Cable News Ratings for Wednesday, October 3, 2012

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October 4th, 2012


Live + Same Day Cable News Daily Ratings for Wednesday, October 3, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       2,362            642         1,069
CNN       1,125            418            501
MSNBC       1,134            407            540
CNBC         198             66            103
FBN           79             22             40
HLN         152             60             77
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       8,199         2,160         3,573
CNN       4,786         1,855         2,095
MSNBC       3,926         1,488         1,836
CNBC         474            229            244
FBN         184             59             95
HLN         183             75            106
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends       1,190            355            661
CNN Early Start/Starting Point         223             91            118
MSNBC Morning Joe         592            246            328
CNBC Squawk Box         113             26             56
HLN Morning Express w/ Meade         211            119            158
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,912            454            764
CNN SITUATION ROOM         535            143            257
MSNBC HARDBALL WITH C. MATTHEWS       1,133            237            486
CNBC FAST MONEY         219             44            115
HLN EVENING EXPRESS           73             37             46
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       2,051            512            836
CNN SITUATION ROOM         693            230            280
MSNBC POLITICS NATION       1,037            292            492
CNBC MAD MONEY         149             33             83
HLN EVENING EXPRESS         155             65             65
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       2,228            546            937
CNN DEBATE NIGHT IN AMERICA       1,118            372            483
MSNBC HARDBALL WITH C. MATTHEWS       1,299            410            657
CNBC KUDLOW REPORT         147             26             76
HLN JANE VELEZ-MITCHELL         239             89            105
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       4,383            771         1,713
CNN DEBATE NIGHT IN AMERICA       2,287            796            949
MSNBC MSNBC DEBATE PREVIEW       2,278            749         1,013
CNBC YOUR MONEY YOUR VOTE         279            105            130
HLN NANCY GRACE         284            108            148
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC PRESIDENTIAL DEBATE     10,305         2,841         4,585
CNN 1ST PRES DEBATE 2012       5,935         2,303         2,591
MSNBC DEBATE       4,671         1,873         2,205
CNBC YOUR MONEY YOUR VOTE         592            292            305
HLN DR. DREW         135             55             76
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC PRESIDENTIAL DEBATE     10,675         3,128         4,741
CNN 1ST PRES DEBATE 2012       6,268         2,502         2,786
MSNBC DEBATE       4,835         1,835         2,204
CNBC YOUR MONEY YOUR VOTE         551            289            299
HLN NANCY GRACE         130             63             95
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       5,425         1,547         2,714
CNN DEBATE NIGHT IN AMERICA       3,198         1,290         1,577
MSNBC MSNBC DEBATE ANALYSIS       2,479            939         1,203
CNBC MAD MONEY         122             81             74
HLN SHOWBIZ TONIGHT         118             37             65

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2012)

CNN/HLN: 99.727 million HHs

CNBC: 97.497 million HHs

FNC: 97.981 million HHs

MSNBC: 95.526 million HHs

Fox Business: 68.407 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Coffee Steve

    Good Morning Everyone

    I love the spin coming from Obama and Biden

    Bet ya their internal polling showed Romney may get 5+ point bump from the debate, as quickly as they acted in the way they did, it makes me think that happened. It will only work if the MSM plays along, nd sadly some will.

    But there are a few more October surprise coming about the Obama campaign too, it’s gonna be FUN!!

  • Coffee Steve

    *Biden Tells High Earners: $1 Trillion Tax Hike Coming Your Way

    Side Note: As soon as the rally was over, they kept Biden away from the press pool and told the no questions :-)

    I posted this last night as it was breaking- (DC Report: Is Donor Scandal Story Distracting Obama?) Could break today or Monday, I have no idea how small or how big it will be, the lid is tight on this one.

    *John Stewart: ‘Deeply Divided Nation’ Has Agreed On Something – Obama’s Debate Performance Sucked

    I have Proof that Romney already killed Big Bird


  • TwilightZone

    Dr. Bellar does her obamacare rundown just as we discover that another couple millions is being spent by HHS to convince us how wonderful that piece of crap legislation is.

  • TwilightZone

    Good morning Coffee Steve.

    Yeah, I was reading a few articles about some major Obama campaign contribution crimes that will come out today or Monday. As if that is even needed. I don’t understand the support Obama has now, has had in the past, or how he is even POTUS. Beyond me.

  • Sicilian Papa

    Romney lied his way to victory. He would not have won if he didn’t lie. The President didn’t want to get down in the mud with a liar. This is the line those honest people from Chicago have settled on to explain the President’s empty suit performance.

  • TwilightZone

    Coffee Steve, Oops, didn’t read your full post where you already mentioned the contribution scandal.

  • Sicilian Papa

    Don’t look for too many polls. The lib. media does not want Romney to gain momentum.

  • TwilightZone

    @Sicilian Pizza with Pineapple

    Liars calling Romney a liar. Go figure. Guess their own guilt caused them to look to their own nature to explain away Romney’s success on Wednesday.

  • Coffee Steve

    Good Morning TwilightZone & Mike

    Usually, and I do mean Usually, when a story is brewing and a tight lid is on it, it’s a big one, but this election so many stories supposed to be big has been duds. Ala the tape a few months ago of Obama hugging and old professor.

    If the emphasis of the story is correct on the donor scandal and it does involve overseas contributions the MSM will have to report it, they are federal offenses and arrest could be made.

    Could be like the Al Gore temple scandal though, Gore had no idea about it, it was done by lower officials. Supposedly the WH has been working behind the scenes to delay or even try and kill the story. Time will tell I guess.

  • Coffee Steve

    Coffee Steve, Oops, didn’t read your full post where you already mentioned the contribution scandal.

    No biggie

  • TwilightZone

    @Sicilian Papa

    Hopefully the “Sicilian Pizza with Pineapple” didn’t bother ya. Just having fun.

  • Ratboy

    Good Morning!
    Heading to the board of directors meeting at the board of Realtors. should be some interesting comments this morning!


  • sunshine

    Good Morning All! :)

    Looks like the Katherine Bigalow (Osama Raid) movie will air on the NG channel 2 days before the election.

    I hope everyone prepares for another attack soon after.

  • Coffee Steve

    On October 10th Ann Romney to co-host ‘Good Morning America’

    One of my Grand Daughters told me that new school lunch program that going into effect across the nation at schools?

    Shes 8 years old

    “Papaw? I’m always still hungry after lunch, I don’t like eating plants to much” ROTFLMBO

  • Coffee Steve

    Good Morning Sunshine and Rats

    hey Sunshine, I wonder if after the movie comes out they will arrest Katherine Bigalow? :-)

  • Sicilian Papa



    Yeah, my grandparents were Sicilian. I’m just riding on their coattails.

  • TwilightZone

    @Coffee Steve
    You seem like a seasoned man. Did you ever think there’d be a time that a man could be POTUS who was under the tutelage of a member of the Communist Party of the USA for several years, for 20 years attended a church of a man who says “not God bless America, but God damn America”, and is closely affiliated with known domestic terrorists from the 70s who have in modern times said they would do it all over again. It’s beyond me.

  • TwilightZone

    @Sicilian Papa
    “my grandparents were Sicilian”

    Neat. Have you been to Sicily? I’ve only been to mainland Italy once for a week while in the military.

  • Jeff

    Well too many Democrats and liberals were saying “it’s in the bag” President Obama’s debate has fired up the base and others to understand that “it’s not in the bag” so glad to hear folks on the left awake and concerned again about the reelection. A fired up base is bad news to conservatives. Also Romney is now on the record lying about his own proposals.

    The next two debates will be critical. Savor the current flavor of victory GOP! While you can ;)

  • Sicilian Papa



    No, would love to go to Sicily. Got to run, have a great day all.

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