Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials".
During the third week of the 2012-2013 season (October 8-14), Modern Family topped the rankings for the week's DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 2.1 adults 18-49 ratings points.
Private Practice, Grimm, Gossip Girl & 90210 topped the % adults 18-49 ratings increase from DVR viewing, with each show adding 75% to its Live+Same Day adults 18-49 ratings.
Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:
| Shows | Net | 18-49 L+SD (rating) | 18-49 L+7 (Rating) | Post Airdate Increase (Absolute) | Post Airdate Increase (%) |
| Modern Family SP-10/10 | ABC | 4.9 | 7.4 | 2.5 | 51.0% |
| Modern Family-10/10 | ABC | 4.8 | 6.8 | 2.0 | 41.7% |
| Big Bang Theory, 10/11 | CBS | 4.5 | 6.5 | 2.0 | 44.4% |
| REVOLUTION-10/08 | NBC | 3.0 | 4.9 | 1.9 | 63.3% |
| Once Upon A Time-10/14 | ABC | 3.0 | 4.4 | 1.4 | 46.7% |
| NASHVILLE-10/10 | ABC | 2.8 | 4.2 | 1.4 | 50.0% |
| New Girl-10/09 | FOX | 2.7 | 4.1 | 1.4 | 51.9% |
| Criminal Minds-10/10 | CBS | 3.0 | 4.3 | 1.3 | 43.3% |
| REVENGE-10/14 | ABC | 2.6 | 3.8 | 1.2 | 46.2% |
| Private Practice-10/09 | ABC | 1.6 | 2.8 | 1.2 | 75.0% |
| NCIS-10/09 | CBS | 3.4 | 4.6 | 1.2 | 35.3% |
| How I Met Your Mother- 10/08 | CBS | 3.1 | 4.3 | 1.2 | 38.7% |
| Grimm-10/12 | NBC | 1.6 | 2.8 | 1.2 | 75.0% |
| Two and a Half Men-10/11 | CBS | 3.5 | 4.6 | 1.1 | 31.4% |
| 2 Broke Girls-10/08 | CBS | 3.4 | 4.5 | 1.1 | 32.4% |
| CSI-10/10 | CBS | 2.6 | 3.6 | 1.0 | 38.5% |
| VOICE-10/08 | NBC | 4.8 | 5.8 | 1.0 | 20.8% |
| PARENTHOOD-10/09 | NBC | 2.0 | 3.0 | 1.0 | 50.0% |
| CASTLE-10/08 | ABC | 2.2 | 3.1 | 0.9 | 40.9% |
| NCIS: LOS ANGELES-10/09 | CBS | 3.0 | 3.9 | 0.9 | 30.0% |
| Mentalist, THE-10/14 | CBS | 2.1 | 3.0 | 0.9 | 42.9% |
| Hawaii Five-0-10/08 | CBS | 1.9 | 2.8 | 0.9 | 47.4% |
| BONES-10/08 | FOX | 2.0 | 2.9 | 0.9 | 45.0% |
| VOICE-TUE-10/09 | NBC | 4.5 | 5.4 | 0.9 | 20.0% |
| Chicago Fire-10/10 | NBC | 1.9 | 2.8 | 0.9 | 47.4% |
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The 18-49 Demo Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 adults 18-49 ratings] had the largest absolute adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).
Largest 18-49 Demo Percentage Increase From DVR Viewing for Broadcast TV Shows:
| Shows | Net | 18-49 L+SD (Rating) | 18-49 L+7 (Rating) | Post Airdate Increase (Absolute) | Post Airdate Increase (%) |
| Private Practice-10/09 | ABC | 1.6 | 2.8 | 1.2 | 75.0% |
| Grimm-10/12 | NBC | 1.6 | 2.8 | 1.2 | 75.0% |
| 90210-10/08 | CW | 0.4 | 0.7 | 0.3 | 75.0% |
| Gossip Girl-MON-10/08 | CW | 0.4 | 0.7 | 0.3 | 75.0% |
| REVOLUTION-10/08 | NBC | 3.0 | 4.9 | 1.9 | 63.3% |
| Hart Of Dixie-10/09 | CW | 0.5 | 0.8 | 0.3 | 60.0% |
| Up All Night-10/11 | NBC | 1.1 | 1.7 | 0.6 | 54.5% |
| 30 Rock-10/11 | NBC | 1.3 | 2.0 | 0.7 | 53.8% |
| 666 PARK AVE-10/14 | ABC | 1.5 | 2.3 | 0.8 | 53.3% |
| New Girl-10/09 | FOX | 2.7 | 4.1 | 1.4 | 51.9% |
| Modern Family SP-10/10-10/10 | ABC | 4.9 | 7.4 | 2.5 | 51.0% |
| NASHVILLE-10/10 | ABC | 2.8 | 4.2 | 1.4 | 50.0% |
| Blue Bloods-10/12 | CBS | 1.4 | 2.1 | 0.7 | 50.0% |
| PARENTHOOD-10/09 | NBC | 2.0 | 3.0 | 1.0 | 50.0% |
| FRINGE-10/12 | FOX | 1.0 | 1.5 | 0.5 | 50.0% |
| Last Resort-10/11 | ABC | 1.6 | 2.4 | 0.8 | 50.0% |
| Hawaii Five-0-10/08 | CBS | 1.9 | 2.8 | 0.9 | 47.4% |
| Chicago Fire-10/10 | NBC | 1.9 | 2.8 | 0.9 | 47.4% |
| Once Upon A Time-10/14 | ABC | 3.0 | 4.4 | 1.4 | 46.7% |
| REVENGE-10/14 | ABC | 2.6 | 3.8 | 1.2 | 46.2% |
| BONES-10/08 | FOX | 2.0 | 2.9 | 0.9 | 45.0% |
| Big Bang Theory, THE-10/11 | CBS | 4.5 | 6.5 | 2.0 | 44.4% |
| Criminal Minds-10/10 | CBS | 3.0 | 4.3 | 1.3 | 43.3% |
| Mentalist, THE-10/14 | CBS | 2.1 | 3.0 | 0.9 | 42.9% |
| Modern Family-10/10 | ABC | 4.8 | 6.8 | 2.0 | 41.7% |
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The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).
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Largest Average Viewership Increase From DVR Viewing for Broadcast TV Shows:
| Shows | Net | Total Viewers L+SD (Rating) | Total Viewers L+7 (Rating) | Post Airdate Increase (Absolute) | Post Airdate Increase (%) |
| MODERN FAMILY SP-10/10-10/10 | ABC | 12307 | 17212 | 4905 | 39.9% |
| Big Bang Theory, THE-10/11 | CBS | 14233 | 18658 | 4425 | 31.1% |
| REVOLUTION-10/08 | NBC | 8008 | 12228 | 4220 | 52.7% |
| MODERN FAMILY-10/10 | ABC | 12082 | 16152 | 4070 | 33.7% |
| NCIS-10/09 | CBS | 18509 | 22254 | 3745 | 20.2% |
| NASHVILLE-10/10 | ABC | 8928 | 12456 | 3528 | 39.5% |
| Criminal Minds-10/10 | CBS | 11489 | 14913 | 3424 | 29.8% |
| CASTLE-10/08 | ABC | 10611 | 13967 | 3356 | 31.6% |
| Mentalist, THE-10/14 | CBS | 10738 | 13961 | 3223 | 30.0% |
| Blue Bloods-10/12 | CBS | 10536 | 13704 | 3168 | 30.1% |
| Hawaii Five-0-10/08 | CBS | 8417 | 11476 | 3059 | 36.3% |
| Once Upon A Time-10/14 | ABC | 9449 | 12411 | 2962 | 31.3% |
| CSI-10/10 | CBS | 10704 | 13641 | 2937 | 27.4% |
| NCIS: LOS ANGELES-10/09 | CBS | 15180 | 17988 | 2808 | 18.5% |
| REVENGE-10/14 | ABC | 8277 | 11077 | 2800 | 33.8% |
| Grimm-10/12 | NBC | 5015 | 7685 | 2670 | 53.2% |
| Chicago Fire-10/10 | NBC | 6614 | 9171 | 2557 | 38.7% |
| Private Practice-10/09 | ABC | 6004 | 8543 | 2539 | 42.3% |
| Vegas-10/09 | CBS | 11780 | 14291 | 2511 | 21.3% |
| Two and a Half Men-10/11 | CBS | 11353 | 13774 | 2421 | 21.3% |
| BONES-10/08 | FOX | 7199 | 9560 | 2361 | 32.8% |
| 2 Broke Girls-10/08 | CBS | 9449 | 11770 | 2321 | 24.6% |
| New Girl-10/09 | FOX | 4940 | 7206 | 2266 | 45.9% |
| VOICE-10/08 | NBC | 12888 | 15110 | 2222 | 17.2% |
| Last Resort-10/11 | ABC | 6892 | 9080 | 2188 | 31.7% |
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The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
Do the Live+7 ratings tell us anything about a show's renewal prospects we didn't already know from the Live+Same Day ratings? No. Click here to learn more.
To see the previous most DVR'd TV Shows lists click here.
Definitions:
DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.
Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.
Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate
Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.
Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.
Very odd not to see Supernatural on this list. It was second last week, now nowhere? Seems strange.
Really disappointed that Happy Endings doesnt get a bigger boost.
I was really sure that a big chunk of HE viewers were watching New Girl live and DVR-ing Happy Endings.
hmmm. dont count out Nashville and last resort yet. those numbers are impressive.
And that’s why 90210 will unfortunately get a final short sixth season next year….
Any where I could get arrows and supernaturals numbers?
@ alan happy endings wasnt on this is from two weeks ago.
Sorry ignore my above comment, I just realized these stats are from before HE’s season began. Let’s hope in the next round of stats that it is true.
I am curious about something, though….Given that most people fast forward through the commercials on a DVR recording, do networks care less about the post-DVR numbers?
I think they are more important than the overnights because they show how many people actually watch a show. But on the other hand, isn’t the 18-49 demo numbers mostly important for ad revenue purposes? And if people are skippings ads, what does it matter?
Sorry if this has been discussed before.
Geordiegirl1967, fans rather watch LIVE, that’s rather a good thing!
OMFG, at Nashville’s gains! o.O
Arrow and Suoernatural both had really good numbers that week, so they probably didn’t have huge DVR increases.
Hey, is there a list of L+3 numbers? I thought you guys used to report that? Is there anyway to start?
Alan: It has been mentioned that advertisers mostly care about the Commercial Live + 3 Days numbers. Those are usually not available to the public, but are close to the actual numbers reported here.
Also, important for renewal are the relative standings of the shows within a network, and those usually do not change from L+SD to L+3D to L+7D, just the absolute numbers grow higher.
Good for NCIS =)
Bones did okay.
“Hey, is there a list of L+3 numbers? I thought you guys used to report that? Is there anyway to start?”
We never saw them in regular reports, we only reposted press releases from the networks containing them.
If the pattern of previous seasons holds up, now that Live+7 ratings are available network PR will stop putting out press releases with Live+3 ratings in favor of the bigger numbers in Live+7 viewing.
I was hoping for 3.0.
Are these numbers also available for cable?
“Given that most people fast forward through the commercials on a DVR recording, do networks care less about the post-DVR numbers?”
Absolutely.
“But on the other hand, isn’t the 18-49 demo numbers mostly important for ad revenue purposes?”
Absolutely.
“And if people are skipping ads, what does it matter?”
It doesn’t. Advertisers hate DVR users for that reason.
@Bill Gorman
Unfortunate but understandable.