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TV Ratings Tuesday: NBC Wins Election Night

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Written By

November 7th, 2012

Scoreboard NBC ABC CBS FOX UNI CW
Adults 18-49: rating/Share 4.6/10 3.8/8 2.7/6 2.0/4 1.4/3 0.5/1
Adults 18-34: Rating/Share 4.0/10 3.8/8 2.4/6 2.0/5 1.3/3 0.4/1
Total Viewers (million) 12.56 11.15 8.42 4.95 3.525 1.547

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 Due to the live nature of last night's election coverage and frequent local election news breaks Fast Affiliate Ratings for Tuesday are approximate and subject to more than the typical adjustment in the finals

NBC was the number one network in adults 18-49 and with total viewers.

FOX's election coverage was even with '08 (2.0), ABC's election coverage earned a 3.8 and was down from last election year's 4.5. CBS's election coverage earned a 2.7, which was up from last election year's 2.3 and NBC earned a 4.6, which was up from last election year's 4.5

 

 

Broadcast primetime ratings for Tuesday, November 6, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM NBC 2012 Election Night (8-11PM) 4.6 10 12.56
ABC ABC News Your Voice Your Vote 2012 (8-11PM) 3.8 8 11.15
CBS Campaign 2012: CBS News Coverage of Election Night (8-11PM) 2.7 6 8.42
FOX FOX News Election Special: You Decide 2012 (8-10PM) 2.0 4 4.95
CW Arrow -R 0.6 1 1.81
tvbythenumbers.com
9:00PM  CW            Emily Owens MD -R 0.4 1 1.28

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NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • The End

    @Joseph A

    Romney lost simply because he proved he was incapable of doing the job of commander and chief of the nation. He is unable to explain anything he claims he wants to do and is going to do, and simply resorts to saying he has been in business for 25 years. The public realised voting for him is dangerous.

    Anyway expected these numbers to be higher personally but hey.

  • Joe

    @Nick
    How pathetic was it to see Obama winning the elecion last night? Sad day for Americans even thought the 54 million don’t know it yet.

    Wait did you actualy tough Mitt Romney has a shot ?

    @RJ
    Posted November 7, 2012 at 11:09 AM

    @RyanCanada,

    How is Melissa “wrong with America” if that is her opinion? In America, we value opinions.

    Being homophobic it not a value why do you care if gays want to leave together as married couple ? You shouldn’t be unless you are fanatic Mormon or Catholic

  • pal

    Was channel flipping quite a bit and CBS was on fire with the calls last night – they were the first to correctly call OH, WI, IA, NV, CO, and VA while NBC was mumbling crap for hours on how “close” everything was before making a call. Sad that those drama tactics could win you more viewers.

  • Brian J

    Does anyone know where to get rankings for shows in Adults 18-49 for previous seasons?

  • Skylar James

    @Totally Clueless

    we’re also disgusted by your ugly face yet we have to put up with it. So shut up.

  • were123

    @Brian J
    This site might help you:
    http://www.spottedratings.com/p/spotvault-index.html

  • Fox News is Funny

    The CW was pre-empted for local election coverage in a lot of markets. Slow down Arrow fans.

  • Chuc

    Wonder why there are not as many comments as previous days.

    Is it because many of the people who visit this site is republican they are sad? Or because there weren´t many shows to wach yesterday?

    I´m not republican or democratic (Sorry for my bad english it isn´t my mother launguage and I don´t live in United States).

    Just asking.

  • Brian J

    @were123:

    Whoa, what a good site. Thanks!

    I asked because I was trying to find out if “Parks” had been sold into syndication and I read that its 18-49 ratings were up from the previous season in 2011. Go figure, right?

  • Melissa

    @Charmed

    Hang your head over what Romney did in high school; it’s irrelevant to his character now.

    @RyanCanada

    smh @Melissa your whats wrong with the world

    No, I’m not what’s wrong with the world. I am a Christian who believes in the traditional family. I do not believe in homosexuality, and that is just my opinion.

    @Totally Clueless

    Can people stop saying the word homophobic? Nobody is scared, we’re just disgusted.

    I agree that the word “homophobic” is bothersome; the last thing I am is scared of homosexuals, I just believe that what they are doing is wrong.

  • Holly

    @Chuc,

    Wonder why there are not as many comments as previous days.

    Because there were no regular shows on yesterday so the ratings don’t matter…which makes it difficult to discuss ratings.

  • r0ckmypants

    @Melissa – Homosexuality isn’t something one “believes in.” It’s not an idea. People don’t go around saying, “I don’t believe in Christians.” And I’m so sick of people using that defense: “I don’t like gays because I’m a Christian.” Christ never said anything for OR against gays. He also never mentioned a “traditional” family.

    And homophobia is a perfectly legitimate word. Hate/disgust/disapproval comes from a place of fear: fear of the other, of the unknown, of the potential that you could be the same as them. Fear fuels hatred. Homophobia it is.

  • Romney Fvcked Up

    I love watching me some Det. Kate Beckett every Wednesday on TNT. YUM! YUM!

  • The End

    To be fair, this election was purely society going through the motions to generate an outcome already decided. It was pretty clear which way the most important swing states were going before the voting even began. It’s a shame that Obama wasn’t able to crack the Republican stronghold states though, you could pretty much predict dead on which states would back Romney or any candidate regardless. Politics/Voting still has a long way to go..

  • Melissa

    @r0ckmypants

    Christ never said anything for OR against gays.

    The bible clearly condemns homosexuality.

    And homophobia is a perfectly legitimate word. Hate/disgust/disapproval comes from a place of fear: fear of the other, of the unknown, of the potential that you could be the same as them. Fear fuels hatred. Homophobia it is.

    I disagree. Fearful is the last thing I am of homosexuals. I disagree with their way of life – I do not hate them or fear them.

  • don

    fox called the race first (rove) didnt like them doing that but yes fox called it 3 minutes before cnn. infact obama supporters found out from fox there in chi-town

  • The End

    @don

    Did it really matter though? Pretty much every network covering this knew who the eventual winner would be, everything pointed to Obama, if anything this allowed them time to prepare and get things set up in Chicago.

    Obamas victory speech was quite thrilling to watch. I admire the coverage there.

  • bsp

    I surfed the coverage, but found myself on CNN for the largest portion of it, including the final projection of Obama’s victory. I checked the other nets, then went to Fox News — which I never watch — just to gloat, and to see if they’d called the election. The most entertaining part of that was seeing Megyn Kelly take a long, sexpot walk down a bare, white hallway (think runway, really) to reach the Fox “think tank” room, where the Fox experts unequivocally refuted Karl Rove’s assertion that the election wasn’t a done deal. That was priceless!!

  • Bob

    2016 can not come fast enough…..

  • Jazmin

    Hey that’s good for Emily Owens maybe people wanted to give it a chance and next week its numbers will raise up.

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