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Monday Final Ratings: 'The Voice', 'DWTS' Adjusted Up; '90210', 'Revolution', 'Partners', '2 Broke Girls', 'Mike & Molly', 'Hawaii Five-0', and 'How I Met Your Mother' Adjusted Down

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October 9th, 2012

 

The Voice, and Dancing with the Stars, were each adjusted up a tenth among adults 18-49, while Partners, 2Broke Girls, Mike & Molly, and Hawaii Five-O were adjusted down three tenths, and How I Met Your Mother, 90210 and Revolution were adjusted down a single tenth versus Monday's preliminary ratings.

Final Monday broadcast primetime ratings for Monday, October 8, 2012

Time Net Show 18-49 rating 18-49 Share Viewers Live+SD (million)
8:00PM NBC The Voice (8-10PM) 4.8 9 12.89
CBS How I Met Your Mother 3.1 9 7.82
ABC Dancing with the Stars: All Stars (8-10PM) 2.2 6 13.55
FOX Bones 2.0 5 7.20
CW 90210 -P 0.4 1 0.94
tvbythenumbers.com
8:30 PM CBS Partners 1.9 5 5.71
9:00PM CBS 2 Broke Girls 3.4 8 9.42
FOX The Mob Doctor 0.9 2 3.36
CW Gossip Girl -P 0.4 1 0.78
tvbythenumbers.com
9:30PM CBS Mike & Molly 2.8 7 8.67
tvbythenumbers.com
10:00PM NBC Revolution 3.0 8 8.01
ABC Castle 2.2 6 10.61
CBS Hawaii Five-0 1.9 5 8.39

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Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

 
  • Tom

    @ Zmax I understand your point. However, TVD was an established show with a decent (for the CW) fan base. TSC was new had a fairly complicated plot that was increasingly difficult to follow because of the frequent interruptions. Despite this, TSC still finished the season with a 0.8 demo. I haven’t heard what expectations the CW had for this show. The network sure didn’t promote it much. However, cancelling it allegedly on the basis of ratings for the the last five episodes doesn’t strike me as anything a committed network would do.

  • silvit

    @Dawn

    1.6? Didn’t it get a 1.7? And Castle got a 1.9 last week. How smart of you to take the highest rating Castle got this season vs the lowest The Good Wife got. ;-)
    If you want to play this game, I can easily compare last week’s ratings for both shows: 1.9 Castle, 1.8 The Good Wife. :D

    Anyway,no, there isn’t much difference. They are both abysmally low.

    And ABC promotes Castle and its silly romance on every media outlet, if you didn’t notice. To say that ABC doesn’t promote Castle is laughable. That’s fan talking.

  • s0303

    @w…this site stated earlier that cbs was likely to be adjusted down due to football…it’s not their fault you don’t have a clue how to read properly :)

  • 1123.6536.5321

    Revolution seems to be going the way of NBC axed show The Event. I expect Revolution to get a full season but not be renewed.

    Revolution started at 3.4 and is now 3.0.

    The Event started at 3.6 (same time slot) then sank to 1.9 by end of November then came the hiatus and the plunge to 1.4 bottoming around 1.1 but finishing at 1.5

    Im watching it but getting the nagging feeling its another The Event, Flash Forward, Alcatraz, Terra Nova. Even has hints of old Jericho from 2006-8 if they go the evil rogue government types being behind it all and hiding in some kind of secret bunker reminiscent of the cable series Jeremiah 10 years ago.

  • silvit

    @Mark Wood

    Then no show is popular, given how low the viewership in general is. Shows in the 70′s and 80′s were the definition of popular. Now every show is niche unless you are called NCIS.

  • Dawn

    Silvit

    It was actually a 1.7, so we were both wrong, but I was not picking the lowest (don’t know if it is or not), just comparing both shows from this past week. Castle is up, TGW is not.

    The promotion factor is not fan talking. ABC did not even promote Castle during the Emmy awards, nor include it in the drama montage. They drop the ball all the time as far as Castle. Castle has always been promoted through fans, not ABC.

  • Cory

    Looks like the fall season of The Voice was a good idea for NBC to launch a few new shows while viewers are still into it. When February rolls around though< I'm expecting a decent drop-off as viewer fatigue finally starts to set in, just a month and a half after the fall season ended. I'm guessing the fall cycle will stay in the 4's throughout, but the spring cycle will start in the high 3's and level off in the mid 2's.

  • Billy

    Except for when CBS had to run Charlie Sheen Two and a Half Men repeats this may be the lowest rated Monday nights CBS has ever had. They actually scored a 2.5 for the entire night. This is CBS Monday night. I really never thought I could see a CBS Monday night this low. That demo for the night has to be really alarming for CBS. Monday was always CBS’s big night.

  • Kyle

    @silvit

    Honestly name be a drama at 10 which is really successful on all the networks?!

    Mondays: H50, Revolution, Castle
    Tuesday: Private Practice, Parenthood, Vegas
    Wednesday: CSI
    Thursday: Scandal, Elementary?

    NONE have really hit 2.5. For Castle to really be steady with a much weaker lead in says a lot about it’s fans.

  • 1123.6536.5321

    The more I think about it this series seems to be a composite of Jericho (power knocked out by high altitude nukes after the city bombs went off) and Jeremiah (that series took place 15 years after plague wiped out mankind).

    Those 2 series had 1 full season and a partial 2nd season. At the outside Id say Revolution follows this model. At worst it gets a full season then done. Unless it completely implodes and goes under 2.0 before the hiatus.

    I was unimpressed with JJ’s Alcatraz – really wanted to like it but it felt like it was repeating itself over and over with criminals or guards of the week doing crimes for the old warden. Never did find out why he wanted to move people into the future other than maybe he knew the 1960s would end up sucking like a 10 dollar crack ho – the 70s were worse – Nixon to Carter, stagflation, awful fashions and the tv shows were gray and drab – a reflection of the times I suppose. I suspect fans of That 70s Show were mostly people who fried their brains an high grade weed only reason that show could have lasted so long. Then the sun came out in 1981 as MTV was born (sadly its turned to crap), but I digress. Where was I, I dunno. I guess its all part of the lattice of coincidence as I am hungry for shrimp, a nice plate of shrimp.

  • Dan

    @Billy – The Voice did that to CBS comedies, crushed them, which is why it was smart of NBC to air The Voice after the superbowl last season. The Superbowl helped The Voice and now Voice is like ABC’s DWTS or Fox’s American Idol. Ironically The Voice on Tuesday is losing to CBS’s NCIS….NBC should have never cancelled JAG.

  • Dawn

    Silva

    When replying I thought you said TGW had a 1.8, when you were actually correct at 1.7. I stand behind everything else.

  • Billy

    @Dan

    Before The Voice CBS faced a much, much higher rated DWTS for years. At one time DWTS put up great demos like The Voice does now, and the CBS Monday shows always put up great ratings. CBS one time had demos near a 4.0 for the night, and now just a 2.5. The Voice has not knocked down these shows by 1.5 ratings points. These shows are just not that potent for CBS. Just awful for CBS.

  • Ultima

    @Billy
    I really never thought I could see a CBS Monday night this low.

    8O

    You must have not noticed that broadcast ratings have been declining for decades.

    If you only look at absolute ratings, then every time any network has a weak night on their schedule, it’s probably going to be their lowest rated line-up on that night, ever.

    If you look at relative ratings (which is actually what matters), this is far from CBS’ weakest Monday night lineup.

  • JONNYSBRO

    The thing is when you look at the Voice, it was a much bigger risk for NBC than X Factor was for FOX. X Factor had the built in UK fanbase plus Simon/Paula reunion. It was supposed to be huge and the Voice was supposed to really be nothing. NBC spent a big amount of money on the pilot but they marketed it well and it did well. I love though NBC realized the mistakes of season 2. Battle Rounds sucked because first of all they would choose the two most random people to do battle with like a country singer versus a rapper give them a horrible song and if they were bad you were still stuck with one of them and if they were good u had to lose one. The STEAL is absolutely brilliant. It makes this round so freaking fun and engaging now. Plus the coaches IMO chemistry is just amazing flat out sizzles. There chemistry is scorching hot. I already see much better talent this season than in season 2. I also feel we already know the contestants better this season. IMO kudos to NBC/Mark Burnett for making good improvements to the show as it needed these improvements.

  • Kavyn

    If Arrow isn’t a hit this season, the CW is basically done. There’s no way BTB will succeed based on the show’s quality (as reported by people who have seen the pilot), and I doubt EO will surpass HOD unless EO can seriously gather some of the Grey’s fanbase, which is unlikely.

  • Danny

    Castle has a very strong fandom, a lot of people support the show and its very popular. I would love to take a look at its DVR playback numbers, they must be through the roof. I know people say that all shows on each networks at whatever time slot appeals to the 18-49 demo, but I don’t believe that. no young person I know wants to watch dancing, my niece only cares who gets voted off. Thats why the results show does better than the actual dancing show. Castle will start having better ratings once DWTS is done. Either way, its been on so long they might just move it and at least give it another season. There is no profit sharing because its ABC owned and since its in syndication it helps quite a bit….us Castle fans should not be worried.

  • Billy

    @Ultima

    Yes, ratings have declined, but a 2.5 for CBS on a Monday is ridiculously low. CBS is so demoralized on Monday they have not put out a single network spin press release on a Monday for the entire first three weeks. CBS is actually ashamed on spinning their Monday ratings.

  • Ultima

    @Billy
    CBS one time had demos near a 4.0 for the night, and now just a 2.5. The Voice has not knocked down these shows by 1.5 ratings points.

    The Voice was a big part of it – the competition went from DWTS pulling 3s and NBC pulling nothing to DWTS pulling 2s and The Voice pullings 5s (now 4s).

    The other part was the ridiculous inflation caused by Kutcher joining Two and a Half Men (and HIMYM getting more widespread syndication exposure at the same time). It’s very rare for shows that old to see 10-15% year-to-year gains.

    CBS’ sitcoms have come back down to earth. They have a couple bad spots on Monday nights still (Five-0 and Partners), but to expect numbers like last season is asinine.

  • Dan

    Its a combination of The Voice, aging HIMYM, low rated Partners, and ratings going down for years that CBS comedies are down.

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