TV Ratings Tuesday: Big Numbers for Presidential Debate, 'The Voice' & 'Hart of Dixie' Up, 'Dancing With the Stars', 'Raising Hope' & 'Ben & Kate' Down, 'Emily Owens M.D.' Debuts Low

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October 17th, 2012

Adults 18-49: Rating/Share 4.7/12 2.5/6 1.9/5 1.6/4 1.5/4 0.5/1
Adults 18-34: Rating/Share 4.1/12 2.0/6 1.4/4 1.3/4 1.3/4 0.6/2
Total Viewers (million) 12.131 11.531 8.229 4.008 3.266 1.505


Due to live coverage of the second Presidential Debate, the ratings on ABC, CBS, NBC and FOX are subject to more than the typical ratings adjustments. The final numbers will be available this afternoon There will not be national ratings for the actual debate, which aired commercial free, but there will be ratings for the post-debate analysis.

NBC was the number one network in adults 18-49, and with total viewers.

On NBC, The Voice earned a 4.6 adults 18-49 rating, up from last week's a 4.5.

On FOX, Raising Hope scored a 1.7 among adults 18-49, down from last week's 1.8 adults 18-49 rating. Ben and Kate garnered a 1.2 adults 18-49 rating down three tenths from last week's 1.5.

On ABC, Dancing With the Stars: All-Stars earned a 2.1 down from last week's 2.2  adults 18-49 rating.

On the CW,  Hart of Dixie scored a 0.6 adults 18-49 rating, up from last week's 0.5 adults 18-49 rating. The series premiere of Emily Owens M.D. earned a 0.5 adults 18-49 rating, below most of your predictions. It was way down from the Ringer premiere's 1.2 in the time period on September 13, 2011, but that’s hardly a fair comparison because Ringer was competing with reruns, not a highly anticipated debate.

Coverage of the second Presidential Debate from 9-10:30PM earned a 4.7 adults 18-49 rating on NBC, way up from a 3.2 fast national for the first debate on Wednesday, October 3. On ABC it scored a 2.8 versus a 3.0for the first debate. CBS garnered a 2.2, down from a 3.0 for the first debate.  FOX notched a 1.7 compared to a 2.8 for the first debate. In other words, people generally stayed on whatever network they were watching at 8PM to watch the debate.More accurate debate numbers will be available this afternoon.


Broadcast primetime ratings for Tuesday, October 16, 2012:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 NBC The Voice 4.6/13 12.08
ABC Dancing With the Stars 2.1/6 12.69
FOX Raising Hope 1.7/5 4.28
CBS NCIS: Los Angeles - R 1.4/4 8.15
CW Hart of Dixie 0.6/2 1.32
8:30 FOX Ben and Kate 1.2/3 2.91
9:00 NBC Presidential Debate (9-11PM) - Live 4.7/11 12.16
ABC Presidential Debate (9-11PM) - Live 2.8/7 10.96
CBS Presidential Debate (9-11PM) - Live 2.2/5 8.27
FOX Presidential Debate (9-11PM) - Live 1.7/4 4.21
CW Emily Owens M.D. (Series Premiere) 0.5/1 1.69


Via Press Note:
In Late-Night Metered Markets Tuesday night:
> * In Nielsen's 56 metered markets, household results were: "The
> Tonight Show with Jay Leno," 2.6/6 with an encore telecast; CBS's
> "Late Show with David Letterman," 2.1/5 with an encore; and ABC's
> combo of "Nightline," 3.6/8; and "Jimmy Kimmel Live," 1.8/5.
> * In the 25 markets with Local People Meters, adult 18-49 results
> were: "The Tonight Show with Jay Leno," 0.9/4 with an encore; "Late
> Show," 0.6/3 with an encore; "Nightline," 1.4/5; and "Jimmy Kimmel
> Live," 0.7/4.
> * At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in
> metered-market households with an encore) beat CBS's first-run "Late
> Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local
> People Meters, "Late Night" (0.6/4 in 18-49 with an encore) topped
> "Late Late Show" (0.3/2).
> * At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in
> metered-market households with an encore and a 0.4/3 in adults 18-49
> in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • The End

    I guess I’ll post here, was hoping a Presidential debate ratings report would go up like with the last 2 that were dedicated to just that but anyway.

    Barrack Obama did much better than his last effort in the last debate, he was lively, full of energy and energised displaying the qualities that made him a good president, asides from a few instances he was composed and calmly answered questions. Although there were times where he simply didn’t answer directly.

    He displayed passion and love for his country. A faultless performance. Where as in his last debate he was tired, lifeless and didn’t look the camera directly in the eye and was more focused on his notes below. It made a change to see a proper Obama dedicated to showing he was the best man for the job instead of well, last time.

    Mitt Romney, time after time this man is unable to answer the most basic of questions aimed at him. When asked, how will you do that? He can’t answer directly, he has no specifics, no idea how he will do anything that he promises to do.

    Romney was poor in this debate, that was obvious to everyone to see. Voting for him is a dangerous thing to do, he has no answers, no idea what he is doing. The Republicans made a huge mistake with him.

    And how many times does he have to say he was in business for 25 years to virtually everything he answered? he’s like lol trust me I’ve been in business for 25 years I can do this, I know what I’m doing but can’t tell you what I’m doing doing because I don’t really know myself. :)

    You could make a drinking game out of his I’ve been in business for 25 years lines LOL

    Well done Obama. Deserves the presidency.

  • steve

    The steal in the battle rounds must be keeping people interested as first 2 seasons during the battle rounds the voice fell drastically

  • eridapo

    @ The End…

    This is an entertainment site, so lets not discuss politics.

  • Jane

    I took one look at Emily whatever and knew it would flop. Too bad network execs who are paid to have the same foresight couldn’t.

  • Jared

    Emily Owens isn’t necessarily a bad show but as far as shows that have worked and built up the network this clearly won’t be one of those. The CW should stick with what’s been working. As much as they wanna appeal to W18-49..there real bread and butter is with series that are more male skewing. The CW series that are more female driven seem to stay within 1+ million total viewers and 0.4-.07 demo. The series that seem to appeal to both woman and man are doing almost double the viewers and demo rating.

  • eridapo

    Can the mods remove the Political Ads and Comments.. If people want to talk about politics, go to sites that are dedicated to politics. This site is about television, television shows, and ratings.

    Lets not deviate from that.

  • The End


    I’ve been posting here a long time. I know that. My comment does belong here as not only was this aired on TV, many people here argue over the most ridiculus of things in regards to the CW. An intelligent comment analysing something that was aired on TV is much better than ‘OMG x show on CW is dying’ ‘Lol CW is flopping hard’ etc.

  • Jae

    Emily Owens did premiere low, wow. I did download and watch it last week, so I wonder it that was taken into account. There were several places where the show was simply too awkwardly slow… Maybe it will be better on Friday?

  • The End


    Highly unlikely at this point that the show will be moved. Entirely likely the numbers may stablise and the show survive.

  • The End

    @Tbh, when online viewers pay $2 per episode, they generate more money for the network than the average viewer. And yet we get shafted.

    This is absolutely incorrect. TV ad revenue will always remain the primary source of income for networks.

  • Tony ^_^

    “Dancing With the Stars” and “The Voice” seemed to have stabilized and have loyal fanbases.

    “Raising Hope” is not performing well (2.0+). But if it stays above a 1.6 for the majority of the season, FOX might renew it for a fourth season. “Ben and Kate” on the other hand…

    There is no room for “Emily Owens MD” to fall. I say it gets cancelled the moment it hits a 0.3…

  • SmG

    CW death slot strikes again…Life Unexpected, Hellcats, Ringer and now Emily Owens :)

  • Auu

    And the Tuesday deathslot stikes again! Nice total viewers for EOMD tho. Dixie is quite steady and has a growing tendency.


    We don’t give a sh*t about Secret Flop Circle or Ringer. It’s gone and nobody cares. Just you and a couple of bitter Ringer fans trolling every single CW site.

  • gerry

    i was rooting for emily owens. sad. all of you people saying ‘it premiered online first’ – that happened with at least half of the new shows this season and it had little impact on the numbers. maybe the debate had a bit more, but i think its pretty rare that numbers shoot up from week 1 to week 2….

    i think at this point its more a question of how many eps will air. i’m not sure what cw has up its sleeve as far as replacement. maybe a re-air of arrow to boost that new show?

    i miss ringer. lol

  • The End

    >i think at this point its more a question of how many eps will air.

    The entire season of Emily Owens will air. Wherever or not there will be anymore seasons of this show depends soley on Nielsen viewers getting behind the show.

  • http://tvbythenumbers.com Bill Gorman

    “This is an entertainment site, so lets not discuss politics.”

    There’s plenty of politics in the Cable News Ratings comments, political discussions are welcome there.

    “Can the mods remove the Political Ads and Comments.”

    (1) No
    (2) We don’t remove comments except from sock puppets or profanity. However, we do encourage political discussions to stay in the Cable News comments.

  • Nikki

    Cant wait till PLL comes back, and knocks dixie and owens so far down it ratings.. cause we all know that will happen. Im gunna make a prdiction now.. every show on the CW will be cancelled except VD and Supernaturl. At least thats what should happen, but as we all know the CW makes their decisions differently then most. I honestly believe every show on that network besides the 2 i mentioned will flop and flop hard.

  • The End

    @Bill Gorman

    Sorry Bill. I mostly just gave my thoughts on the debate as it was something that was aired on TV and just assumed there wouldn’t be an issue, until that user jumped on me for doing so. I’ll make note to stick to the Cable news stuff as you’ve suggested in the future.

  • gerry

    @ the end.

    of course it depends on nielson viewers. it would be atypical for the show to grow out of a .5 so its cancellation feels fairly imminent.

    have they even filmed the full season? or just the front 13?

  • Bizarro

    Wow, I like M.D. but it does not deserve that much leverage from TV By The Numbers because of the debates does Beauty and the Beast premiere from last week ring a bell?

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