Cable News Ratings for Friday, October 5, 2012

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October 8th, 2012

Live + Same Day Cable News Daily Ratings for October 5, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,341            299            578
CNN         408            134            198
MSNBC         629            207            289
CNBC         166             40             80
FBN           53             15             24
HLN         170             73            102
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       2,640            490         1,052
CNN         558            158            238
MSNBC       1,163            338            516
CNBC         191             88             80
FBN           56             13             19
HLN         195             81             96
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends       1,294            330            669
CNN Early Start/Starting Point         233            100            132
MSNBC Morning Joe         527            200            263
CNBC Squawk Box         142             23             63
HLN Morning Express w/ Meade         278            156            206
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,856            359            860
CNN SITUATION ROOM         739            214            326
MSNBC HARDBALL WITH C. MATTHEWS         976            249            392
CNBC MONEY IN MOTION         100             11             33
HLN OPTIONS ACTION         121             20             50
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       1,915            314            700
CNN SITUATION ROOM         569            145            230
MSNBC POLITICS NATION         930            271            417
CNBC MAD MONEY         137             22             56
HLN EVENING EXPRESS           97             31             57
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,610            327            634
CNN ERIN BURNETT OUTFRONT         361             95            148
MSNBC HARDBALL WITH C. MATTHEWS       1,018            308            415
CNBC KUDLOW REPORT         175             29             69
HLN JANE VELEZ-MITCHELL         162             39             53
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       3,172            584         1,303
CNN ANDERSON COOPER 360         492            156            238
MSNBC ED SHOW       1,149            325            500
CNBC BILLIONS BEHIND BARS         124             46             41
HLN NANCY GRACE MYSTERIES         261            103            124
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       2,716            481         1,075
CNN PIERS MORGAN TONIGHT         607            157            239
MSNBC RACHEL MADDOW SHOW       1,364            400            628
CNBC ULTIMATE FACTORIES         168             69             81
HLN JANE VELEZ-MITCHELL         180             86             84
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       2,014            405            775
CNN ANDERSON COOPER 360         573            161            236
MSNBC LAST WORD W/ L. ODONNELL         976            289            420
CNBC AMERICAN GREED         281            148            119
HLN NANCY GRACE MYSTERIES         144             55             79
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       1,193            291            552
CNN ERIN BURNETT OUTFRONT         398            131            210
MSNBC ED SHOW         649            283            369
CNBC MAD MONEY         148             57             58
HLN SHOWBIZ TONIGHT         113             51             58

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2012)

CNN/HLN: 99.727 million HHs

CNBC: 97.497 million HHs

FNC: 97.981 million HHs

MSNBC: 95.526 million HHs

Fox Business: 68.407 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Mark

    @Rick in MT

    I think more then the carefully manipulating his choice of words, it was the ourgith flip flops Romney made that got to me(and I am not talking about doing a 180 on something he said 6 years, hell even 6 week ago). It’s Obama’s fault for not calling Mitt out on some of his complete changes in stances or for Mitt to be a bit more specific on certain points he was making, which made Mitt’s talking points sound better then most who follow exactly what he has said for the past year go WTF.

  • Sicilian Papa



    Interesting read, I learned something about something that I didn’t know that much about, thanks.


    I can’t keep bailing you out with Apple. Blood is a big expense.

  • Nate Jaeger

    Nate Jaeger has agreed to perform Benefit Concerts (free of Charge) for the Rommney Campaign. One Man,One Voice, One Guitar all the music from Blues to Heavy Metal.

    Crystal Records

  • Jeff

    Here are 26 of the Romney LIES, myths, stretches…. Call em what you will!

    1) “[G]et us energy independent, North American energy independent. That creates about 4 million jobs”. Romney’s plan for “energy independence” actually relies heavily on a study that assumes the U.S. continues with fuel efficiency standards set by the Obama administration. For instance, he uses Citigroup research based off the assumption that “‘the United States will continue with strict fuel economy standards that will lower its oil demand.” Since he promises to undo the Obama administration’s new fuel efficiency standards, he would cut oil consumption savings of 2 million barrels per day by 2025.
    2) “I don’t have a $5 trillion tax cut. I don’t have a tax cut of a scale that you’re talking about.” A Tax Policy Center analysis of Romney’s proposal for a 20 percent across-the-board tax cut in all federal income tax rates, eliminating the Alternative Minimum Tax, eliminating the estate tax and other tax reductions, would reduce federal revenue $480 billion in 2015. This amounts to $5 trillion over the decade.
    3) “My view is that we ought to provide tax relief to people in the middle class. But I’m not going to reduce the share of taxes paid by high-income people.” If Romney hopes to provide tax relief to the middle class, then his $5 trillion tax cut would add to the deficit. There are not enough deductions in the tax code that primarily benefit rich people to make his math work.
    4) “My — my number-one principal is, there will be no tax cut that adds to the deficit. I want to underline that: no tax cut that adds to the deficit.” As the Tax Policy Center concluded, Romney’s plan can’t both exempt middle class families from tax cuts and remain revenue neutral. “He’s promised all these things and he can’t do them all. In order for him to cover the cost of his tax cut without adding to the deficit, he’d have to find a way to raise taxes on middle income people or people making less than $200,000 a year,” the Center found.
    5) “I will not under any circumstances raise taxes on middle-income families. I will lower taxes on middle-income families. Now, you cite a study. There are six other studies that looked at the study you describe and say it’s completely wrong.” The studies Romney cites actually further prove that Romney would, in fact, have to raise taxes on the middle class if he were to keep his promise not to lose revenue with his tax rate reduction.
    6) “I saw a study that came out today that said you’re going to raise taxes by $3,000 to $4,000 on middle-income families.” Romney is pointing to this study from the American Enterprise Institute. It actually found that rather than raise taxes to pay down the debt, the Obama administration’s policies — those contained directly in his budget — would reduce the share of taxes that go toward servicing the debt by $1,289.89 per taxpayer in the $100,000 to $200,000 range.

    7) “And the reason is because small business pays that individual rate; 54 percent of America’s workers work in businesses that are taxed not at the corporate tax rate, but at the individual tax rate….97 percent of the businesses are not — not taxed at the 35 percent tax rate, they’re taxed at a lower rate. But those businesses that are in the last 3 percent of businesses happen to employ half — half of all the people who work in small business.” Far less than half of the people affected by the expiration of the upper income tax cuts get any of their income at all from a small businesses. And those people could very well be receiving speaking fees or book royalties, which qualify as “small business income” but don’t have a direct impact on job creation. It’s actually hard to find a small business who think that they will be hurt if the marginal tax rate on income earned above $250,000 per year is increased.
    8) “Mr. President, all of the increase in natural gas and oil has happened on private land, not on government land. On government land, your administration has cut the number of permits and licenses in half.” Oil production from federal lands is higher, not lower: Production from federal lands is up slightly in 2011 when compared to 2007. And the oil and gas industry is sitting on 7,000 approved permits to drill, that it hasn’t begun exploring or developing.
    9) “The president’s put it in place as much public debt — almost as much debt held by the public as all prior presidents combined.” This is not even close to being true. When Obama took office, the national debt stood at $10.626 trillion. Now the national debt is over $16 trillion. That $5.374 trillion increase is nowhere near as much debt as all the other presidents combined.
    10) “That’s why the National Federation of Independent Businesses said your plan will kill 700,000 jobs. I don’t want to kill jobs in this environment.” That study, produced by a right-wing advocacy organization, doesn’t analyze what Obama has actually proposed.
    11) “What we do have right now is a setting where I’d like to bring money from overseas back to this country.” Romney’s plan to shift the country to a territorial tax system would allow corporations to do business and make profits overseas without ever being taxed on it in the United States. This encourages American companies to invest abroad and could cost the country up to 800,000 jobs.
    12) “I would like to take the Medicaid dollars that go to states and say to a state, you’re going to get what you got last year, plus inflation, plus 1 percent, and then you’re going to manage your care for your poor in the way you think best.” Sending federal Medicaid funding to the states in the form of a block grant woud significantly reduce federal spending for Medicaid because the grant would not keep up with projected health care costs. A CBO estimate of a very similar proposal from Paul Ryan found that federal spending would be “35 percent lower in 2022 and 49 percent lower in 2030 than current projected federal spending” and as a result “states would face significant challenges in achieving sufficient cost savings through efficiencies to mitigate the loss of federal funding.” “To maintain current service levels in the Medicaid program, states would probably need to consider additional changes, such as reducing their spending on other programs or raising additional revenues,” the CBO found.
    13) “I want to take that $716 billion you’ve cut and put it back into Medicare…. But the idea of cutting $716 billion from Medicare to be able to balance the additional cost of Obamacare is, in my opinion, a mistake. There’s that number again. Romney is claiming that Obamacare siphons off $716 billion from Medicare, to the detriment of beneficiaries. In actuality, that money is saved primarily through reducing over-payments to insurance companies under Medicare Advantage, not payments to beneficiaries. Paul Ryan’s budget plan keeps those same cuts, but directs them toward tax cuts for the rich and deficit reduction.
    14) “What I support is no change for current retirees and near-retirees to Medicare.” Here is how Romney’s Medicare plan will affect current seniors: 1) by repealing Obamacare, the 16 million seniors receiving preventive benefits without deductibles or co-pays and are saving $3.9 billion on prescription drugs will see a cost increase, 2) “premium support” will increase premiums for existing beneficiaries as private insurers lure healthier seniors out of the traditional Medicare program, 3) Romney/Ryan would also lower Medicaid spending significantly beginning next year, shifting federal spending to states and beneficiaries, and increasing costs for the 9 million Medicare recipients who are dependent on Medicaid.
    15) “Number two is for people coming along that are young, what I do to make sure that we can keep Medicare in place for them is to allow them either to choose the current Medicare program or a private plan. Their choice. They get to choose — and they’ll have at least two plans that will be entirely at no cost to them.” The Medicare program changes for everyone, even people who choose to remain in the traditional fee-for-service. Rather than relying on a guaranteed benefit, all beneficiaries will receive a premium support credit of $7,500 on average in 2023 to purchase coverage in traditional Medicare or private insurance. But that amount will only grow at a rate of GDP plus 1.5 percentage points and will not keep up with health care costs. So while the federal government will spend less on the program, seniors will pay more in premiums.
    16) “And, by the way the idea came not even from Paul Ryan or — or Senator Wyden, who’s the co-author of the bill with — with Paul Ryan in the Senate, but also it came from Bill — Bill Clinton’s chief of staff.” Romney has rejected the Ryan/Wyden approach — which does not cap the growth of the “premium support” subsidy. Bill Clinton and his commission also voted down these changes to the Medicare program.
    17) “Well, I would repeal and replace it. We’re not going to get rid of all regulation. You have to have regulation. And there are some parts of Dodd-Frank that make all the sense in the world.” Romney has previously called for full repeal of Dodd-Frank, a law whose specific purpose is to regulate banks. MF Global’s use of customer funds to pay for its own trading losses is just one bit of proof that the financial industry isn’t responsible enough to protect consumers without regulation.
    18) “But I wouldn’t designate five banks as too big to fail and give them a blank check. That’s one of the unintended consequences of Dodd-Frank… We need to get rid of that provision because it’s killing regional and small banks. They’re getting hurt.” The law merely says that the biggest, systemically risky banks need to abide by more stringent regulations. If those banks fail, they will be unwound by a new process in the Dodd-Frank law that protects taxpayers from having to pony up for a bailout.
    19) “And, unfortunately, when — when — when you look at Obamacare, the Congressional Budget Office has said it will cost $2,500 a year more than traditional insurance. So it’s adding to cost.” Obamacare will actually provide millions of families with tax credits to make health care more affordable.
    20) “[I]t puts in place an unelected board that’s going to tell people ultimately what kind of treatments they can have. I don’t like that idea.” The Board, or IPAB is tasked with making binding recommendations to Congress for lowering health care spending, should Medicare costs exceed a target growth rate. Congress can accept the savings proposal or implement its own ideas through a super majority. The panel’s plan will modify payments to providers but it cannot “include any recommendation to ration health care, raise revenues or Medicare beneficiary premiums…increase Medicare beneficiary cost-sharing (including deductibles, coinsurance, and co- payments), or otherwise restrict benefits or modify eligibility criteria” (Section 3403 of the ACA). Relying on health care experts rather than politicians to control health care costs has previously attracted bipartisan support and even Ryan himself proposed two IPAB-like structures in a 2009 health plan.
    21) “Right now, the CBO says up to 20 million people will lose their insurance as Obamacare goes into effect next year. And likewise, a study by McKinsey and Company of American businesses said 30 percent of them are anticipating dropping people from coverage.” The Affordable Care Act would actually expand health care coverage to 30 million Americans, despite Romney fear mongering. According to CBO director Douglas Elmendorf, 3 million or less people would leave employer-sponsored health insurance coverage as a result of the law.
    22) “I like the way we did it [health care] in Massachusetts…What were some differences? We didn’t raise taxes.” Romney raised fees, but he can claim that he didn’t increase taxes because the federal government funded almost half of his reforms.
    23) “It’s why Republicans said, do not do this, and the Republicans had — had the plan. They put a plan out. They put out a plan, a bipartisan plan. It was swept aside.” The Affordable Care Act incorporates many Republican ideas including the individual mandate, state-based health care exchanges, high-risk insurance pools, and modified provisions that allow insurers to sell policies in multiple states. Republicans never offered a united bipartisan alternative.
    24) “Preexisting conditions are covered under my plan.” Only people who are continuously insured would not be discriminated against because they suffer from pre-existing conditions. This protection would not be extended to people who are currently uninsured.
    25) “In one year, you provided $90 billion in breaks to the green energy world. Now, I like green energy as well, but that’s about 50 years’ worth of what oil and gas receives.” The $90 billion was given out over several years and included loans, loan guarantees and grants through the American Recovery Act. $23 billion of the $90 billion “went toward “clean coal,” energy-efficiency upgrades, updating the electricity grid and environmental clean-up, largely for old nuclear weapons sites.”
    26) “I think about half of [the green firms Obama invested in], of the ones have been invested in have gone out of business. A number of them happened to be owned by people who were contributors to your campaigns.” As of late last year, only “three out of the 26 recipients of 1705 loan guarantees have filed for bankruptcy, with losses estimated at just over $600 million.”
    27) “If the president’s reelected you’ll see dramatic cuts to our military.” Romney is referring to the sequester, which his running mate Paul Ryan supported. Obama opposes the military cuts and has asked Congress to formulate a balanced approach that would avoid the trigger.

    Romney has now admitted that number 26 was not true. LMAO!’

  • Coffee Steve

    Good Morning News Gang

    Won’t be on very much, My older brother only 59 went to the hospital over the last weekend, and last night took a bad turn for the worse, keep him in your thoughts and prayers this morning.


  • Jeff

    @paul g, yes so true about how our lives are better due to many things that we take for granted. There are approved dumping and disposal methods and locations for these harmful bi-products, etc. There are cleaner ways to produce and less harmful ways to profit. But! To keep jobs and maximize profits some corps dump into areas that harm the environment and eventually harm that quality of life you speak so highly of. Just because it doesn’t happen to you doesn’t mean it doesn’t exist. Just because you want to buy an iPhone or get on a plane to Paris doesn’t mean families and our environment should pay the price with their health just to save a buck. I’m glad our EPA keeps us safe, I’m glad they keep pressure on greedy corporations to not destroy the environment and harm innocent people. There are too many cases where they have been caught doing so. Here’s the part where DB comes in an pretends he worked for the EPA and claims they really didn’t do anything they get paid for. Except waste people’s tax payer dollars. LMAO! Right!

    Speaking of planes I’m off to Salt Lake City for a brief layover then off to Paris. Hope !everyone! has a fantastic day. :)

    Jeff out!!

  • Letmethink

    Coffee, thoughts and prayers are with your brother.
    Jeff, be safe and have a great time.
    Reporter that got under Ryan’s skin was interesting. I can see why it upset him, but hopefully he will learn to handle things like that better. The spin they are putting out sounds too much like obama to me—-“the reporter embarrassed himself”. Ryan is a smart guy. I want him to stand toe to toe and explain his position even when reporters are abrasive and off target.

  • Ratboy

    Coffee Steve, my prayers are with you and your family!

  • Ratboy

    @ Jeff
    Posted October 9, 2012 at 4:33 AM
    Here are 26 of the Romney LIES, myths, stretches…. Call em what you will!

    I want to thank Jeffie and Thinkprogress for this list. But thinkprogress actually had 27 and never used the word “lies” so we can thank Jeffie for that.
    At Last Night’s Debate: Romney Told 27 Myths In 38 Minutes

  • Sicilian Papa



    I don’t know it wasn’t really an interview. He implies that Ryan is saying tax cuts alone will bring opportunity to the inner city. I wouldn’t waste my time with those type of interviews.

    Coffee it hasn’t been an easy time for your family. We are with you and will pray for your brothers recovery.

  • Ratboy

    I guess Big Bird is the secret weapon!! :lol: :lol:

    New Obama ad uses Big Bird to hit Romney on deficit, Wall Street

    The Obama campaign on Tuesday unveiled a new television ad mocking GOP candidate Mitt Romney for his calls to cut federal funding for PBS, saying it would do little to address the deficit.

    The ad sarcastically compares Sesame Street character Big Bird, whom Romney mentioned during last Wednesday’s presidential debate, to corporate titans prosecuted for financial misdeeds.

    “Bernie Madoff. Ken Lay. Dennis Kozlowski. Criminals. Gluttons of greed. And the evil genius who towered over them?” a voiceover says as a silhouette of Big Bird moves on screen.

    “Big. Yellow. A menace to our economy. Mitt Romney knows it’s not Wall Street you have to worry about, it’s Sesame Street,” the ad says

  • Ratboy

    @ Sicilian Papa
    Posted October 9, 2012 at 5:51 AM


    I don’t know it wasn’t really an interview.

    The interview was past or very close to being past the alloted time. The reporter was digging for “the gaffe” “the gotcha”. Ryan didnt bite and the only thing that was said on tape was after he stood up and said something like “that was weird, you were trying to put words in my mouth”

    then they tried to get a story out of a non-story and it made the wires.

  • d.d.

    Yes, Coffee . You’ve got a lot of support & prayer here. Keep us updated.


    The Obama Campaign Processed This Donation…

    Federal law prohibits foreign contributions and requires the disclosure of identifying information for contributions in excess of $200.

    In 2008, those of us paying attention, saw examples of how the Obama campaign was able to take these donations because it had turned off the standard Address Verification System that screens credit-card charges for matching names and addresses.

    So what has changed in 2012? NOTHING.

    GAI found that Obama’s donation page doesn’t use any industry-standard credit card security measures. It doesn’t even use the basic Card Verification Value (CVV), the security number on the back of a card, that most other campaigns use.

    So a test was run. When someone out of the country wishes to donate, what happens ?

    “……. Every bit of that information was made up except the actual credit card information.
    What you can’t see is that below the employer information, it asked for my passport number. I gave them a string of zeros.”

    Add to that, credit card companies charge the Obama campaign higher fees because it doesn’t use this. So, the campaign is paying millions of dollars more in fees than it would not to have basic security. Why ? Well, for foreign donations. It worked in 2008, so, repeat it in 20012.

    Romney has the security feature running. Sure, blow off the laws. That’s nothing new for Barack Obama.



    Pentagon Report: Al-Qaeda Has Established A “Core Network” In Libya, Seeks To Topple New Government…

    Didn’t Obama say al-Qaeda was on “the path to defeat” during his DNC speech ?


    Gotta run

  • DB

    SP, thanks for taking the time to read the somewhat lengthy post. I wrote it to back the special on Fox.I also wrote it to show how jeffie and suiko would react. Jeffie of course called me names( no big deal) and said I never worked for EPA. He promptly took the word of a left wing “expert” who has never worked at EPA. Neither of them mentioned that EPA refused to take part in the special and would not talk to Fox. Suiko has yet to answer my questions put to him about the special. The main thing for people on this site to take away from this episode(minor as it may be) is that neither of them watched the special. It was on Fox so they just assumed it was biased and ran off to find others who agreed with them. I just wanted to show how narrow minded these two are and how intellectually dishonest they are. Thanks SP.

    Coffee, my prayers are with you and your brother.

  • Coffee Steve

    Thank all of you for your thoughts and prayers. He’s in a coma now, and has many health issues for a few years. They aren’t sure how much damage there was, he was without oxygen for a few minutes.

    He is on dialysis, and has diabetes really bad, he had a minor Heart Attack last week and didn’t even realize he had one, his second one in 2 years. Diabetics at times don’t feel them as people without diabetes feel them.

    He’s a tough old Marine Vietnam War Vet, and a Decorated Sharpshooter, but some things are tougher, although he’d never admit that. :-)

    He also while stationed in Japan years ago was more or less adopted by the leader of a Japanese village once too. And trust me, over there that doesn’t happen every much. My Brother felt so honored by that. He did refuse an offer from the Father of that village to take one of his daughters though LOL… He was already married.

    Semper Fi, Brother, Semper Fi.

  • d.d.

    I meant to add this before leaving.

    Corruption: Exposing Barack Obama’s Illegal Foreign Campaign Money Loophole

    Government Accountability Institute [GAI] data, etc.


  • Letmethink

    SP, Ratboy agree with both of you. I would like to see Ryan handle it in a way that isn’t so thin skinned. He could have made the “reporter” look like a jerk had he done so–MHOO, Ryan is intelligent and quick. He will get more and more of these type of interviews as the campaign goes forward–

  • Ratboy

    @ Coffee Steve
    Posted October 9, 2012 at 6:21 AM
    Thank all of you for your thoughts and prayers. He’s in a coma now

    been there done that my friend! as you may remember I lost my brother a few years back and he too was in a coma. It is very hard to deal with it because you really dont know what they know or feel of hear and you can only hope they hear your words, feel you touch and and feel your kisses.

    I pray for thebest for your brother whatever our creator decides that might be.

  • Coffee Steve

    I pray for thebest for your brother whatever our creator decides that might be.

    So very true, and nothing will ever shake my faith Brother.

    But I’m worried for God too Rats, My brother used to always tell me he was better looking than God :-)

    My Brother is a bigger nut than I am. Trust me, he’s appreaciate me telling you that LOL..

    Were heading back up later, they aren’t allowing anyone except his wife back to his room now. And even after all this last night, even the doctors are not giving up, his vital signs are good and there is brain activity, they just can’t know how much damage was done yet.

    My treadmill is taking the brunt of my worries this morning.


  • Coffe Steve


    Forgive my un-awareness. You have a safe trip and get back safe.

    We’re delaying our vacation of course, so you’ll have to have fun for all of us lol

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