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Live+7 DVR Ratings: 'Revolution' Again Leads Adults 18-49 Ratings and Viewership Gains; 'Grimm' Leads Percentage Gains in Week 2

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October 22nd, 2012

 

 

Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials".

During the second week of the 2012-2013 season (October 1-7), Revolution topped the rankings for the week's DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 2.1 adults 18-49 ratings points.

Grimm topped the % adults 18-49 ratings increase from DVR viewing, adding 75% to its Live+Same Day adults 18-49 ratings.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 REVOLUTION NBC 3.2 5.3 2.1 66%
2 GREY'S ANATOMY ABC 3.8 5.5 1.7 45%
3 Big Bang Theory, THE CBS 4.9 6.6 1.7 35%
4 Glee FOX 2.6 4.2 1.6 62%
5 Once Upon A Time ABC 3.4 4.7 1.3 38%
6 New Girl FOX 2.8 4.1 1.3 46%
7 Elementary CBS 2.5 3.7 1.2 48%
8 NCIS CBS 3.7 4.9 1.2 32%
9 REVENGE ABC 2.6 3.8 1.2 46%
10 Family Guy FOX 3.4 4.6 1.2 35%
11 Grimm NBC 1.6 2.8 1.2 75%
12 2 Broke Girls CBS 3.5 4.6 1.1 31%
13 OFFICE NBC 2.2 3.3 1.1 50%
14 Castle ABC 1.9 2.9 1.0 53%
15 Last Resort ABC 1.9 2.9 1.0 53%
16 Private Practice ABC 1.6 2.6 1.0 63%
17 How I Met Your Mother CBS 3.3 4.3 1.0 30%
18 BONES FOX 2.1 3.1 1.0 48%
19 PARENTHOOD NBC 1.6 2.6 1.0 63%
20 VOICE NBC 4.6 5.5 0.9 20%
21 666 PARK AVE ABC 1.7 2.6 0.9 53%
22 Hawaii Five-0 CBS 2.0 2.9 0.9 45%
23 Mentalist, THE CBS 1.6 2.5 0.9 56%
24 MIKE & MOLLY CBS 2.9 3.8 0.9 31%
25 NCIS: LOS ANGELES CBS 3.1 4.0 0.9 29%

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The 18-49 Demo Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 adults 18-49 ratings] had the largest absolute adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

Largest 18-49 Demo Percentage Increase From DVR Viewing for Broadcast TV Shows:

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 Grimm NBC 1.6 2.8 1.2 75%
2 Supernatural CW 0.8 1.4 0.6 75%
3 REVOLUTION NBC 3.2 5.3 2.1 66%
4 Private Practice ABC 1.6 2.6 1.0 63%
5 PARENTHOOD NBC 1.6 2.6 1.0 63%
6 Glee FOX 2.6 4.2 1.6 62%
7 Fringe FOX 1.0 1.6 0.6 60%
8 Mentalist, THE CBS 1.6 2.5 0.9 56%
9 666 PARK AVE ABC 1.7 2.6 0.9 53%
10 Castle ABC 1.9 2.9 1.0 53%
11 Last Resort ABC 1.9 2.9 1.0 53%
12 30 ROCK NBC 1.4 2.1 0.7 50%
13 Up All Night NBC 1.4 2.1 0.7 50%
14 Blue Bloods CBS 1.2 1.8 0.6 50%
15 OFFICE NBC 2.2 3.3 1.1 50%
16 Elementary CBS 2.5 3.7 1.2 48%
17 BONES FOX 2.1 3.1 1.0 48%
18 NEW NORMAL NBC 1.7 2.5 0.8 47%
19 New Girl FOX 2.8 4.1 1.3 46%
20 REVENGE ABC 2.6 3.8 1.2 46%
21 Hawaii Five-0 CBS 2.0 2.9 0.9 45%
22 GREY'S ANATOMY ABC 3.8 5.5 1.7 45%
23 MINDY PROJECT FOX 1.9 2.7 0.8 42%
24 PARKS AND RECREATION NBC 1.9 2.7 0.8 42%
25 SCANDAL ABC 2.0 2.8 0.8 40%

The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

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Largest Average Viewership Increase From DVR Viewing for Broadcast TV Shows:

Rank Program Net Viewership Live+SD (000) Viewership Live+7 (000) Post Airdate Absolute Viewership Increase From DVR Viewing (000) Post Airdate % Viewership Increase from DVR Viewing
1 REVOLUTION NBC 8317 12793 4476 53.8%
2 Big Bang Theory, THE CBS 15176 18991 3815 25.1%
3 NCIS CBS 18867 22559 3692 19.6%
4 Elementary CBS 11128 14678 3550 31.9%
5 Castle ABC 10348 13856 3508 33.9%
6 GREY'S ANATOMY ABC 10838 14330 3492 32.2%
7 Mentalist, THE CBS 9022 12442 3420 37.9%
8 Glee FOX 6073 9383 3310 54.5%
9 Hawaii Five-0 CBS 7948 11158 3210 40.4%
10 Blue Bloods CBS 9770 12910 3140 32.1%
11 Person Of Interest CBS 14582 17620 3038 20.8%
12 REVENGE ABC 8363 11277 2914 34.8%
13 Once Upon A Time ABC 9840 12751 2911 29.6%
14 VEGAS CBS 12112 14939 2827 23.3%
15 NCIS: LOS ANGELES CBS 14905 17715 2810 18.9%
16 BONES FOX 6993 9630 2637 37.7%
17 Grimm NBC 5289 7842 2553 48.3%
18 2 Broke Girls CBS 9224 11715 2491 27.0%
19 Last Resort ABC 7996 10397 2401 30.0%
20 MIKE & MOLLY CBS 8518 10886 2368 27.8%
21 Good Wife, THE CBS 8949 11273 2324 26.0%
22 New Girl FOX 4994 7287 2293 45.9%
23 SCANDAL ABC 6555 8815 2260 34.5%
24 Private Practice ABC 6012 8233 2221 36.9%
25 PARENTHOOD NBC 4454 6631 2177 48.9%

The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
Do the Live+7 ratings tell us anything about a show's renewal prospects we didn't already know from the Live+Same Day ratings?  No.  Click here to learn more.

To see the previous most DVR'd TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 

 
  • Mark Wood

    For anyone who’s curious

    SPN tied for first in % gains of total audience with a gain of 54.5% in viewers absolute increase of 1.01 million viewers bringing the week’s episode up to 2.86 million viewers.

    To the best of my knowledge that’s the largest absolute increase in viewers (ie not percentage) with it finally hitting over a million.

  • Mark Wood

    And it is two hundred thousand higher then any episode last year. I think it clear that the debates did impact the show as a large number of fans of SPN didn’t watch it live same day.

  • Jimmy

    I tried watching Revolution, but I thought it was horrible! I stopped watching right after the lead girl refused to kill the bounty hunter that was after her (for morality reasons). It is so unrealistic. That girl would never have survived this long. Thankfully that’s one less show for my DVR.

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