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TV Ratings Sunday: 'American Music Awards' Returns for Lowest-Rated Telecast Ever, FOX Animation Block Goes Low

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November 19th, 2012

 

Scoreboard NBC  CBS ABC FOX UNI
Adults 18-49: Rating/Share 4.9/12 3.0/8 2.9/7 2.0/5 1.2/3
Adults 18-34: Rating/Share 3.9/11 2.0/6 2.6/7 2.2/6 0.9/3
Total Viewers (million) 13.267 12.592 8.970 4.181 3.048

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Due to the nature of live  programming the ratings for NBC (NFL Football), & CBS/FOX (Football Overruns)  are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

NBC was number one among adults 18-49 and with total viewers.

On NBC, Sunday Night Football (Baltimore/Pittsburgh) earned a preliminary 6.0 adults 18-49 rating from 8:30-11:00PM, down from last week's 7.9 rating.

On FOX, The Simpsons earned a 2.5 down seven tenths from last week's 3.2. Bob's Burgers earned a 1.8, down six tenths from last week's 2.4 adults 18-49 rating. Family Guy earned a 2.5, down two tenths from last week's 2.7 adults 18-48 rating. American Dad is the only animation program that didn't go down this week, earning a 2.0, up from its last original's 1.8 adults 18-49 rating two weeks ago.

On ABC, America's Funniest Home Videos earned a 1.7, up three tenths from last week's 1.4 adults 18-49 rating. The American Music Awards garnered a  3.4, down almost a full ratings point from last year's 4.3 and the lowest-rated telecast for the AMAs ever. Your predictions were about right.

On CBS, football overruns delayed the start of primetime until 7:53. These numbers are basically worthless until we see the finals tomorrow.

 

Broadcast primetime ratings for Sunday, November 18, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM CBS NFL Overrun 5.5 15 18.42
NBC Football Night in America 1.9 5 6.32
ABC America's Funniest Home Videos 1.7 5 5.11
FOX NFL Overrun/Bob's Burgers -R 1.3 4 3.42
7:30 PM NBC Football Night in America 2.7 7 8.02
FOX The Cleveland Show 1.6 4 3.28
8:00 PM NBC Football Night in America 4.5 11 12.75
ABC American Music Awards 3.4 8 9.47
CBS 60 Minutes 3.2 8 14.15
FOX The Simpsons 2.5 6 5.19
8:30 PM NBC Sunday Night Football (8:30-11)                    6.0 15 15.80
FOX Bob's Burgers 1.8 4 3.98
9:00PM FOX Family Guy 2.5 6 5.07
CBS The Amazing Race 2.2 5 9.64
9:30PM FOX American Dad 2.0 5 4.16
10:00PM CBS The Good Wife/The Mentalist (10:53) 1.6 4 9.51

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Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Joseph

    During the NFL season, CBS should have the NFL post-game show run until 8 P.M. ET, and this way, the local affiliates’ late news in the eastern half of the country will always start on-time.

    I would think that this morning (November 19th), CBS network officials at “Black Rock” (their corporate headquarters) probably received angry phone calls from general managers of affiliated (and maybe even network-owned) stations in the Eastern and Central time zone voicing extreme displeasure and urging the network “On Sundays during football season, we want our late local news to ALWAYS start at 11 P.M. (10 P.M. Central)! Do you hear me? Late News is to ALWAYS START ON 11 ON SUNDAYS!!”. (caps added to indicate intensity and volume of voices of complaining station managers)

    I think last night (November 18th) may end up being the incident that will tip CBS over the edge and make them do something on Sundays to avoid late local news in the East slide back to almost 12 Midnight Eastern Time!

  • Fred

    AMAs are losing viewers because viewers because:
    Year after year we are increasingly exposed to wathching top tier entertainers perform live elsewhere. Dancing with the Stars, American Idol, The Voice . X Factor etc….have been featuring popular singers the last several years.
    Not to mention that You Tube is the #1 destination for live material.

    In the past seeing big performers live was SPECIAL. Not the case in recent years.

  • ToXiX

    Amanda. You’re fired.

    Im ready for my first article tomorrow boss @bill

  • Beeker

    AMA stunk because there is NO talent worthy of an award. Awful.

  • iggy agrimotor

    NBC’s 7:00 PM numbers have to be wrong

    The 7pm-8pm numbers include every time zone’s 7pm-8pm programming.

    NBC’s 7pm-8pm on the West Coast was the 3rd/4th quarter.

  • Justin121

    “NOTES FROM THE CRAZED FAN OF THE GOOD WIFE 2

    (Taken from 11/2 issue of EW)

    Casting director Mark Saks states he gets calls every day, all the time from well-known actors who want a guest role on the show. Martha Plimpton took home the award (Emmy, I believe) for guest actress in a drama.

    The guest stars earn just $7674 for a week’s work on TGW & there is no negotiating the “fixed fee” which is “top of show.” END OF ARTICLE

    S04 has a truly impressive list of “guests” for your viewing pleasure!”

    The Good Fans Unite!

  • Fred

    @Beeker,

    I’m more into classic soul and rock (Motown, Dionne Warwick, Aretha Franklin, Beatles, Beach Boys Rolling Stones etc…) so I understand what you mean about NO TALENTS of today.

    However the AMAs isn’t about talent its about popularity and sales.
    The Grammys is about the talent.

  • Justin121

    Shame on you, SHAME ON YOU, Old Man!

    Not knowing M. Plimpton won an EMMY for guest-starring on GOOOD WIFE.

    FYI, Archie Penjabi + Julianna Marguiies = GOOD-WIFE EMMYs, too.

    So far we got Best Actress, Supporting Actress, and Guest Actress.

    Let’s hear it for THE AWARD-WINNING WIFE!

  • silvit

    @Ike and Holly

    Not that it has any value in the large view, but The Good Wife in my country does good and it’s aired in one of the most important(the third) free channel in my country (plus repeats of old seasons are on subscription channels).

    I wrote that it does’t matter that much since the shows are bought in packages, so it’s difficult to estimate how much they paid for a single show (the channel the Good Wife is on has ALL the CBS dramas except for the CSI’s, POI and The Mentalist). Old CBS shows like GW, Cold Case and Without a Trace were on this channel as well – the repeats are still aired in the afternoon.

  • Gabe

    My god, Amanda. Do some proofreading before you post things.

  • Ryan

    Good for “American Dad”. The best animation show and one of the best comedies overall.

  • THE OLD MAN

    @ Justin 121

    Just assumed it was the Emmy as by my calulations:

    JM has also won the Golden Globe & 2 Screen actors awards

    The series has won a Peabody Award

    BY MY COUNT: Show & cast have 21 Emmy noms so far

  • K

    Elementary is fine where it is at, It is the perfect show to cap off a perfect night of Tv, with Big Bang at 8 and Elementary at 10. I hope CBS leaves it alone.

  • Ruan

    If I lived in the United States, I wouldn’t even bother checking what the other networks were broadcasting on Sunday nights, since FOX’s animations are so good.

    I love the way that their humor (especially in “Family Guy” and “American Dad”) isn’t made up of pointless jokes, at least for the most part. There’s always a message being sent to the audience, and it’s always a positive one. When these shows portrait those ridiculously stereotyped characters, they’re making viewers see how wrong those profiled views are, thus helping to destroy them, while other comedies promote them.

    I know many of you won’t agree with me, but I don’t think there are other comedies doing that.

  • Lance

    AMA only a 3.4 even though it’s supposed to be a real draw for younger demos? Maybe that is really saying something about the current state of the music industry … Sad!

  • Lance

    I wish people here would stop “suggesting” CBS change the way they program NFL overruns on Sunday nights, especially since they have been doing it this way for at least the past 30 YEARS! Why should they change it now just because YOUR show (GW, TM) is UNDERPERFORMING in what, for the most part, has always been a good timeslot for CBS. If they really thought that shifting the start times was such a detriment to the 10PM show, they would have done something about it years ago. So just let it go already, okay?

  • Ultima

    @Joseph
    I think last night (November 18th) may end up being the incident that will tip CBS over the edge and make them do something on Sundays to avoid late local news in the East slide back to almost 12 Midnight Eastern Time!

    Another dumb prediction, but I guess that’s your thing.

  • Ultima

    @Lance
    I wish people here would stop “suggesting” CBS change the way they program NFL overruns on Sunday nights

    THIS.

    Seriously, people, CBS has an NFL doubleheader nine times a year – three of which typically fall either outside the broadcast season or during the holidays. There is simply no way CBS is going to throw away an hour of primetime or 60 Minutes just so a few weeks don’t have their schedules messed up.

    Also, for all of the grief people give CBS about The Mentalist, it has that really late start time only FOUR times this season. Get over it.

  • DW

    @ ruan. you should try cbs on monday nights all they have are pointless joke shows. including H5-O. :)

  • gary m

    Lol at suggestion that CW would cancel Good Wife. Because the CW has so many shows with 9 million viewers!

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