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Cable News Ratings for Thursday, November 1, 2012

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November 2nd, 2012

 

 

Live + Same Day Cable News Daily Ratings for Thursday, November 1, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,797            427            775
CNN         566            189            272
MSNBC         880            300            438
CNBC         176             66            105
FBN           83             20             38
HLN         209             93            119
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       3,589            766         1,442
CNN         949            264            473
MSNBC       1,735            612            893
CNBC         202            121            140
FBN         123             19             39
HLN         298            130            174
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends       1,596            401            735
CNN Early Start/Starting Point         353            150            224
MSNBC Morning Joe         702            278            386
CNBC Squawk Box         121             31             64
HLN Morning Express w/ Meade         220            133            166
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       2,516            528         1,043
CNN Situation Room         751            219            280
MSNBC Hardball WITH C. MATTHEWS       1,391            362            595
CNBC FAST MONEY         204             54            116
HLN HLN BREAKING NEWS         145             55             79
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       2,925            576         1,106
CNN Situation Room         633            211            256
MSNBC POLITICS NATION       1,386            395            630
CNBC Mad Money         192             67            124
HLN HLN BREAKING NEWS         207             99            118
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC The Fox Report W/S.SMITH       2,563            539         1,081
CNN ERIN BURNETT OUTFRONT         845            215            364
MSNBC Hardball WITH C. MATTHEWS       1,387            484            682
CNBC Kudlow Report         150             37             53
HLN JANE VELEZ-MITCHELL         235            108            126
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       4,042            819         1,503
CNN Anderson Cooper 360       1,012            288            503
MSNBC Ed Show       1,698            525            829
CNBC AMER GREED THE FUGITIVES         142             68             81
HLN Nancy Grace         225             87            130
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC Hannity       3,684            781         1,501
CNN Piers Morgan Tonight         997            246            476
MSNBC Rachel Maddow Show       1,865            702            981
CNBC AMER GREED THE FUGITIVES         250            151            180
HLN What Would You Do         355            188            232
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       3,015            697         1,320
CNN Anderson Cooper 360         837            259            439
MSNBC Last Word W/ L. ODONNELL       1,637            606            862
CNBC AMERICAN GREED         216            143            160
HLN What Would You Do         313            115            159
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       1,906            613         1,017
CNN ERIN BURNETT OUTFRONT         621            209            348
MSNBC Ed Show         968            385            475
CNBC Mad Money         129             65             79
HLN What Would You Do         245             95            109

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2012)

CNN/HLN: 99.727 million HHs

CNBC: 97.497 million HHs

FNC: 97.981 million HHs

MSNBC: 95.526 million HHs

Fox Business: 68.407 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

 
  • Mark

    @steve

    Saying MSNBC is worse then FOX for political bias is like saying a guy who steals 100 dollars is a bigger thief then the guy who steal 90 dollars. Simple fact is both do it, at least MSNBC doesn’t try and act like they somehow fair and balanced. That to me is the big difference

  • Bobbyv

    I still do not understand all the complaining about Fox. If it bothers you they claim to be “Fair” then ok, but all other outlets are either slightly to mostly left, so I think you still have the advantage.

  • wowie zowey

    I can’t wait for wednesday when Obama is still the President. I may take my SSI check and buy me a nice dinner and then on the way home buy me some food with my food stamps and giggle at the repubs on a full stomach

  • Coffee Steve

    @Mark
    That to me is the big difference

    Since I watch very little of any of em, I’ll take your word for it :-)

    I’m a talk Radio guy and Local RV dude. Less clutter

  • Coffee Steve

    Local RV???

    Local T V :-)

  • wowie zowey

    I forgot to add when I take my food stamp banquet home to my Hud approved castle I will giggle and hobble the hobble of the just

  • Mark

    @Bobbyv

    The balanced bugs me more then fair. Fox provides a counter balance but that doesn’t make them “balanced”

    @Jeff
    ———————
    Negative ads current rates:

    Obama campaign 85% negative
    Romney campaign 99% negative
    ———————
    Seeing that makes me laugh how Romney has been pushing for the last couple weeks that Obama is at fault for not talking about himself. lol

  • Coffee Steve

    Obama campaign 85% negative
    Romney campaign 99% negative

    Could we have the link to that please?

  • Jeff

    LMAO!! I’m watching Bill O tonight for as long as I can stomach him…

    Right off the bat……

    Bill Oreilley. “Lets ask our best Fox News expert to talk about the new jobs numbers report from………Lou Dobbs.

    BUZZZZZ WRONG!

    Oh Lordy!

  • Coffee Steve

    *Biden Draws Small Crowds

    *Yesterday Biden spoke in Fort Dodge, Iowa, drawing a gargantuan crowd of 475 people, most of whom had already voted for him.

    ABC 5 News Iowa

  • UpAndOver

    @Sam

    A more accurate poll will be out 11/07/2012….

    LOL………….

  • Coffee Steve

    @UpAndOver
    A more accurate poll will be out 11/07/2012….

    Maybe not, Florida is now not going to close polls till late. :-(

    Dudes where the link I want to read that one about

    Negative ads current rates:

    Obama campaign 85% negative
    Romney campaign 99% negative

  • Jeff

    LMAO!! Lets ask for an opinion about how the election is gonna go down next Tuesday with……….Sen. John McCain

    BUZZZZZZ!! WRONG AGAIN!

    Oh Lordy!

  • UpAndOver

    @Coffee Steve

    They already flushed it…

    Back where it came from…

  • Bobbyv

    Mark,

    I find the Fox website emphasizes the R point of view, cannot speak to their hard news. I understand the point that you and others have made here, but I would counter that the MSM has made the same point about being non-biased thru their consistent denial of a left bias.

  • Mark

    @Steve

    here is the story of 99 to 85

    http://www.telegraph.co.uk/news/worldnews/us-election/9651305/US-Election-live.html

    The Campaign Media Analysis Group, which monitors campaign advertising has found that in the last week of the election 99 per cent of Romney’s ads were negative as were 85 per cent of Obama’s.

  • Coffee Steve

    Thank Ya Mark, I found a story about it on Politico, was reading it.

  • Jeff

    Listening to Bill O and Bernie b!tch about MSNBC is so amusing!!!

    Love it!!

  • Jeff

    Thanks for the link Mark! You beat me to it.

  • Mark

    It’s sad that negative ads generally work better then positive ads. I would much rather see ads promoting what the guys actually believe without spinning the issues but that’s not how politics works. And it seems like guys who are 100% truthful to what they believe get shoved to the background(see Ron Paul)

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