Late Night TV Ratings For October 15-19, 2012

Categories: Late Night TV Ratings,Network TV Press Releases,Weekly Late Night TV Ratings

Written By

October 25th, 2012

To see past weeks' Late Night TV ratings information click here.

 

Via NBC's Press Release

NBC LATE-NIGHT RATINGS RESULTS FOR THE WEEK OF OCT. 15-19
UNIVERSAL CITY, Calif. – October 25, 2012 – Encore telecasts of NBC’s “The Tonight Show with Jay Leno” have averaged a 0.7 rating, 3 share in adults 18-49 and 2.8 million viewers overall for the week of October 15-19. "Tonight" delivered bigger audiences than CBS’s rebroadcasts of "Late Show with David Letterman" and the ABC time-slot competition in the hour of “Nightline” and “Jimmy Kimmel Live” in adults, men and women 18-34.

For the week at 12:35 a.m. ET, encore broadcasts of "Late Night with Jimmy Fallon" delivered bigger audiences than CBS's first-run "Late Late Show with Craig Ferguson" in adults, men and women 18-34 and adults, men and women 18-49.

Through the first four weeks of the season, "Tonight" has established a viewers 18-49 margin over "Late Show" to 4 percent (933,000 vs. 900,000), eliminating last year's "Late Show" advantage of 1 percent. Jay has also generated a viewers 25-54 advantage this season of 1 percent (1.191 million vs. 1.180 million) after trailing by 0.1 percent at this point last year, while stretching his 18-34 lead to 14 percent (317,000 vs. 277,000) from last year’s 10 percent.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of October 15-19. Ratings reflect “live plus same day” data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”)

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 0.7 rating, 3 share (in encore telecasts)

CBS “Late Show,” 0.7/3 (in encore telecasts)

11:35 p.m.-12 midnight ET

ABC “Nightline,” 0.9/3

12 midnight-1 a.m. ET

ABC “Kimmel,” 0.5/3*

12:35-1:35 a.m. ET

NBC “Late Night,” 0.4/3 (in encore telecasts)

CBS “Late Late Show,” 0.4/3

1:35-2:05 a.m. ET

NBC “Last Call,” 0.3/2 (in encore telecasts)

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 2.8 million viewers (in encore telecasts)

CBS “Late Show,” 3.0 million viewers (in encore telecasts)

11:35 p.m.-12 midnight ET

ABC “Nightline,” 4.0 million viewers

12 midnight-1 a.m. ET

ABC “Kimmel,” 2.0 million viewers*

12:35-1:35 a.m. ET

NBC “Late Night,” 1.4 million viewers (in encore telecasts)

CBS “Late Late Show,” 1.5 million viewers

1:35-2:05 a.m. ET

NBC “Last Call,” 0.8 million viewers (in encore telecasts)

* Friday’s “Kimmel” was an encore

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 0.7 rating, 3 share

CBS “Late Show,” 0.7/3

11:35 p.m.-12 midnight ET

ABC “Nightline,” 0.8/3

12 midnight-1 a.m. ET

ABC “Kimmel,” 0.5/2

12:35-1:35 a.m. ET

NBC “Late Night,” 0.5/3

CBS “Late Late Show,” 0.4/3

1:35-2:05 a.m. ET

NBC “Last Call,” 0.3/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 3.2 million viewers

CBS “Late Show,” 3.0 million viewers

11:35 p.m.-12 midnight ET

ABC “Nightline,” 3.8 million viewers

12 midnight-1 a.m. ET

ABC “Kimmel,” 1.9 million viewers

12:35-1:35 a.m. ET

NBC “Late Night,” 1.5 million viewers

CBS “Late Late Show,” 1.5 million viewers

1:35-2:05 a.m. ET

NBC “Last Call,” 0.9 million viewers

SELECTED CABLE RESULTS, WEEK OF OCTOBER 15-19

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, “The Daily Show,” 1.0

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 0.8

TBS, 11 p.m.-midnight, “Conan,” 0.4**

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9

Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.27 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. “The Daily Show,” 2.2 million

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 1.7 million

TBS, 11 p.m.-midnight, “Conan,” 0.7 million**

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.1 million

Adult Swim, 12:30-1:30 a.m. ET, 1.4 million

**Tuesday’s “Conan” was delayed by baseball playoff coverage and is excluded from these averages

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  • Gary Middleton

    To whom it may concern, Jay’s reruns lost to Dave’s reruns in both 18-49 and total viewers. That didn’t used to happen, Jay would tend to rerun better. I think Dave’s Obama episode in the middle of election fever, which read to some like a new episode, was especially helpful.

  • Tony

    Great week for Daily Show.

  • GARebelman

    Week of October 15, 2012
    PROGRAM AVERAGES TOTAL VIEWERS A25-54(000/Rtg A18-49(000/Rtg
    ABC ”Nightline” 4,037,000 1,475,000/ 1.2 1,115,000/ 0.9
    CBS “Late Show” 2,953,000 1,177,000/ 1.0 889,000/ 0.7
    NBC “Tonight Show” 2,839,000 1,072,000/ 0.9 855,000/ 0.7

  • Aaron

    Can anyone explain to me why Letterman and his show decided to censor Bill Hicks’ act in the 90s? I know it pissed a lot of people off.

  • Diana Santiago

    Conan is doing his show tonight with a spray tan and cornrows, as per the pledge he made to Night of Too Many Stars.

  • Aaron

    Triumph is also going to be on the show tonight.

  • Gary Middleton

    “Can anyone explain to me why Letterman and his show decided to censor Bill Hicks’ act in the 90s? I know it pissed a lot of people off.”

    It mainly pissed off Bill Hicks and his family, it wasn’t on the radar of most others.

    Bill’s set had religious imagery in it. In those days Dave was always very mindful of offending middle America, or as Hicks referred to it derisively a “fictitious heartland”. Dave was especially risk-averse in those very early days at 11:35 on CBS, when he still felt he needed to prove he had the broad appeal to beat Jay Leno.

  • Aaron

    Gary, do you think he would have been more likely to not let it be censored if he were still at Late Night at the time?

  • Brad

    What does Conan need to do to move up in the ratings? It just amazes me how it’s been 0.4 for months now. All I can think of is getting other hot shows beyond BBT to be his lead-in. Anyone have any other thoughts or suggestions?

    I don’t have much to say but I heard a joke that seemed too lame to not be a Leno joke. Here you go…

    What did Barrack Obama asy to Michelle when he proposed to her?
    – I don’t want to be Obama self.

  • Diana Santiago

    Brad: maybe he has to dumb his show, or sleep with an intern…

    On a serious note, the weakest day for Conan is Mondays. Seems like the Family Guy lead-ins are not enough. Conan would be scoring more weekly 0.5s and 0.6s if it not were for Mondays.

    Tonight show was great. Conan has no limits to his self-deprecating comedy. The tan and the cornrows were really shocking. Triumph had a great remote, as always. Good start for sweeps. We already know we’ll have another remote from Ireland soon.

  • Aaron

    Diana, I agree. Tonight really felt like an episode of Late Night. The show has been improving considerably. I wonder how the show will be next year.

  • Mario

    Brad, there’s nothing Conan can do because his show sucks.

    He’s down to 700K viewers. Even Lopez was getting about a million viewers in Conan’s time slot! I can’t see how Conan isn’t in danger of getting axed!

  • anonymous

    @Gary
    Continuing from last week’s thread. This will be my last point and I will give it a rest. I think the whole point of the disagreement was over whether ABC was an option for Leno. I say yes per Bill Carter and you say no per an inside source.

    Honest opinion now. Suppose Jeff Zucker had told Leno — thank you for your years of service at NBC but there’s just no place for you anymore, good bye and good luck. What do you think Leno would have done?
    1. retirement
    2. Sony syndication
    3. FOX
    4. ABC
    If you chose ABC, then it proves that ABC was always an option, and it proves that given the right set of circumstances (which was what actually happened) Leno will choose a risky 10pm timeslot over the traditional 11:35pm timeslot.

    Leno is comparing NBC’s offer to ABC’s offer. NBC likely had a better package with regards to personal salary, budget for the show, “pay and play” on-the-air guarantee, not having to change his professional home and relationships, (you could also throw in there the calculated possibility of NBC losing faith in Conan and thus regaining Tonight). Probably the only thing ABC had over NBC was the advantages of 11:35pm. So I believe it when Carter reports that there was an offer — it just wasn’t sweet enough to entice Leno.

    In a few months ABC will put the axe to Nightline and put Kimmel in its place. It’s an indication that they have been thinking about it for some time. Kimmel is what they settled for after not getting Leno. As long as a place wants you, it’s always an option. It’s just a matter of how much less you are willing to take. And if there’s nothing better, then that’s what you take.

    Finally, the inside source may have his own motives for saying what he says — to protect the reputation of his employer.

  • Monte Cristo

    Diana Santiago, are you a surrogate of orien or something? don’t you think if some one is interested in what’s going on with that show, they’d have known what’s on? give it up already, you are not making yourself look any better than those leno fanatics. well, maybe a little better

  • Gary Middleton

    “Honest opinion now. Suppose Jeff Zucker had told Leno — thank you for your years of service at NBC but there’s just no place for you anymore, good bye and good luck. What do you think Leno would have done?
    1. retirement
    2. Sony syndication
    3. FOX
    4. ABC”

    It would depend on the offer. But I doubt ABC extended one. Disney is cheap and Leno was a 59 year old free agent in a youth driven business. And his show is high maintenance. Even if they wanted to lowball Jay personally, it would cost a ton to get a decent version of Tonight on their air. And they sure wouldn’t want to blow up their schedule for a shoddier version. Kimmel made way more sense.

    It’s a lot easier to come up with a list like that then it is to actually secure an offer to switch networks. Conan left NBC with a couple of weekly 2.0s in the demo and a mania of public support. He was thought to have scores of offers and most likely was headed to Fox. Truth was Fox never got an offer together and he ended up on the then-inconceivable TBS. Fantasy baseball is a lot easier than actual baseball.

    “Finally, the inside source may have his own motives for saying what he says — to protect the reputation of his employer.”

    I wish that were possible. These guys are ruthless. But they’re not the reason for my viewpoint, and their take on the matter certainly isn’t gospel. My rationale is that Jay turning down an 11:30 network offer, given his constantly repeated mantra “I tell jokes at 11:30 at night”, didn’t ring true to me.

  • Gary Middleton

    Jay’s “1.0″ last night was most likely less than 0.7. Football inflated the number hugely. Giveaway is that Fallon lost to Ferguson very cleanly in audience and demo.

    It was a very invisible start to sweeps for Jay. Dave and Trump was a big deal, Colbert was much talked-about with a Hanks/Damon event of some kind, and Kimmel did an outstanding interview with the First Lady. I hate Kimmel as a human being, but I’ll say it: he looked like the modern Carson to me. And I suspect his show beat both Dave and Jay head to head last night.

  • Gary Middleton

    And Conan did his share of Twitter trending last night too. Chance he held his own in that maelstrom. Obviously he’s using every trick in his bag to do it, but that’s what sweeps is about.

    But it’s pretty classic that the two stars of the 2010 late night drama, and their battle for the supposed big prize of the genre, are kicking off sweeps as the forgotten players with the likely lowest ratings.

  • Gary Middleton

    “Gary, do you think he would have been more likely to not let it be censored if he were still at Late Night at the time?”

    Aaron, not much more likely, imo. TV was bigger then, the stakes seemed higher, and Dave’s career options beyond Late Night still hung in the balance.

    One key is the media was less fragmented then, so it was harder to survive if you alienated a huge chunk of the population.

  • Diana Santiago

    “Obviously he’s using every trick in his bag to do it, but that’s what sweeps is about.”
    And of course, using every trick in his bag is really awful coming from Conan, but it is completely acceptable for every late night host… ;)

    I will remind posters here that my personal policy is to ignore anonymous trolls. I’ve been posting in this webpage for three years because I want to, even though my contributions are not appreciated. I’ve been always clear about being a Conan fan, plain and simple.

  • Gary Middleton

    “And of course, using every trick in his bag is really awful coming from Conan, but it is completely acceptable for every late night host”

    Again, your attempt at conflict is incoherent. I was neither saying it was awful, nor implying it. I was neither saying other hosts aren’t doing it, nor implying it. I was implying the opposite of both. “But that’s what sweeps is all about” meant everyone does it and it’s what you’re supposed to do.

    The natural electoral tailwinds for Comedy Central and Nightline have perhaps forced Conan to be a little more obvious about it than usual, and that’s great. He’s coming to play.

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