'The Tonight Show With Jay Leno' with guest President Obama delivers highest Wednesday overnights since March 2010

Categories: Late Night TV Ratings,Network TV Press Releases

Written By

October 25th, 2012

via press release:

	In Late-Night Metered Markets Wednesday night: 

*	"The Tonight Show with Jay Leno," which featured guest President
Barack Obama, delivered the show's highest overnights for a Wednesday
telecast in more than two-and-a-half years (since March 3, 2010 during Jay
Leno's first week back as host of "Tonight"), with a 4.0 rating,10 share in
metered-market households.  

*	Last night's edition improved on "Tonight's" Wednesday season
average in metered-market households by 48 percent (4.0 vs. 2.7).
Total-viewer results for last night's telecast aren't due from Nielsen until
the late-night week is reported nationally on November 1.  Note that through
three weeks, NBC had been averaging 3.4 million viewers with its Wednesday
telecasts.

*	At 12:35 a.m. ET, "Late Night with Jimmy Fallon" scored the
show's highest overnights for a Wednesday edition in more than three years
(since June 3, 2009), with a 1.9 rating, 7 share in metered-market
households.

*	In Nielsen's 56 metered markets, household results were: "The
Tonight Show with Jay Leno," 4.0/10; CBS's "Late Show with David Letterman,"
2.6/7; and ABC's combo of "Nightline," 3.2/8; and "Jimmy Kimmel Live,"
1.6/5.  

*	In the 25 markets with Local People Meters, adult 18-49 results
were: "The Tonight Show with Jay Leno," 1.3/6; "Late Show," 0.7/4;
"Nightline," 1.1/5; and "Jimmy Kimmel Live," 0.6/3.

*	At 12:35 a.m., "Late Night with Jimmy Fallon" (1.9/7 in
metered-market households) beat CBS's "Late Late Show with Craig Ferguson"
(1.3/5).  In the 25 markets with Local People Meters, "Late Night" (0.6/4 in
18-49) topped "Late Late Show" (0.4/3).

*	At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in
metered-market households with an encore and a 0.4/3 in adults 18-49 in the
25 markets with local people meters.
 
  • Jiji Moran

    Let us all blame Donald Trump for the increased ratings. His “explosive announcement” caused many to tune in in case the president gave a reply to the duck.

  • Justin

    @Jiji Moran

    If that’s the case, Expect Letterman to have great ratings cause he has Donald Trump on the show this week.

  • Ellen in NYC

    I would never give Trump so much credit.

  • Nick

    Too bad Obama and Trump weren’t on together. Ratings would have been through the roof.

  • USAmerica1st

    Better ratings would come from a show with Trump and Rosie O’Donnell. :)

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