785
CNN ERIN BURNETT OUTFRONT         498            146            234
MSNBC HARDBALL WITH C. MATTHEWS       1,161            326            572
CNBC KUDLOW REPORT         157             21             54
HLN JANE VELEZ-MITCHELL         212             58             89
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       3,182            634         1,276
CNN ANDERSON COOPER 360         554            184            290
MSNBC ED SHOW       1,382            376            636
CNBC FACEBOOK OBSESSION, THE         115             60             62
HLN NANCY GRACE         225             73             82
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       3,047            817         1,368
CNN PIERS MORGAN TONIGHT         664            192            307
MSNBC RACHEL MADDOW SHOW       1,625            480            754
CNBC 60 MINUTES ON CNBC         222            131            155
HLN DR. DREW         202            106            114
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,939            502            832
CNN ANDERSON COOPER 360         555            179            294
MSNBC LAST WORD W/ L. ODONNELL       1,265            411            618
CNBC AMERICAN GREED         234            118            146
HLN NANCY GRACE         177             55            109
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       1,241            443            696
CNN ERIN BURNETT OUTFRONT         374            118            188
MSNBC ED SHOW         748            269            343
CNBC MAD MONEY           71             53             59
HLN SHOWBIZ TONIGHT         197             85            137

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2012)

CNN/HLN: 99.727 million HHs

CNBC: 97.497 million HHs

FNC: 97.981 million HHs

MSNBC: 95.526 million HHs

Fox Business: 68.407 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • lbsles

    obumbles, a one trick lying pony.

    Same catch phrases and misquotes.

  • Bsotgnw

    This is Romney kicking a 3 legged puppy wow how sad

  • Matthew

    Two minute answers my arse. Why even bother with a moderator?

  • TwilightZone

    Watchin’ the debate. Wow, Obama while being vague accuses Romney of being vague in what tax deductions will be cut.

    Reading through past posts, Dave says:
    “Ben Franklin was immoral…”
    Yup. In his private life he belonged to an erotic club. In Paris while trying to win money from the French crown to support the Revolutionary War, he played late-night French politcs well. So what. What any person does in their personal life is between them and God. In public life, Franklin promoted thirteen virtues.

    In regards to Women not being able to vote in the early days, it was wrong, and we’ve learned, but this issue is completely irrelevant to what is happening in modern society.

    Slavery is wrong, and again we learned from it. But interestingly ignored by some people now is that many of the founding fathers did not support slavery in principle but it was a way of life, and as a consequence their slaves were treated very well.

    Only property owners could vote? A topic heavily debated in the first Constitutional Congress. Hmm, maybe in modern times if every voter had a stake in the game (id est, every person paid some form of tax), we wouldn’t be evolving into a welfare nation.

    You’re right. Conservatives like me don’t consider your silly claims to diminish the brilliance of our founding fathers to have much credibility.

  • Ratboy

    I think Obama might have soiled himself!

  • TwilightZone

    “I think Obama might have soiled himself!”


    I think I see his hair rapidly growing grayer.

  • TwilightZone

    “…every person paid some form of tax…”

    ^correction: every person paid some form of income tax. Incidental taxes associated with things like gasoline, etc does not qualify as the psychology behind paying those taxes are different. One needs gas, they put gas in the tank, they pay the bill. They don’t think about the tax, and that tax is applied to everyone equally.

  • Ratboy

    Humana Humana Humana uh uh er er

  • Suikostinger

    blah blah blah blah blah. These 2 guys are just insane. So boring, nothing is even really being said….like usual….

  • TwilightZone

    Obama says “this is where budgets matter….”

    3-1/2 years without a budget. Hmmm.

  • Faith3

    Good grief, did anyone else catch Romney say he will raise revenue by lowing taxes while getting rid of certain deductions. Hmmm.. wonder what those deductions may be and wonder even MORE why he wouldn’t mention them!?

    Double speak

  • moncon

    Good Job by the Governor. He had the President looking very uncomfortable.

  • Sam

    I say Mitt Romney won this one. The president wasn’t prepared as well, he didn’t defend himself with factual numbers he could have used and he didn’t use factual numbers against Romney.

    At the end though, Mitt Romney want to convince us that he emerged to do everything right thinking that we forgot all about his words in the Republican debates .

    I’ll leave it to FDR :

  • Matthew

    “Good grief, did anyone else catch Romney say he will raise revenue by lowing taxes while getting rid of certain deductions.”

    I caught him saying absolutely nothing of substance for 90 minutes straight; no facts, just fast-talking. He seemed coked up, super aggressive, and constantly interrupted the president and the moderator. He looked petulant, smug, and disrespectful. His target audience will say he was dominant and commanding.

    Obama looked bumbling, slow, and spent too much of Romney’s speaking time looking down at his notes (which created the image of him being a scolded student). He had the numbers, but not the conviction. His target audience will say he was thoughtful and calm.

    Jim Lehrer was terrible, useless, a doormat. I saw someone sum the debate up as “The Salesman versus The Accountant,” and they weren’t far off. This just reinforces my choice to go third party.

  • moncon

    Obama couldn’t even look Romney in the eye. Romney went eye to eye with him the whole way through. That tells you alot about someone if they can’t look you in the eye.

  • Ratboy

    No Contest! Even Joe Trippi admitted that Romney hit a home run and Obama didnt!

  • Coffee Steve

    First, I like this format, they should keep it. Only bad thing is, 2 minutes is supposed to mean 2 minutes :-)

    Second, Romney did very well, better than I expected and President Obama didn’t do himself any harm. But overall I think Romney did what he had to do.

    I like the fact that both men didn’t seem to be going for a zinger, they discussed their differences in views. This was a good debate, the question is, what impact it will have on the independents?


    Romney 1-0

    2 to go.

  • moncon

    Good comedy going on at MSNBC. They are hilarious. They can’t even give Romney any credit for doing a good job which clearly he did. Shows their true fairness and balance. Should be on Comedy Special

  • TwilightZone

    “did anyone else catch Romney say he will raise revenue by lowing taxes while getting rid of certain deductions”

    I caught it. However, I fail to recognize how this is double speak.

    I have a friend who owns a business performing elective surgeries. Four months ago, he started negotiations to sell his business. Is he selling his business because he is losing money? No. He is still in the black. He is selling his business because at state and federal level, there are too many uncertainties in taxes and regulations and he decided for his own sanity to work for someone else. He offered his 60 day pending layoff notices to six employees.

    Raising taxes has shown time and again to only result in short term gains and long term losses. Lowering taxes and simplifying the tax code is what businesses want and need. Businesses want to grow because growth means profits. Growth means more employees. If the tax rates are not reduced and the tax code is not simplified, then we will stay stagnant for years and years to come.

  • Gabriel

    Obama didn’t say a peep about capital gains taxes. He knows on which side his bread is buttered.

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