ABC Stands as Daytime's #1 Network in Women 18-34 for 5th Consecutive Week

Categories: Daytime and Soap Opera TV Ratings,Network TV Press Releases

Written By

October 12th, 2012

via press release:

ABC Stands as Daytime's #1 Network in Women 18-34
for 5th Consecutive Week; Also #1 in Women 18-49
"The View" and "General Hospital" Are the Week's Top 2 Daytime
Programs in Women 18-34, and Place #2 in Women 18-49
"The View" is the #1 Daytime Program in Women 18-34 for the 3rd Straight Week, Soaring to 19-Week High in the Demo and 13-Week High in Women 18-49
"General Hospital" Spikes to Year-and-a-Half High in Total Viewers, 13-Month High in Women 18-34 and 18-Week High in Women 18-49 and Women 25-54
"The Chew" Posts Near 5-Month High in Total Viewers; Spikes +27% Year to Year
Daytime Programming Highlights
* ABC ranked as Daytime's #1 network for the 5th week in a row in Women 18-34 (0.6 rating/197,000) and was also the #1 network in Women 18-49 (0.9 rating/566,000 - tie).
* In Women 18-34, "The View" (0.7 rating/232,000) and "General Hospital" (0.7 rating/231,000) tied as the Top 2 programs in Daytime. Impressively, this marked "The View's" 3rd consecutive week standing as the #1 program in Daytime in Women 18-34 and its most-watched week in nearly 5 months in the demo - since week of 5/21/12.
* In its third week at 2 o'clock, "General Hospital" tied "The View" as the #1 program in Daytime in Women 18-34 (0.7 rating/231,000), and, notably, recorded its most-watched week in a one-and-a-half years in Total Viewers (2.71 million), in more than a year in Women 18-34 (231,000) and in more than 4 months in Women 18-49 (663,000) and Women 25-54 (844,000), since weeks of 3/28/11, 8/15/11 and 5/28/12, respectively.
*  "The Chew" delivered its most-watched week in nearly 5 months in Total Viewers (2.25 million - since week of 4/23/12), spiking by a hefty 27% over year-ago levels (vs. 1.78 million).
Source: NTI, Week of 10/1/12, Live + Same Day; "Price is Right" is average from 11:00 a.m. - 12:00 p.m. All ranks/ties based on rating unless otherwise noted.
 
  • diana

    @Ika sua, LOL, I love Duke, but I’d MUCH rather have Robert on the show – rather have him than Luke, for that matter.

  • GHFAN2012

    GENERAL HOSPITAL IS AMAZING, KEEP UP THE GOOD WORK GH!

  • Da Truth

    I’m enjoying all of the soaps right now and am really glad GH is showing ABC that they need to keep at least one of the soaps on the air for as long as possible.

    The Chew and Katie can’t even touch these numbers.

  • David

    If they had cancelled GH and kept OLTL it would be doing even better. It was the only ABC soap showing consecutive increases last year. I’m happy for the GH fans but the few times I tuned in it was awful. Where is Blair or Dorian? Starr is not enough to make me want to watch. And the GH guys are boring and unattractive.

© 2014 Tribune Digital Ventures