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TV Ratings Friday: 'Last Man Standing' & 'Malibu Country' Steady + Battle of the Christmas Specials

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November 24th, 2012

ABC CBS NBC FOX CW
Adults 18-49: Rating/Share 1.4/4 1.1/4 1.0/3 0.7/2 0.5/1
Total Viewers (million) 5.818 4.390 4.805 2.009 1.605

ABC was number one in adults 18-49 and with total viewers.

On ABC, Last Man Standing was even with last week's 1.4 adults 18-49 rating. Malibu Country was also flat with last week's 1.4 rating. 20/20 notched a 1.5, up a tenth from last week's 1.4 adults 18-49 rating.

On CBS,  It's a SpongeBob Christmas earned a 0.9 adults 18-49 rating.

On NBC, Dateline NBC earned a 1.0, down two tenths from last week's 1.2 rating.

CBS, FOX and The CW all re-aired classic Christmas specials last night. Check the table to see which ones fared better than others. For those interested, The Happy Elf on the CW at 9PM (Nikita's current timeslot) earned a 0.5. Your predictions were correct.

Overnight broadcast primetime ratings for Friday, November 23, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00 PM CBS Frosty the Snowman -R 2.0 7 6.876
ABC Last Man Standing 1.4 5 6.708
NBC The National Dog Show -R (8-10PM) 1.0 3  4.849
FOX Happiness is a Warm Blanket Charlie Brown -R 0.5 2 1.778
CW Grandma Got Run Over By a Reindeer -R 0.5 2 1.684
tvbythenumbers.com
8:30PM CBS Frosty Returns -R 1.6 5 5.784
ABC Malibu Country 1.4 4 6.432
9:00PM ABC Shark Tank -R 1.3 4 5.102
CBS Hoops & Yoyo Ruin Christmas -R 1.0 3 4.011
FOX The Simpsons -R 0.9 3 2.295
CW The Happy Elf -R 0.5 1 1.525
tvbythenumbers.com
9:30PM CBS It's a SpongeBob Christmas 0.9 3 3.626
FOX The Simpsons -R 0.9 3 2.184
10:00 PM ABC 20/20 1.5 5 5.782
NBC Dateline NBC 1.0 3 4.716
CBS Person to Person 0.7 2 3.021

-

via press note:

In late-night metered-market households Friday night:
>
> * In Nielsen's 56 metered markets, household results were: "The
> Tonight Show with Jay Leno," 2.5/6 with an encore telecast; CBS's
> "Late Show with David Letterman," 1.7/4 with an encore; and ABC's
> combo of "Nightline," 2.9/7; and "Jimmy Kimmel Live," 1.4/4 with an
> encore.
>
> * In the 25 markets with Local People Meters, adult 18-49 results
> were: "The Tonight Show with Jay Leno," 0.8/3 with an encore; "Late
> Show," 0.4/2 with an encore; "Nightline," 1.0/4; and "Jimmy Kimmel
> Live," 0.5/2 with an encore.
>
> * At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/4 in
> metered-market households with an encore) beat CBS's "Late Late Show
> with Craig Ferguson" (0.9/3 with an encore). In the 25 markets with
> Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) beat
> "Late Late Show" (0.2/1 with an encore).
>
> * At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in
> metered-market households with an encore and a 0.3/2 in adults 18-49
> in the 25 markets with local people meters.

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Definitions:

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • http://tvbythenumbers.com Bill Gorman

    “@Bill Gorman: the Nielsen believers would have us believe adult parents actually watch television with their children?!”

    Perhaps that should have been Nielsen “suspension of disbelief-ers” ;)

  • richard

    @ bill gorman

    thanks, cool, didnt know that

  • Melissa

    @Bill Gorman

    The writers strike definitely drove ratings down more than the long term decline trend for that season, but since then the trend has continued with some years better than the trend (like last season) and some years worse (like this season).

    Are you saying that this season’s ratings are worse than last season’s?

  • Julie

    LMS and MC are doing better than 90% of comedies in the demo and total viewers on all the major networks and they are on Friday! I think they will be around awhile

  • http://tvbythenumbers.com Bill Gorman

    “Are you saying that this season’s ratings are worse than last season’s?”

    Yes, for broadcast, as they have been for pretty much every single year for the last 30 years. For CBS and Fox, this season’s ratings are a lot worse than last season. (and the CW’s season/season trend is down, but very difficult for us to calculate)

    http://tvbythenumbers.zap2it.com/2012/11/20/2012-2013-season-nbc-leads-among-adults-18-49-while-cbs-is-number-1-with-total-viewers-through-week-8-ending-november-18-2012/158376/

    Edit: Sadly, I realize that our season to date posts no longer include comparisons to last season because of a data source change for us. For the first 5 weeks of the season Fox was down 23%, CBS down 21%, ABC down 13%, NBC up 17% among adults 18-49.

    The long term annual decline trend for broadcast primetime ratings is in the 5-10%/year range.

  • Ram510

    @Bill

    So does everything that has aired from Thanksgiving Eve through Black Friday count as a “special” in the renew index, like how they’ve done in the past when ABC airs new comedies on Thanksgiving Eve?

  • http://tvbythenumbers.com Bill Gorman

    “So does everything that has aired from Thanksgiving Eve through Black Friday count as a “special” in the renew index, like how they’ve done in the past when ABC airs new comedies on Thanksgiving Eve?”

    No. I use every new episode, mostly just so I have every new episode’s ratings for reference.

    However, since I wipe the slate clean on January 1, and then use only episodes that aired in 2013, the effects of these late 2012 episodes on predictions are effectively nil.

  • Jamie

    Hater Excuse Bingo: The ABC comedies didn’t have any competition!

    Last night wasn’t my favorite episode of Malibu Country so far, but I agree that the Lily Tomlin/Sara Rue dynamic could be interesting going forward. They’re two of the better comedic actresses out there so it’s fun to see them play off each other. Give the writers some more time to figure out how to write for them and that could be really great. I’d like to see a full season.

  • Jenny

    Personally I think Malibu Country has a lot of potential, but the writers definitely need more time to make sure every things gels right. I would like to see a full season.

  • Sel

    Is 1.4 good enough for Malibu Country to get renewd?

  • Joe

    Good for the ABC comedies, they held up on a holiday weekend, so it’s good

  • Austin Lauran

    If The Big Bang Theory aired on a Friday, would it be able to crack a 3.0?

  • Joseph

    Weren’t “Dateline NBC” and “20/20″ both reruns last night (November 23rd)??

  • Joseph

    Austin Lauran:

    I would think that a first-run “Big Bang Theory” on a Friday night would get at least a 3.0 (maybe up to a 3.3) in the 18-49 demo most weeks (but maybe not on a Holiday weekend like this one).

  • Jiji Moran

    Darnit! I missed Spongebob’s Christmas!

  • Patrick Ausgewahlt

    The stop animation special of Spongebob did about the same as the average Spongebob repeat on Nick does.

  • THE OLD MAN

    Frosty still kickin it w/ only 2.0 on board, watched Hoops & Yoyo, but Songe Bob was so bad I ghosted about 5 minutes in

    LMS/MC seem to be stablizing, good sign, expected Shark T do better without Grimm

    Speaking of, NBC ratings kinda grim without Grimm, or for the dogs, whichever applies

    Warm Blanket 0.5 not so warm, but The Simpson 0.9 on par with Fringe

    Grandma ties WB at 8:00 & as rob so eloquently stated, Happy Elf crushes Nikita at 9:00

  • omabin

    @The Old Man,

    Shark Tank was a repeat so it did fairly well. ABC dramas dont usually repeat that well!

  • THE OLD MAN

    @ Sel

    At this stage of the game a 1.4 for both MC & LMS would be good enough for renewal

  • Joseph

    Both dDadline Hollywood.com and Box Office Mojo.com are reporting that the motion picture box office yesterday (November 23rd) was substantially up over the day after Thanksgiving last year (November 25th, 2011).

    That may explain lower-than-expected TV ratings last night.

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