TV Ratings Tuesday: Big Numbers for Presidential Debate, 'The Voice' & 'Hart of Dixie' Up, 'Dancing With the Stars', 'Raising Hope' & 'Ben & Kate' Down, 'Emily Owens M.D.' Debuts Low

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October 17th, 2012

Adults 18-49: Rating/Share 4.7/12 2.5/6 1.9/5 1.6/4 1.5/4 0.5/1
Adults 18-34: Rating/Share 4.1/12 2.0/6 1.4/4 1.3/4 1.3/4 0.6/2
Total Viewers (million) 12.131 11.531 8.229 4.008 3.266 1.505


Due to live coverage of the second Presidential Debate, the ratings on ABC, CBS, NBC and FOX are subject to more than the typical ratings adjustments. The final numbers will be available this afternoon There will not be national ratings for the actual debate, which aired commercial free, but there will be ratings for the post-debate analysis.

NBC was the number one network in adults 18-49, and with total viewers.

On NBC, The Voice earned a 4.6 adults 18-49 rating, up from last week's a 4.5.

On FOX, Raising Hope scored a 1.7 among adults 18-49, down from last week's 1.8 adults 18-49 rating. Ben and Kate garnered a 1.2 adults 18-49 rating down three tenths from last week's 1.5.

On ABC, Dancing With the Stars: All-Stars earned a 2.1 down from last week's 2.2  adults 18-49 rating.

On the CW,  Hart of Dixie scored a 0.6 adults 18-49 rating, up from last week's 0.5 adults 18-49 rating. The series premiere of Emily Owens M.D. earned a 0.5 adults 18-49 rating, below most of your predictions. It was way down from the Ringer premiere's 1.2 in the time period on September 13, 2011, but that’s hardly a fair comparison because Ringer was competing with reruns, not a highly anticipated debate.

Coverage of the second Presidential Debate from 9-10:30PM earned a 4.7 adults 18-49 rating on NBC, way up from a 3.2 fast national for the first debate on Wednesday, October 3. On ABC it scored a 2.8 versus a 3.0for the first debate. CBS garnered a 2.2, down from a 3.0 for the first debate.  FOX notched a 1.7 compared to a 2.8 for the first debate. In other words, people generally stayed on whatever network they were watching at 8PM to watch the debate.More accurate debate numbers will be available this afternoon.


Broadcast primetime ratings for Tuesday, October 16, 2012:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 NBC The Voice 4.6/13 12.08
ABC Dancing With the Stars 2.1/6 12.69
FOX Raising Hope 1.7/5 4.28
CBS NCIS: Los Angeles - R 1.4/4 8.15
CW Hart of Dixie 0.6/2 1.32
8:30 FOX Ben and Kate 1.2/3 2.91
9:00 NBC Presidential Debate (9-11PM) - Live 4.7/11 12.16
ABC Presidential Debate (9-11PM) - Live 2.8/7 10.96
CBS Presidential Debate (9-11PM) - Live 2.2/5 8.27
FOX Presidential Debate (9-11PM) - Live 1.7/4 4.21
CW Emily Owens M.D. (Series Premiere) 0.5/1 1.69


Via Press Note:
In Late-Night Metered Markets Tuesday night:
> * In Nielsen's 56 metered markets, household results were: "The
> Tonight Show with Jay Leno," 2.6/6 with an encore telecast; CBS's
> "Late Show with David Letterman," 2.1/5 with an encore; and ABC's
> combo of "Nightline," 3.6/8; and "Jimmy Kimmel Live," 1.8/5.
> * In the 25 markets with Local People Meters, adult 18-49 results
> were: "The Tonight Show with Jay Leno," 0.9/4 with an encore; "Late
> Show," 0.6/3 with an encore; "Nightline," 1.4/5; and "Jimmy Kimmel
> Live," 0.7/4.
> * At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in
> metered-market households with an encore) beat CBS's first-run "Late
> Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local
> People Meters, "Late Night" (0.6/4 in 18-49 with an encore) topped
> "Late Late Show" (0.3/2).
> * At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in
> metered-market households with an encore and a 0.4/3 in adults 18-49
> in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • Brandy

    How did EOMD do in the w18-34 demo?

  • Samunto

    And the ‘steal’ element on The Voice has made the battle rounds very much exciting.

    I still can’t believe that Sara Bibel hasn’t read the numerous mistakes in this article and corrected them. I miss Robert and Bill!

  • Nikki

    lol at the cw.. i knew emily owens would bomb.. and heart of dixie is looking rough too.. i think its a pretty crappy start to the season.

  • JJA

    Regarding Secret Circle, the mistake was canceling it for new show Emily Owens. Keeping HOD was the right decision.

    HOD is doing almost as well as it did last year. Episode 3 last year also got a .6, plus it does well online (something TSC did not).

  • Skylar

    HOD is a flop, and so is EOMD

  • Fake Me Out

    @Sara Bibel

    I hate to be picky … who am I kidding? I LOVE to be picky … I haven’t read all the comments so it may have been pointed out before.

    On NBC, The Voice earned a 4.6 adults 18-49 rating, up/down from last week’s a 4.5

    I assume the 4.6 vs 4.5 is correct so “up/down” should just read “up”

    Ben And Kate garnered a 1.2 adults 18-49 rating down a tenth from last week’s 1.5

    Either B&K was down 3/10ths or last week was 1.3 not 1.5



  • Sid


    So you’re saying that right now, Mark Pedowitz and the remaining CW execs are in their offices grieving because they cancelled their #2 flop show last Season that failed to find an audience despite being paired with their #1 show that shared the same writers, same creator and same author.

    LOL, you’re delusional! :D

  • rob60990

    “HOD is a flop, and so is EOMD”

    And so was TSC.

  • robin


    the entire CW is a flop

  • Danny TVD

    Its pretty premature and silly to judge EmilyO on These numbers, when Hulu/CW had the premier online for three weeks. Im not going to watch EOMD because im not interested but maggie gummer looks very charmingand i hope the show does well. At least CW didnt throw up a bunch teens in high school show. PS watch Vampire Diaries on netflix, its the best show your not watching. Coming from a Guy who watches Breaking Bad and Mad Men.

  • Networkman

    Ben & Kate is not holding up well. I was underwhelmed with last week’s episode and did not return. I watched Raising Hope and then switched over to DWTS:results. IMO, Raising Hope is still the funniest of the single cam comedies on FOX. It is something that the entire family can watch together. And with the new comedy not doing so good, hopefully this improves the chances that Raising Hope will see a 4th season. Cloris should see an Emmy nomination. She was absolutely hilarious in last night’s episode.

  • Fake Me Out


    Again, I haven’t read all the comments so it may have been pointed out before but I think CBS did the right thing last night by airing a repeat. It seems a waste to put new episodes on a night that is going to be all screwed up due to debate coverage (other than the CW which didn’t cover the debate) … I hope the networks take this into consideration in 4 years when this democratic dance takes center stage again. If I was doing the scheduling, I’d be putting on repeats of my rookie shows that are struggling hoping a bit of exposure may turn the ratings around OR my rookie hits hoping to boost already good ratings … experiment and do half & half.



  • Wendy

    Emily Owens having the pilot up should not make a difference in terms of its low numbers. New Girl, last year, was online for weeks before it premiered and scored something like a 4 in the demos. Go On had its own pilot online AFTER the Olympic sneak peek and still managed around a 3.4. And Revolution was already mentioned, and we see how that is faring.

    The failure of Emily Owens to do well because it was online is just another entry into Fan Excuse Bingo.

  • Mark2

  • william

    after the CW cancelled ringer even though it out preformed nikita, hart of Dixie, the la complex, and a couple other shows I really have no sympathy for that network anymore. I have a feeling that the majority of the shows on the CW will get the axe this year, and if they don’t empress me before supernatural ends, i’ll be done with that network for good. my favorite show on that network was green lit by the WB. I think ringer was the only CW original that I have been interested in.

  • RingerGirl

    I say screw every show on the CW until the bring back the RINGER!!!

  • MoveOn

    In what world did the Ringer out perform HOD and any other shows on the CW?

  • Alex

    Although on the surface it kinda looked like a good idea to provide some sort of alternative, but, really, did no one at the CW finally say let’s not throw one of our new shows under the bus and instead run a Top Model rerun or something – or even an encore of the Arrow premiere – against the debate?

  • Jon

    Too bad for Ben and Kate. But when it goes up against NCIS, the voice and Dancing with the stars there is not much room for it to improve on Tuesday at that time slot. I’d either move it to 8:30 tuesday and cancel that dreadful Mindy project, or move it to a different night completely

  • @ramirescl

    Ben & Kate is pretty dead :(

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