'CBS This Morning' Continues Year-to-Year Gains

Categories: Press Releases

Written By

November 15th, 2012

via press release:

“CBS THIS MORNING” CONTINUES YEAR-TO-YEAR RATINGS GAINS, UP +15% IN HOUSEHOLDS AND +7% IN VIEWERS

“CBS THIS MORNING” POSTS CBS’S BEST DELIVERIES IN THE TIME PERIOD IN HOUSEHOLDS AND VIEWERS SINCE FEBRUARY 2011 AND ITS BEST ADULTS 25-54 PERFORMANCE SINCE NOVEMBER 2011

“CBS THIS MORNING” ALSO POSTS CBS’S BEST DELIVERY IN THE TIME PERIOD FOR WOMEN 25-54 SINCE MARCH 2012 AND ITS BEST ADULTS 35-54 DELIVERIES SINCE FEBRUARY 2012

 

CBS THIS MORNING continued year-to-year ratings gains among households and viewers, according to Nielsen live plus same day ratings for the week ending Nov. 9.

 

CBS THIS MORNING posted CBS’s best deliveries in the time period in households (2.3/08) since the week ending Feb. 4, 2011, in viewers (2.95m) since the week ending Feb. 11, 2011, in adults 25-54 (1.0/06) since the week ending Nov. 11, 2011, in women 25-54 (1.1/07) since the week ending March 2, 2012, and in adults 35-54 (1.2/07) since the week ending Feb. 17, 2012.

 

CBS THIS MORNING

Week Ending Nov. 9, 2012 Week Ending Nov. 11, 2011 % Change

Households

2.3/08 2.0/07 +15%

 

Viewers

2.95m 2.77m +7%

 

For the week ending Nov. 9, CBS THIS MORNING maintained CBS’s deliveries in the time period for adults 25-54, women 25-54 and adults 35-54 compared to the same week last year.

 

Chris Licht is Vice President of Programming, CBS News, and Executive Producer of CBS THIS MORNING.

 
  • jamandas

    I actually switched to CBS Morning show after getting fed up with the Today show I tried GMA but I think Today and GMA forgot they are news shows and have way to much pointless fluff on.

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