Late Night TV Ratings For October 15-19, 2012

Categories: Late Night TV Ratings,Network TV Press Releases,Weekly Late Night TV Ratings

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October 25th, 2012

To see past weeks' Late Night TV ratings information click here.

 

Via NBC's Press Release

NBC LATE-NIGHT RATINGS RESULTS FOR THE WEEK OF OCT. 15-19
UNIVERSAL CITY, Calif. – October 25, 2012 – Encore telecasts of NBC’s “The Tonight Show with Jay Leno” have averaged a 0.7 rating, 3 share in adults 18-49 and 2.8 million viewers overall for the week of October 15-19. "Tonight" delivered bigger audiences than CBS’s rebroadcasts of "Late Show with David Letterman" and the ABC time-slot competition in the hour of “Nightline” and “Jimmy Kimmel Live” in adults, men and women 18-34.

For the week at 12:35 a.m. ET, encore broadcasts of "Late Night with Jimmy Fallon" delivered bigger audiences than CBS's first-run "Late Late Show with Craig Ferguson" in adults, men and women 18-34 and adults, men and women 18-49.

Through the first four weeks of the season, "Tonight" has established a viewers 18-49 margin over "Late Show" to 4 percent (933,000 vs. 900,000), eliminating last year's "Late Show" advantage of 1 percent. Jay has also generated a viewers 25-54 advantage this season of 1 percent (1.191 million vs. 1.180 million) after trailing by 0.1 percent at this point last year, while stretching his 18-34 lead to 14 percent (317,000 vs. 277,000) from last year’s 10 percent.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of October 15-19. Ratings reflect “live plus same day” data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”)

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 0.7 rating, 3 share (in encore telecasts)

CBS “Late Show,” 0.7/3 (in encore telecasts)

11:35 p.m.-12 midnight ET

ABC “Nightline,” 0.9/3

12 midnight-1 a.m. ET

ABC “Kimmel,” 0.5/3*

12:35-1:35 a.m. ET

NBC “Late Night,” 0.4/3 (in encore telecasts)

CBS “Late Late Show,” 0.4/3

1:35-2:05 a.m. ET

NBC “Last Call,” 0.3/2 (in encore telecasts)

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 2.8 million viewers (in encore telecasts)

CBS “Late Show,” 3.0 million viewers (in encore telecasts)

11:35 p.m.-12 midnight ET

ABC “Nightline,” 4.0 million viewers

12 midnight-1 a.m. ET

ABC “Kimmel,” 2.0 million viewers*

12:35-1:35 a.m. ET

NBC “Late Night,” 1.4 million viewers (in encore telecasts)

CBS “Late Late Show,” 1.5 million viewers

1:35-2:05 a.m. ET

NBC “Last Call,” 0.8 million viewers (in encore telecasts)

* Friday’s “Kimmel” was an encore

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 0.7 rating, 3 share

CBS “Late Show,” 0.7/3

11:35 p.m.-12 midnight ET

ABC “Nightline,” 0.8/3

12 midnight-1 a.m. ET

ABC “Kimmel,” 0.5/2

12:35-1:35 a.m. ET

NBC “Late Night,” 0.5/3

CBS “Late Late Show,” 0.4/3

1:35-2:05 a.m. ET

NBC “Last Call,” 0.3/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET

NBC “Tonight,” 3.2 million viewers

CBS “Late Show,” 3.0 million viewers

11:35 p.m.-12 midnight ET

ABC “Nightline,” 3.8 million viewers

12 midnight-1 a.m. ET

ABC “Kimmel,” 1.9 million viewers

12:35-1:35 a.m. ET

NBC “Late Night,” 1.5 million viewers

CBS “Late Late Show,” 1.5 million viewers

1:35-2:05 a.m. ET

NBC “Last Call,” 0.9 million viewers

SELECTED CABLE RESULTS, WEEK OF OCTOBER 15-19

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, “The Daily Show,” 1.0

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 0.8

TBS, 11 p.m.-midnight, “Conan,” 0.4**

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9

Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.27 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. “The Daily Show,” 2.2 million

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 1.7 million

TBS, 11 p.m.-midnight, “Conan,” 0.7 million**

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.1 million

Adult Swim, 12:30-1:30 a.m. ET, 1.4 million

**Tuesday’s “Conan” was delayed by baseball playoff coverage and is excluded from these averages

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  • anonymous

    “Not sure I understand this analogy. We know the Broncos made an offer because he’s playing there. I’m sure there are lots of teams that didn’t make an offer.”

    The Patriots didn’t make an offer for Manning because they already had Tom Brady the same way that CBS did not make an offer for Leno because they already had Letterman. ABC was in need of a late-night talk show pressence at 11:35pm the way the Broncos were in need of a quarterback.

    Leno and Manning are very analogous: both are grizzled old veterans with distinguished records of success, both lost their jobs to younger talent, both were still hot commodities with many productive years left in them, the differrence is that Manning accepted the offer from the Broncos but Leno turned down ABC for Zucker’s last minute proposal out of left field of 10pm.

    “You end up with an expensive cost structure for a show hosted by an old guy”

    It is good business practice to make an offer that you can afford, not to make an offer that will drive you bankrupt.

  • anonymous

    Had Zucker not offered Leno 10pm, Leno would have ended up at ABC.

  • Gary Middleton

    “ABC was in need of a late-night talk show pressence at 11:35pm the way the Broncos were in need of a quarterback.”

    Then why didn’t they bid for Conan in 2010?

  • Brad

    I’m sure ABC offered Leno an offer. But as we said earlier, it probably wasn’t to his liking. Maybe ABC wanted to get involved with the show more than Leno wanted. Maybe there wasn’t going to be a big budget. Maybe he knew his signature bits like Headlines and Jaywalking wouldn’t be able to transition over to ABC. Maybe he realized how much more difficult it would be getting guests when he wasn’t doing The Tonight Show. Maybe Leno truly didn’t want to wait for months, 7+ months, until the start of his new show at a new network. When you are a veteran, or simply a senior citizen, you resent change. Leno wouldn’t want to deal with any of these issues unless he can avoid it.

    That’s where Leno looks at the primetime offer as a prime oppurtunity. You’re not getting fired from Tonight, you are getting a promotion. You stay on the network you want to be on, but now more people will be watching you. You also don’t have booking issues as you are the #1 show for the late night talk show genre. No questions about it. 2 year pay and play guarantee ain’t bad either. And as Jay noted, he liked how it was only 4 month waiting period to start his new show, which any person who’s heard of Leno knows, that Leno lives to work.

  • Brad

    I’m not a fan of Donald Trump, but his point was that everything is being made outside the country. So much so that it is hard to find any products being made here in America. Him not having a suit from America, not surprising to me. (Then again, when you have millions or dollars and a show about celebrities doing tasks for you, you think you could have them doing your “Made in America” shopping. Lol.)

    As for the Broncos. They spent $96 million for 5-years on Peyton Manning. The year before they paid Tim Tebow $6.25 million for his services as QB. 2012 Broncos: 3-3. 2011 Broncos: 8-8 (7-4 w/ Tebow as QB). Seems like the Bronocs have wasted a ton of money to still be the mediocre team they’ve always been and will continue to be.

    My point? Dumping a bunch of money on one hot commodity isn’t always worth it. Sometimes its better to build up a rising star. Kimmel is a very cheap host, runs a cheap show to produce, and has become quite popular over the years (or at least people know his name). Regardless of what ABC wanted to do in 2009, I think they are doing the right thing in moving Kimmel to 11:35 now.

  • kscottk11

    Thank you, Monte Cristo, it couldn’t be stated better, for describing Diana Santiago’s posts on this board.

    Has a single poster exhausted so much time and energy bashing one single man, Jay Leno? And, also, finding old negative articles on him and endlessly posting them on this site. Leno didn’t do a damn thing to Diana’s “Crown Prince” Conan O’brien. What Leno did to Conan was he gave him a strong lead-in on the weak NBC Network for sixteen years. And after every Tonight Show, Leno would promote him by saying “stay tuned for Conan coming on after the Tonight Show, next on NBC.”

    The only thing Leno did do to Conan was he “laid down like a dog” and let Conan and NBC steal the Tonight Show from him.

    It just has become exhausting reading Diana’s posts.

  • Brad

    I’m getting sick of reading all these posts bashing Diana Santiago. She actually brings news from the Conan world that I wouldn’t hear otherwise. Like when certain remotes are being tapped and what not. Diana is specifically a Conan fan and if you can’t stand that, don’t read them. We all know where Mario stands on late night which is just bashing Conan and calling Leno king. I ignore his comments. It isn’t hard to do.

  • Ann

    Brad, you’re post about Trump is a bit confusing. Trump certainly does have a choice about whether has his clothing line is manufactured in the USA or not. Not only is he depriving Americans of jobs but he is also exploiting Chinese workers. What the youtube clip does not include is that just prior to Dave bringing up his clothing line, Trump brought up that he was supporting Romney because Romney was going to get tough with China which is “tearing America’s heart out”. His obvious hypocrisy was apparent to everyone. Dave just showed what a phony Trump is and it was unmistakable.

    And speaking about Romney, the great job creator. his company, Bain Capital, is currently closing the Sensata plant in Freeport, Illinois, putting 170 American workers out of work and shipping those jobs to China. The plant isn’t closing because it wasn’t making a profit. It netted $471 million last quarter. It’s being closed because they can pay Chinese workers–mostly women–99 cents per hour. Romney stands to make $7 million on the deal. Yes, Romney is the great job creator–the great job creator for China.

    Trump and Romney are two peas in a pod.

  • Aaron

    Ann, I’m now convinced that you aren’t some troll or another account under the guy who posts as Mario. At least you have been providing some good insight.

  • Ann

    Thanks, Aaron.

  • Diana Santiago

    “Then why didn’t they bid for Conan in 2010?”

    Good question. I think ABC saw Kimmel’s potential when he confronted Jay Leno and decided that investing money bringing someone was not really necessary.

    The fact is that, ABC offer or not, Jay used it as leverage with NBC. He played his cards and won, and he finally got what he wanted: to stay in The Tonight Show.

  • Mario

    Ann, RIGHT ON! Romney has destroyed a lot more jobs and benefits than he ever created! Also most of the jobs Romney created were minimum wage jobs with little or no benefits! He’s someone you definitely do NOT want in the white house!

    Kscott, that’s what I’ve been saying! Leno was number 1 at Tonight for 15 years till Conan stole it from him!

  • Gary Middleton

    “I think ABC saw Kimmel’s potential when he confronted Jay Leno and decided that investing money bringing someone was not really necessary.”

    That makes sense.

  • Diana Santiago

    Stormy start for Jimmy Kimmel’s week

    blog.zap2it.com/frominsidethebox/2012/10/hurricane-sandy-not-forcing-jimmy-kimmel-to-cancel-brooklyn-shows-yet.html

  • anonymous

    @Brad
    “As for the Broncos. They spent $96 million for 5-years on Peyton Manning. The year before they paid Tim Tebow $6.25 million for his services as QB.”

    You can’t be serious to suggest that the Broncos would be better off keeping Tim Tebow instead of getting Peyton Manning. For the Broncos this year Manning averages 301 yards per game, 67.8 % completion, QB rating of 105, second best behind only Aaron Rogers.

    http://sports.yahoo.com/nfl/stats/byposition?pos=QB&conference=NFL&year=season_2012&timeframe=ToDate&sort=626&old_category=QB

    How did Tebow do with the Broncos? 124 yards per game, 46.5 % completion, and a QB rating of 73. Under Tebow, the Broncos won on the strength of their defense and ground game, and on providential good luck.

    No one will dispute that at the end of their playing days, Manning will be inducted into the NFL hall of fame while Tebow will go into the college football hall of fame.

    Tebow’s skillset and style of play is perfectly suited to dominate the college game. In the NFL, he is relegated to the role of a backup who can’t even beat out a lackluster Mark Sanchez for the job.

    The Broncos made the right move. How many teams are paying comparable money to their QB for lower stats?

  • Gary Middleton

    Very interesting situation in Brooklyn:

    -Several of these episodes could still get wiped. NYC is in serious emergency mode.

    -If they go on the air during the storm, it could generate extra interest.

    -If they go on the air and the storm is really serious and bad, it could get sideswiped by news pre-emptions. Particularly in the very markets they hoped to dominate.

    -Quite a potential range of reaction. Could be that they’re showing heroic spirit by forging ahead, or that they’re foolishly and recklessly putting people in jeopardy by going ahead.

    Given that the stock exchange is closing floor trading and public transit and airports will be shut down, they’re going pretty far on a limb by going ahead with the show tomorrow.

  • anonymous

    “Then why didn’t they bid for Conan in 2010?”

    The quarter before Leno left The Tonight Show, he was beating up on a 30-minutes-advantaged Nightline 1.3 vs 1.1 and 5 million viewers vs 4 million viewers. Leno was a proven performer at that time slot.

    Conan in 2010 was damaged goods. He was unproven and ABC did not like the numbers they were seeing for Conan’s Tonight Show.

    Why are we arguing over some little detail?
    Conan fans even today still hate Leno because they feel the gentlemanly thing for him to do was to make way for Conan at NBC. Leno’s defenders will say, well, there really was nowhere for him to go so he had to stay at NBC.

    I see nothing wrong with saying Leno had other options, but he decided to stay at NBC for many reasons, one of which may have been to stick it to Conan.

  • Diana Santiago

    Jimmy Fallon also tweeted that “We will be doing a new show tomorrow night no matter what.”

    Stupidity or passion? I’ve experienced several hurricanes, and this is nothing to take lightly.

  • Gary Middleton

    “I see nothing wrong with saying Leno had other options, but he decided to stay at NBC for many reasons, one of which may have been to stick it to Conan.”

    There is absolutely nothing wrong with saying it. I begrudge nobody their opinion.

  • Gary Middleton

    “Conan in 2010 was damaged goods. He was unproven and ABC did not like the numbers they were seeing for Conan’s Tonight Show.”

    According to the Carter book, Fox sure didn’t think he was damaged goods. It said they moved heaven and earth to try to clear Conan. And Conan’s demo was still nuking Nightline/Kimmel head to head despite a historically abysmal lead-in. If ABC needed an 11:30 talk presence the way the Broncos needed a QB, they had no choice but to bid for Conan.

    They went 30 years without a QB, something tells me they were ok with it.

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