Cable News Ratings for Thursday, November 8, 2012

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November 9th, 2012



Live + Same Day Cable News Daily Ratings for Thursday, November 8, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC        1,318        300         529
CNN           518        163         237
MSNBC           949        316         477
CNBC           175         44           98
FBN             76         18           35
HLN           195         78         106
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC        2,026        418         775
CNN           766        244         375
MSNBC        1,701        514         832
CNBC           193         80         113
FBN             86         14           32
HLN           276         99         132
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends        1,317        304         601
CNN Early Start/Starting Point           365        151         206
MSNBC Morning Joe           847        331         467
CNBC Squawk Box           142         31           90
HLN Morning Express w/ Meade           208        124         157
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE        2,153        458         788
CNN SITUATION ROOM           632        162         221
MSNBC HARDBALL WITH C. MATTHEWS        1,520        388         684
CNBC FAST MONEY           241         32         133
HLN EVENING EXPRESS           155         41           84
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER        2,395        334         740
CNN SITUATION ROOM           676        224         282
MSNBC POLITICS NATION        1,399        445         680
CNBC MAD MONEY           167         67         101
HLN EVENING EXPRESS           210         59         101
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH        2,015        388         727
CNN ERIN BURNETT OUTFRONT           680        204         337
MSNBC HARDBALL WITH C. MATTHEWS        1,380        453         677
CNBC KUDLOW REPORT           166         45           75
HLN JANE VELEZ-MITCHELL           259         96         103
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR        2,494        553         915
CNN ANDERSON COOPER 360           805        240         373
MSNBC ED SHOW        1,736        476         794
CNBC MADOFF BEHIND BARS           204         72         102
HLN NANCY GRACE           281         91         129
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY        1,836        325         664
CNN PIERS MORGAN TONIGHT           870        247         419
MSNBC RACHEL MADDOW SHOW        1,809        568         924
CNBC UNRAVELED           188         83         122
HLN WHAT WOULD YOU DO           319        117         159
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA        1,729        377         744
CNN ANDERSON COOPER 360           624        246         332
MSNBC LAST WORD W/ L. ODONNELL        1,558        499         778
CNBC AMERICAN GREED           162         72           93
CNBC UNRAVELED           211         96         140
HLN WHAT WOULD YOU DO           226         89         106
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR        1,158        348         562
CNN ERIN BURNETT OUTFRONT           394        124         197
MSNBC ED SHOW        1,045        357         568
CNBC MAD MONEY           125         75           96
HLN SHOWBIZ TONIGHT           139         55           75

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2012)

CNN/HLN: 99.727 million HHs

CNBC: 97.497 million HHs

FNC: 97.981 million HHs

MSNBC: 95.526 million HHs

Fox Business: 68.407 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • doug

    Whoa, FNC lost in prime AND total day demo!

  • doug

    MJ actually beat the clowns on F&F in the demo!

  • doug

    Holy smokes, Al Sharpton beat Bret Baier AGAIN….ouch!!! LOL!!!

  • Matthew

    Impressive, but almost certainly temporary.

  • Former CNN Fan

    CNN has completely lost their election day bounce. Wow, they landed with a thud.

  • Keynes

    CNN and MSNBC seem to be enjoying a post election bounce while the opposite is true for FOX. I wonder how long, if at all, MSNBC can keep their additional audience? While they will definately taper off as the post election season kicks in, they might very well have found additional viewers who tuned in for the election.

  • moncon

    Neil Cavuto has a small business owner on speaking about how his business income flows through to personal tax returns, (As so many small businesses do, Mom and Pop businesses included). If his company makes $500K that income flows to his 1040. That $500K is not in his pocket it is back in his business and now he needs to take money from his business to make up for the increase in taxes. Therefore there is less left in his company to pay for new hires, benefits, raises etc. When will the Democrats get it through their highly educated thick skulls that there are more “small businesses” that make $250K, than they realizes. We are not all Donald Trump like they like to spout about. Along with leadership classes maybe Mr. O should take a business management class too. He has time, campaign season is over.

  • Jeff

    WOW Lawrence ODonnell kicked Greta’s a$$!!!

  • Jeff

    WOW Sean Hannity must of lost credibility so people tuned into Rachel. Rachel kicked Hannity’s a$$!!!

  • Bretta

    Well well.. MSNBC still kicking it even after the election. Tthat is awesome.. Dems are pumped while republicans are fox news out lol.. That is awesome.. I think Fox news viewer and angry with the channel lol…

  • Jeff

    Holy Smokes! The Reverend Al Sharpton blew away Bret Baier!!!

  • Bretta

    Let’s be real .. Fox News out their viewers in a fantasy world… I think they are coming out of it.. come on.. come out of the Fox News Coma lol

  • Jeff

    Morning Joe destroyed Fox & Friends! Seems people wanted to hear to some intelligent morning discussion versus the silly babble out of Fox & Fools.

  • Jayson

    WOW!!! FNC got their ass kicked…for the first time I can remember!!! And, I can’t chalk it up to “the day after” viewer curiosity.

    The demo stats almost gave me a heart attack. It’s like coming face-to-face with Bigfoot. Older viewers seem to stick with FNC. But, the younger demo seems to have jumped ship.

    Does anyone have the inside scoop on any of this?

  • Tama

    Looks like Ed is the only one who can’t win in the key Demo against O’Reilly. I give this until Dec. before things balance back. Then I expect MSNBC to rise in ratings again in January for the inauguration.

  • Anthony Parello (AP076)

    @ Apple
    “It’s different when we’re talking about Intelligence and any remote chance that sensitive material could be compromised via blackmail. One single skeleton in the closet is a no-no, even as it’s now out.”

    I totally see your point but in today’s world I would think if he was “out” about the affair then he might not be an intelligence liability but then there might be more to the affair story. It just seems in this day and age when we survived a cheating Commander In Chief we could survive a cheating CIA chief.

    I will say historically being (openly) gay was both a reason for court martial from the armed services and a reason to preclude one from work in the intelligence services but as attitudes have evolved this reasoning went out the window and gay men and women now serve in both openly and honorably.

    I know you were not arguing that he should not be able to serve just the reason for it and it does make sense.

  • Jeff

    Perhaps the Fox News audience feels hoodwinked for the moment?
    I think like the drug Fox News is, similar to a soap opera they will be tuned back in to get story-book like news stories.

  • Anthony Parello (AP076)

    ^^^^^Refrains from cheering about MSNBC’s ratings as they are temporary and also because of general dislike for the channel save Dr. Maddow.

  • Jeff

    Tama, I think the liberals helped Bill-O out. They want to see him squirm and hear his extreme excuses why the majority Americans are moving away from his 1950’s vision of America.

    If Bill-O wasn’t on last night, they (neo-cins) wanted to hear Laura talk about Benghazi conspiracy theories to their minds off getting their a$$es kicked on Election Day.

  • Tama

    Jeff, If that was true then Hannity would also have a bump. However Hannity has slipped in his ratings.

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