Cable News Ratings for Thursday, October 4, 2012

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October 5th, 2012



Live + Same Day Cable News Daily Ratings for Thursday, October 4, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,819            454            816
CNN         472            161            220
MSNBC         644            224            307
CNBC         166             41             88
FBN           80             18             40
HLN         167             62             83
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       3,823            830         1,603
CNN         625            206            290
MSNBC       1,206            421            613
CNBC         171             61            102
FBN         119             43             76
HLN         247             78            102
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends       1,741            488            880
CNN Early Start/Starting Point         429            151            192
MSNBC Morning Joe         576            244            320
CNBC Squawk Box         135             26             69
HLN Morning Express w/ Meade         235            117            137
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       2,310            538            987
CNN SITUATION ROOM         624            181            233
MSNBC HARDBALL WITH C. MATTHEWS       1,075            323            424
CNBC FAST MONEY         164             21             79
HLN EVENING EXPRESS         119             50             54
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       2,590            537         1,081
CNN SITUATION ROOM         482            141            193
MSNBC POLITICS NATION       1,044            306            469
CNBC MAD MONEY         164             44             81
HLN EVENING EXPRESS         135             47             66
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       2,243            492            943
CNN ERIN BURNETT OUTFRONT         500            191            262
MSNBC HARDBALL WITH C. MATTHEWS       1,109            335            514
CNBC KUDLOW REPORT         216             31             72
HLN JANE VELEZ-MITCHELL         224             78             86
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       4,280            911         1,737
CNN ANDERSON COOPER 360         645            223            279
MSNBC ED SHOW       1,135            354            566
CNBC MOB MONEY         144             49             88
HLN NANCY GRACE         308             78            119
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       3,908            851         1,633
CNN PIERS MORGAN TONIGHT         598            165            246
MSNBC RACHEL MADDOW SHOW       1,286            518            682
CNBC CRIME INC: ART FOR TAKING         162             44             82
HLN DR. DREW         266             90            115
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       3,248            723         1,432
CNN ANDERSON COOPER 360         631            229            345
MSNBC LAST WORD W/ L. ODONNELL       1,193            389            589
CNBC AMERICAN GREED         207             90            136
HLN NANCY GRACE         168             65             71
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       1,756            496            885
CNN ERIN BURNETT OUTFRONT         376            150            199
MSNBC ED SHOW         683            253            310
CNBC MAD MONEY         126             73             90
HLN SHOWBIZ TONIGHT         180             44             87

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2012)

CNN/HLN: 99.727 million HHs

CNBC: 97.497 million HHs

FNC: 97.981 million HHs

MSNBC: 95.526 million HHs

Fox Business: 68.407 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Ratboy

    @ Suki
    You mean when Romney did the same exact thing with black people? John Stewart showed a video clip of Romney doing the same thing. Talking to black people about bling bling

    Cut it out man we went here already. Making comments about bling bling or saying howdy I like grits is a hell of a lot different than changing your cadance and accent for a full 40 minute speech complete with sluring your s’s and dropping all the g’s from the ends of words!!

  • Doug Z


    did you read Rosin or just read the NY times

  • Mark


    I am talking about the “big scoop” tape hannity found that is 4 years old

  • Ratboy

    I posted this once already today but I guess some nmay have missed what Mr Rosen said

    Princeton Economist: Obama Campaign Is Misrepresenting My Study on Romney’s Tax Plan

    Last night, the Obama campaign blasted out another email claiming that Mitt Romney’s tax plan would either require raising taxes on the middle class or blowing a hole in the deficit. “Even the studies that Romney has cited to claim his plan adds up still show he would need to raise middle-class taxes,” said the Obama campaign press release. “In fact, Harvard economist Martin Feldstein and Princeton economist Harvey Rosen both concede that paying for Romney’s tax cuts would require large tax increases on families making between $100,000 and $200,000.”

    But that’s not true. Princeton professor Harvey Rosen tells THE WEEKLY STANDARD in an email that the Obama campaign is misrepresenting his paper on Romney’s tax plan:

    I can’t tell exactly how the Obama campaign reached that characterization of my work. It might be that they assume that Governor Romney wants to keep the taxes from the Affordable Care Act in place, despite the fact that the Governor has called for its complete repeal. The main conclusion of my study is that under plausible assumptions, a proposal along the lines suggested by Governor Romney can both be revenue neutral and keep the net tax burden on taxpayers with incomes above $200,000 about the same. That is, an increase in the tax burden on lower and middle income individuals is not required in order to make the overall plan revenue neutral

  • Ratboy

    @ Mark
    Posted October 8, 2012 at 8:46 AM

    I am talking about the “big scoop” tape hannity found that is 4 years old

    so am I! He asked him last Thursday night when he interviewsd him LIVE

  • Doug Z

    Rally Planned Tuesday Morning for Bullied Pro-Romney Teen

    Friends and supporters of Samantha Pawlucy are planning to rally outside her high school when she returns on Tuesday. Pawlucy says she was bullied and harassed by a teacher and students for wearing a pro-Romney shirt. The sixteen year old was threatened and taunted by a teacher and students at Charles Carroll High School in Philadelphia.

    the Libs, Demos hate you if you do not agree with them.

    then they claim the Rebs are the haters

  • Faith3

    I read his paper. The math is clearly stated in his paper.

  • Mark

    @Doug Z
    Peter Schweizer and Stephen K. Bannon of the Government Accountability Institute appeared on “Fox & Friends” to discuss the findings of a recent study of potential fraudulent activity related to online campaign fundraising.
    The Government Accountability Institute sounds like one of those made up Conservative/Republican organization that try come up with a cute name to hide it’s true intention.

    During a quick search on Schweizer and Bannon, i see both have deep ties in the Republican party

  • Ratboy

    Romney Appears On Hannity To Talk Post-Debate Reaction And The ’47 Percent’


  • Doug Z


    I posted toooooooooooooo

    Libs, Demos, alphabet news do not like to read.

  • Ratboy

    Oh Mark I am sory You mentthe Obama tape My Mistake! Why would Hannity ask rRomney about that? Obama should be the one asked bout it.

  • Doug Z


    Would Dems, Libs, or Mainstream media find anything on their boy BHO.

    It takes real press

  • Mark

    If it was “big news” i think it would be fair game to ask Romney’s opinion on it, simple fact it’s not big news except int he far right wing blog media world and Fox News.

    I am guessing romney(smartly and rightfully) didn’t want to touch that tape with a 10 foot pole.

  • Doug Z

    Mark I think we are ganging up on you.

  • Faith3

    Yes, Ratboy. Above 200,000 which he did clearly state in his paper! I’m guessing he’s ticked about the comment about blowing a hole in the budget but after looking at the explanation of how the economy will recover and they are using supply side economics I have to be very worried about that plan. That also does not disprove what he stated about those households making above $100,000 and below $200,000 in his paper.

  • Doug Z

    Where did you get your information on the Demo, Lib Rosin.Alphabet news media

  • usnretiredx2

    Well I will bail out on the “Gang up on Mark” I have made my point and have posted all the facts from the GOV site. I have to go get some wood to make a deck to park my bikes on. Tired of parking them in the mud/dirt or rocks. One of the bad things of living in a portable apartment. :twisted:

  • dana

    RATBOY: Put it this way…how would a jew feel if addressing south floridian jews, Bloomberg, who has no jewish accent , started speaking with one?? Let alone, if Hillary Clinton started speaking with one….its called pandering, whether its a black situation or asian or jewish…people want politicians to be honest!!!!!!!

  • Faith3

    Obviously, you didn’t read Rosen’s own paper. He clearly does the math which I will post once I’m off my IPhone and near my PC. Give me about 10 minutes.

  • Mark


    Sorry I wasn’t sure what point you are trying to make. All i my original point was using Sept 2008 as a starting point doesn’t put the finacal collapse into proper perspective(and in all reality it’s hard to pinpoint at what month/year the blame should go on Obama but I do think an argument could be made for 6 months to 1 year into his presidency)

    As for the numbers it’s probably a combination of everything you mentioned

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