NBC Leads Sunday in All Key Ratings Categories, Pending Updates

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

via press release:

Sunday Update (The SNF metered-market average has been adjusted to the

telecast’s full duration):


* Currently available fast-affiliate ratings are not time

zone-adjusted and typically understate live NFL telecasts.


* In time zone-adjusted metered-market results, the

Cowboys-Falcons game was #1 in its time period with a preliminary 14.5

rating, 23 share in metered-market households from 8:30-11:30 p.m. ET,

a five-week high for “Sunday Night Football” (best since Giants-Eagles

on September 30, 15.6/25 in metered-market households).


* These are the highest overnights for a Week 9 “Sunday Night

Football” telecast in six years (since November 5, 2006,

Colts-Patriots, 15.1/22).


* Versus the Week 9 telecast last year, the Cowboys-Falcons game

was up 2 percent in metered-market households (with a 14.5 rating vs.

a 14.2 last year for Ravens-Steelers).


* Top markets for the game were: 1. Atlanta 31.1/45, 2. Dallas

30.9/48, 3. San Antonio 23.0/33, 4. New Orleans 22.2/29, 5.

Albuquerque 22.1/32.


* Though fast-affiliate ratings are subject to significant upward

adjustment for “Sunday Night Football,” they currently show NBC

winning Sunday night in every key ratings category — adults, men and

women 18-34, 18-49 and 25-54, plus total viewers.

blog comments powered by Disqus