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TV Ratings Monday: 'The Voice' & '90210' Down, 'Dancing With the Stars Up + Last Presidential Debate Numbers

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October 23rd, 2012

Scoreboard NBC ABC FOX CBS UNI CW
Adults 18-49: rating/Share 4.0/10 2.6/6 2.3/6 2.2/5 1.1/3 0.4/1
Adults 18-34: Rating/Share  3.6/10 2.1/6 x 1.7/5 1.0/3 0.4/1
Total Viewers (million) 11.244 11.265 7.90 7.444 2.717 0.927

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Note: Last night’s Monday Night Football game (Lions/Bears) was simulcast on the ABC affiliate in Detroit. As a result, the ABC numbers may be a bit inflated and subject to more than typical adjustments in the finals.

NBC was number one with adults 18-49, while ABC won with total viewers.

On NBC, The Voice scored a 4.2, down six tenths from last week's 4.8 adults 18-49 rating.

On ABC,  Dancing with the Stars: All-Stars garnered a 2.4, up three tenths from last week's 2.1 adults 18-49 rating.

On FOX, MLB Baseball Playoffs scored a preliminary 2.3 adults 18-49 rating, but will definitely be adjusted in the finals.

On The CW, 90210 earned a 0.4, down two tenths from last week's 0.6 among adults 18-49. Gossip Girl was even with last week's 0.4 adults 18-49 rating.

The last Presidential Debate earned a 3.9 on NBC, a 2.8 on ABC and a 2.2 on CBS. However, national ratings for the Presidential Debate will be sustained by Nielsen as it ran without commercials.

Broadcast primetime ratings for Monday, October 22, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM NBC The Voice 4.2 11 11.95
ABC Dancing with the Stars: All Stars 2.4 6 13.20
FOX MLB Baseball (8-10PM) 2.3 6 7.90
CBS The Big Bang Theory -R 2.1 6 7.75
CW 90210 0.4 1 0.95
tvbythenumbers.com
8:30 PM CBS 2 Broke Girls -R 2.1 5 6.93
9:00PM NBC Presidential Debate 3.9 9 10.89
ABC Presidential Debate 2.8 6 10.29
CBS Presidential Debate 2.2 5 7.50
CW Gossip Girl 0.4 1 0.90
tvbythenumbers.com

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Via NBC Press Note:

In Late-Night Metered Markets Monday night:

* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 2.1/5; and ABC's combo of "Nightline," 3.0/7; and "Jimmy Kimmel Live," 1.3/4 with an encore. * In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 1.1/5; "Late Show," 0.6/2; "Nightline," 1.1/4; and "Jimmy Kimmel Live," 0.5/3 with an encore. * At 12:35 a.m., "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2). * At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

 

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Bad Wolf

    @Alexis

    I agree with Nikita moving to any other day, but I think it’s unlikely. Nikita on Mondays with Gossip Girl and 90210 agonising on Fridays would be totally fine for. I’ve never understood the love CW has for these two shows. Without talking about quality, 90210 lost more than half its audience between its series premiere and its first season finale, and systematically did worse each subsequent season, and Gossip Girl which they literally shoved down our throats as far as they could, hasn’t stopped falling since season 2 (they even canceled the planned spin-off), while tarnishing the network’s image as a critically loathed show.
    I’m OK to be kind with CW when different shows like Ringer and Nikita fail, but when it comes to sticking with ratings duds like these two : they get what they deserve, a spectacular but predictable disaster, which may have been avoided had they axed them seasons ago to develop something different, like Arrow, which currently looks like the next Vampire Diaries.

  • Hadesa

    CW mid season line up prediction

    Monday
    8-The Carrie Diaries
    9-90210
    Tuesday
    8-HOD
    9-Emily OR Beauty
    Wednesday
    8-Arrow
    9-SPN
    Thursday
    8-TVD
    9-Cult
    Friday
    8-Beauty OR Repeats
    9-Nikita

  • Jamie

    @Jane

    Ha, probably. That would be an achievement, these days!

    @Kellix

    You’re correct. SPM hates The CW because they canceled The Secret Circle, that’s all.

    @Bad Wolf

    Last season, it was estimated advertisers paid just below The Vampire Diaries for Gossip Girl. The show is a huge hit for The CW and Warner Brothers in what they sell, 18-34 W. The first four seasons were hits.

    You’re right about 9O, but it was still the third highest rated show on the network in its fourth season—despite its pair quality.

    The CW loved the shows because they did well on average to their other shows, and Gossip Girl was once their highested rated show in Women 18-34, until last season.

  • dantas

    @kia,

    90210 skews younger. It’s a teensy soapy drama, so it attracts more younger people than a spy/”case of week” show. So if both shows have the same total viewership, more adults aged between 18 and 49 will tune in to watch 90210 than Nikita.

  • Networkman

    A repeat of The Big Bang Theory does just as good as a new episode of Partners. It may be time to pull Partners because CBS can do so much better in that timeslot.

  • Networkman

    I do agree that CW should make this the last year for 90210. After 5 seasons of the air, I feel it had a great run. This show was a spin off of Beverly Hills, 90210 and by the end of the season it will be in syndication with 114 episodes completed. That is not bad at all. With the performance from Arrow, the CW should know that they are capable of doing better.

  • POI

    90210 is dead for sure now, better announce that its the last season cw.

  • rob60990

    LMAO at SPM telling someone to get a life.

    DWTS is likely to get adjusted down possibily several tenths but it was so great not having to see Bristol Palin.

    Wow a repeat of 2 Broke Girls at 8:30 did the same as Partners. CBS needs to dump Partners like now.

  • Joseph

    Chances are, ESPN’s “NFL Monday Night Football” was the most-watched program on a single network, broadcast or cable, of the night.

    I use that language because the Presidential debate got more viewers than football, but the debate was on several networks. ESPN’s NFL game likely drew more viewers than any single network’s broadcast of the debate.

    Memo to the Debate Commission: In 2016, do not schedule debates for Sunday, Monday or Thursday nights. You’ll get swamped by football!

    (Maybe stick to four consecutive Tuesdays in late September and early October)

  • Ultima

    @Joseph
    Maybe stick to four consecutive Tuesdays in late September and early October

    I’m sure the networks would love that!

  • Ultima

    @Joseph

    I’m being very sarcastic by the way (I’m not sure if you could actually pick up on that).

  • Samunto

    @Hadesa
    I don’t see CW putting Carrie Diaries on Mondays. And definitely not Tuesdays at 8. The Voice has been slaughtering everything in it’s slot (except NCIS in total viewers who don’t count). Maybe Tuesdays at 9 or if ‘Beauty’ is dead in midseason, then Thursdays at 9. Currently Thursdays are quite soft. But well, the same people who watch Glee are the same that would watch Carrie Diaries.

  • Networkman

    @JONNYSBRO, I was on the fence regarding what show CBS should air after the Superbowl. It was a toss up between 2 Broke Girls and Person of Interest. A part of me feels that the Superbowl audience may not be interested in 2 Broke Girls. I always consider the male demographic that watch the game. Will they stick around to watch this comedy with the leads being two females? Person of Interest is most likely the network’s best chance of being the next hit drama. But after watching last week’s episode, I am less enthused about it following the Superbowl. It was very slow moving and required viewers to have watched prior episodes in order to understand or follow the situation that was happening.

    If Criminal Minds was not in its 8th season, I would really like for that show to be consider. Another option would be for CBS to try Blue Bloods. It already garners over 10 million viewers weekly but this will help the show gain some of the younger viewers. Blue Bloods still has a shot to be able to skew younger, garnering at least a 2.5 weekly it it were move to another night. Lastly with the decline of Hawaii Five-O, CBS may consider this show in order to bring viewers back to help it beat the stiff competition from Revolution. It is the type of show that will be able to pull all sexes and any age group

  • Mon

    2 Broke Girls is a true hit. But it needs more exposure (post-SB slot) so that many more people will know how hilarious this show is.

  • Mon

    @Networkman
    Monday comedy needs a little help so 2BG is the most likely to get the post-SB. I think CBS won’t waste it on a 10pm show like H50 and Blue Bloods, where the overall viewing numbers went down. POI or Elementary might get the post-AFC championship.

  • jt

    Imo, it’s gonna be a toss-up between TBBT and 2BG for the post-SB slot. But I would give a slight edge to TBBT. I see it as more compatible with SB.

  • RG-X

    I love how Carson Daily narrorates all the drama and introduces the contestants on stage with excitement and then says in a monotone voice:

    “let the battle begin” ….Zzzzzz

  • RG-X

    Wow! I’m actually having a little bit of with-draw not seeing REVOLUTION last nite.

  • Joe

    @Jamie

    I could get into the whole “Nikita actually did better on Thursdays than Secret Circle, or currently Beauty and the Beast” thing, but that’s off-topic.

    The thing is, Nikita on Fridays at 9 is clearly a disaster. It’s up against Grimm (and until February, Fringe), more genre shows, and for all we know it could drop even lower than 0.3. So it would actually be smarter for the CW to put a female-skewing show, like Emily Owens, in that slot – one whose audience doesn’t overlap with Grimm’s, et al.

    Meanwhile, Mondays for the CW are also a disaster, with the veteran duo of 90210 and Gossip Girl – so going instead for two darker, more male-skewing shows like Nikita and Cult could be a better idea.

    I clearly stated in my comment that I DON’T believe my schedule is ACTUALLY going to happen. However, I do believe it would be wiser to use it. As it is, the only changes the CW is likely to make in midseason are replacing Gossip Girl with Carrie Diaries on Mondays, moving Beauty and the Beast to Fridays behind Nikita (it’s already lost 40% of its audience) and premiering Cult on Thursdays after Vampire Diaries (to pull in Matt Davis fans). Alternately, they could leave BaTB where it is and premiere Cult on Fridays, but that would probably be killing the show before it started.

  • RG-X

    CW, for the love of all creatures great & small – make 90210 it’s last season! —- END IT! —- NOW!

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