via press release:
CBS SPORTS SCORES HIGHEST NFL AND COLLEGE FOOTBALL RATINGS OF WEEKEND
THE NFL ON CBS Highlighted by Denver-New England Earns 15.7/29 and
SEC ON CBS with LSU-Florida Earns 4.7/11, Up 42%
CBS Sports’ coverage of THE NFL ON CBS on Sunday, Oct. 7 and the SEC ON CBS on Saturday, Oct. 6 earned the highest NFL and college football ratings of the weekend in the metered markets on any network.
THE NFL ON CBS, highlighted by Tom Brady’s New England Patriots defeating Peyton Manning’s Denver Broncos in the late game of CBS’s doubleheader weekend earned an overnight household rating/share of 15.7/29, up 1% from last year’s 15.6/30 (New York Jets-New England; late window high coverage game).
CBS Sports’ coverage of the SEC ON CBS, which saw #11-seeded Florida upset #3-seeded LSU, earned an overnight household rating/share of 4.7/11, up 42% from last year’s 3.3/8 (Florida-LSU). This 4.7/11 is the highest rating for a regular-season SEC ON CBS game in the Saturday 3:30 PM, ET window since a 5.4/11 (Georgia vs. Auburn; 11/13/10).
THE NFL ON CBS’s early regional coverage of Cleveland-New York Giants, Baltimore-Kansas City and Miami-Cincinnati scored an overnight HH rating/share of 9.3/19, up 2% from last year’s 9.1/20 (Tennessee-Pittsburgh, Oakland-Houston, Kansas City-Indianapolis, Cincinnati-Jacksonville).
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