via press note:
ABC finished #2 on Thursday night in Adults 18-49, Adults 25-54 and across all key Women demographics (W18-34/W18-49/W25-54).
During the 8 o’clock hour against CBS’ top-rated comedies (One of the biggest percentage gainers via time-shifted playback for any 8pm show this season, ABC’s adds on 2.3 million viewers and shoots up by an impressive 53% (+0.9 ) in Adults 18-49 from the next-day L+SD numbers to the final L+7 numbers./ ) and Fox’s Results Show, ABC freshman outdrew NBC’s established comedies ( / ) by 2.5 million viewers and tied among Adults 18-49.
- · On average, the ABC freshman drama is generating big year-over-year improvement for ABC, boosting its time period by 30% in Total Viewers and by 41% in Adults 18-49 over the same point last season with original drama programming.
More than doubling its lead-in among Adults 18-49 (+138%) at 9pm, ABC’s ’s ranked #1 in its hour and stood as Thursday’s #1 drama for its 6th straight telecast this season. In addition, the ABC drama dominated the hour with Adults 18-34 and across all key Women demos (W18-34/W18-49/W25-54). Jumping in time-shifted playback this season, ’s builds by 3.6 million viewers and by 1.8 Adult 18-49 rating points (+50%) from its next-day numbers to its L+7 finals.
- · best numbers in 4 weeks with Adults 18-34 and Women 18-34 – since 10/18/12. ’s marked its
- · Broadcast TV’s #1 drama in Adults 18-49 this season, ABC’s ’s is up over the same point last year in both viewers (+6%) and young adults (+2%).
ABC’s strong 2nd-place finish to CBS’ in the 10 o’clock hour with Adults 18-49 (pacing within 2-tenths of a rating point of tying for #1), while leading by wide margins over NBC’s with Brian Williams in Total Viewers (+53%) and Adults 18-49 (+91%). Additionally, once again defeated (W18-34/W18-49/W25-54). Posting substantial increases from time-shifted playback, on average this season the ABC 10 o’clock drama jumps by 2.4 million viewers and by 40% in Adults 18-49 over its first-reported L+SD numbers to its Live + 7 Day results. in Adults 18-34 and across all key Womendelivered another
- · Growing week to week by 11% in Adults 18-49, season high. In addition, the ABC drama scored the series’ 2nd highest rating ever with Women 18-49. equaled a