Soap Opera Ratings: 'General Hospital' Hits High in Total Viewers

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November 16th, 2012


via Soap Opera Network:

Note: because last weerk's ratings were classified as a breakout by Nielsen, there are no week-to-week viewers comparisons.

November 5 – November 9, 2012

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,374,000 (—–/-142,000)
2. B&B 3,185,000 (—–/+10,000)
3. GH 2,824,000 (—–/+555,000) *
4. DAYS 2,553,000 (—–/+259,000)
* Highest since March 21-25, 2011

1. Y&R 3.3/11 (+.2/-.1)
2. B&B 2.4/8 (+.1/same)
3. GH 2.1/7 (+.1/+.3)
4. DAYS 2.0/6 (same/+.3)

Women 18-49 Viewers
1. Y&R 758,000 (—–/-149,000)
2. GH 679,000 (—–/+108,000)
3. B&B 608,000 (—–/-34,000)
4. DAYS 595,000 (—–/+52,000)

Women 18-49 Rating
1. Y&R 1.2/8 (same/-.2)
2. GH 1.1/7 (+.1/+.2)
3. B&B 1.0/6 (+.1/same)
4. DAYS 0.9/6 (same/+.1)



Source: Soap Opera Network

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Y&R = The Young & The Restless, B&B = The Bold and The Beautiful, GH = General Hospital, DAYS = Days of Our Lives.

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Mike

    I think the storyline thing depends on what a writer does with it.

    You can drag out a main story for years if you fill it with little arcs that satisfy the viewer.

    No one will ever convince me that people aren’t willing to watch things play out over months when millions of young and old alike are willing to pay money to watch live feeds from the Big Brother house in the summer. And sit in front of their computer screens just waiting for something to happen. Or wait for a year for the next movie to come out in the Twilight Series. Or look at the millions of readers who get caught up in book series waiting for the next one to come out. And many times the main story carries through the movies and books, but each one is a little different arc of it.

    Someone mentioned the show Revenge. That is basically a one story show with little arcs and stories that play out in that main story.

    Also one could state the recent success of a show like Lost that had decent ratings and a loyal following.

    That was the genius of Bill Bell’s writing and other early soap writers. They could have a main story that you sat and waited to see the end of or the secret to come out. But along the way there were all these little adventures you took in order to get to that point.

    But that takes writers with talent. Because you have to keep characters true to who they are throughout. You have to know your characters. You have to truly outline a story and not make it up as you go (as I seriously believe much of daytime soap writing is done these days). Also you have to actually communicate with your breakdown and script writers and make sure everyone is on board and knows the game plan. All of those involved have to stick to the basic idea of the outline and the end goal. And those goals have to be short term and long term. And as a writer you have to play out the important heart beats of the story for the viewer. A viewer won’t care about something they don’t see play out.

    I seriously don’t believe any of the current crop of daytime soap writers have the talent to do that. And I have watched the work of all of them through the years.

    To me from years of watching soaps and serials, the key is even when it seems something ends there has to be an element of a new beginning. A sense of longing for something that keeps the viewer wanting to come back.

    For way too long now the writers have bought this idea that these short term story arcs are fine because of the attention span of the viewer. But too often they end them without any impact on the characters. So when that story arc ends it is just easy for the casual viewer to tune back out. You want to hook them and keep them coming back – not just to tune in for this exciting story. You want to make them care about the characters, the couples, etc.

    In serial writing you should never tell a story that is not going to have some future impact on a character or the story. That story should leave something open at the end that makes the viewer want to come back to see how the character deals with that or how it will effect that character or couple in the future.

    I remember one of my favorite stories on Another World years ago was a breakup story for the main couple Mac and Rachel. It ended up being a story about a quadrangle where the new woman in Mac’s life was trying to poison him to get his money. It ended up in a location shoot on the island of St. Croix where Rachel tried to rescue Mac. The story went on about 2 years and it was reaching its head when Rachel just days to rescuing Mac and getting him back had to sleep with another man in order to get the info where Mac had been taken to finish him off. In the end Rachel saved the day and killed the woman in the pool in St. Croix. Well you think the story ends there but no it didn’t. Mac and Rachel get back together but she is pregnant with the man’s baby.

    The story was more complicated than that. There were little short story adventures throughout all of it, but it was a story that got a lot of mileage for the show for several years.

  • bruceyboy

    Mike the difference is BIG BROTHER has a definite end date each season … people don’t watch that show for the plot … they watch it for the insane characters and what the do to each other … so that’s apples to orange, my friend …

    and I would agree that everything depends on how a writer takes the story …. that was exactly my point with respect to Y&R … I know it isn’t a scientific poll, but one only has to look at how little comments are ever posted on the Daily Update Board for Y&R on Soap.central to see what I mean … we are down to an average of less than 100 posts a day? It used to be 500-600 …. there simply isn’t huge blocks of time to reinterest the lost viewers …. .

  • LoveMEhw

    GH rocks. I’m loving the AJ return.
    Faison/Duke is interesting too. Not to mention scenes of dead Robin alive.

  • Mike


    Look at all soap boards post are down everywhere. Not just for one show. Despite all the glory talk of GH even some of the threads on it don’t get the counts that it used to get.

    I don’t post on any of the boards anymore. It has nothing to do with not wanting to post about the show. I just avoid the drama that comes along with posting on a soap opera board now. I lurked in the soap opera ratings there here for a long time due to that reason. just look at some of the comments directed at folks here at times.

    Many of us just don’t want to be a part of that anymore. I avoid soap opera message boards for much of the same reason I avoid political message boards — all of the animosity and attacks and drama. And sorry but to me Soap Central is one of the worst. I won’t even visit that board to get news much less their forums.

  • JayTN

    bruceboy/Mike…I do agree that soap writers can no longer take years to develop a story; the audience simply does not have the attention span to sustain that kind of writing anymore. I’m not saying that audiences cannot invest in a storyline, because they do. That was one of my biggest complaints about James E. Reilly’s writing on “Passions”. The central storylines that existed when the series finally ended were largely the same ones that started when the series first came on the air. Also, I never did buy into the whole Reilly fan cult, where his fans thought he was the greatest storyteller since Shakespeare (a similar reason is why I don’t choose to partake in the Ron Carlivati kool-aid).

    Not to upset those worshiping at the alter of Carlivati, but most of his GH storylines are lifted straight out of OLTL. The interactions between Tracy and Monica were reminiscent of the Viki/Dorian feud on OLTL. The A.J. “son coming back from the dead because he was hidden away by his mother” storyline is similar to the whole Todd/Victor storyline on OLTL. Even resurrecting long forgotten 1980s/90s villains like Duke and Faison is comparable to bringing back long forgotten Mitch Laurence on OLTL.

  • Kelby

    Anyone who thinks Y&R and DOOL are good shows have absolutely no taste. They have not been well written in years. I hope that they do get back to a good place, but I doubt they will. It has not happened yet. There have been some good moments for both of them, but hit or miss does not make a good show. Sorry. Both of these shows are on my DVR, but they are not getting a whole lot of play, because they do not need to. The writers and what not obviously do not care about what they are writing so why should I waste my time watching. Hence, why the ratings are not that great. I am glad to see GH seems to be doing something a bit better, seeing as how their ratings are improving. I hope they kick the mess out of my two soaps. It would serve them right.

  • Derrick

    Some of you guys need to be patient with JG……….Y&R takes time. I’m enjoying it!

  • TimsDale4ever

    I agree that Y&Boring is unwatchable now. It’s sort of like a train wreck to me – I keep tuning in to see if it becomes worse. JG must have the hots for Adam as he has been in every other scene since he came aboard as head writer…. On a different note, back when I first started watching soaps in the mid 70’s they had these characters that the viewer grew endured to. You rooted for them through all their struggles and you “loved” them. I can’t find one single character today on Y&R that you can feel that way toward. All the characters are written as back stabbing nasty a$$holes. Katherine doesn’t count because all they do with her is sit her in a restaurant so she can dispense advice to anyone who walks by. z.zz.zzzzzzzz. I keep waiting for this show to turn around but I’m very afraid we are already there….

  • JayTN

    TimsDale4ever…I agree on the “unlikable” characters that seem so rampant on soaps, not just “Y&R”. One of the worst offenders is Phyllis. Is there anyone that this woman is not a total, raving b!tch to? Nick, with his constant stare downs and put downs to Adam isn’t far behind. There used to be a time when you had characters that you “loved to hate”, now it just seems like the “love” part of that equation has vanished and there are simply characters that you hate.

  • jonboyelk

    Entirely true that todays audience has the attention span of a gnat.

  • MBmomof3

    Best wishes to you and yours for a happy & safe Thanksgiving holiday.
    ~ Melissa

  • robert

    Y&R is getting better. Still a ways to go.

  • lizzie

    Robert and Anna need them together,true lasting love,as Robert said alway’s have each other’s back. Robert and Anna rule. Now all we need is Luke and laura.

  • Ray-El

    GH is blowing my mind. It’s the only show on television that I can stand to watch these days. That and Walking Dead. I never was a big fan of Sonny, Carly, Jason, Patrick and Robin, so I was bored to tears when they were always the center of the show. I could watch it in 10 minutes because of all the fast-forwarding. Seriously, how many women need to fall madly in love with Patrick? Now it seems like everyone is getting a chance to shine. I watch every minute. Jason leaving was one of the best things that could happen to GH because it helped them steer away from tired mob stories and allowed them to flesh out the rest of the canvas. The writers managed to bring on the OLTL characters perfectly and used them to add to the show, rather than change it, as everyone had feared. The old faces returning has been awesome. I never know who is going to show up next and avoid spoilers like the plague just to enjoy the surprise. The only thing I don’t like is watching Sabrina freaking out over something every time she shows up on screen. Who would want such a fruit loop as a nurse? She might accidentally rip out your IV in one of her never-ending panic attacks. Get rid of her and give Epiphany more screen time. Other than that, I’m enjoying every second and can’t wait to get home to see what happens next.

  • Ray-El

    PS… the Alcazar twist was pure genius. Seeing Todd, Sky, Carly, Blair and Tea going at each other in the same scene was almost too much fun for me to stand. Seriously… it was better than chocolate! I loved it! Kassie D is a powerhouse and Florencia is like a raw, exposed nerve. Add Carly, Sky and Todd to the mix and you’ve got an explosive mixture for some incredible soap opera.

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