'

Live+7 DVR Ratings: 'Modern Family' Leads Adults 18-49 Ratings and Tops Viewership Gains; 'Private Practice' Earns Biggest Percentage Gains in Week 8

Categories: '

Written By

December 3rd, 2012

 

Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials".

During the eighth week of the 2012-2013 season (November 12-November 18), Modern Family topped the rankings for the week's DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 2.2 adults 18-49 ratings points.

Private Practice topped the % adults 18-49 ratings increase from DVR viewing, adding 82% to its Live+Same Day adults 18-49 ratings.

Modern Family led total Viewership gains, adding 4.636 million viewers via DVR between Live + Same Day and Live + 7 Day ratings.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 Modern Family-11/14 ABC 4.6 6.8 2.2 48%
2 REVOLUTION-11/12 NBC 2.6 4.4 1.8 69%
3 Big Bang Theory, THE-11/15 CBS 5.7 7.5 1.8 32%
4 New Girl-11/13 FOX 2.2 3.8 1.6 73%
5 GREY'S ANATOMY-11/15 ABC 3.2 4.8 1.6 50%
6 Elementary-11/15 CBS 2.3 3.6 1.3 57%
7 Nashville-11/14 ABC 1.8 3.1 1.3 72%
8 Glee-11/15 FOX 2.1 3.4 1.3 62%
9 Criminal Minds-11/14 CBS 3.0 4.3 1.3 43%
10 How I Met Your Mother-11/12 CBS 3.0 4.2 1.2 40%
11 Grimm-11/16 NBC 1.6 2.8 1.2 75%
12 OFFICE-11/15 NBC 2.1 3.2 1.1 52%
13 2 Broke Girls-11/12 CBS 3.2 4.3 1.1 34%
14 Chicago Fire-11/14 NBC 1.6 2.6 1.0 63%
15 Castle-11/12 ABC 1.9 2.9 1.0 53%
16 Hawaii Five-0-11/12 CBS 2.1 3.1 1.0 48%
17 CSI-11/14 CBS 2.5 3.5 1.0 40%
18 Family Guy-11/18 FOX 2.6 3.6 1.0 38%
19 MIKE & MOLLY-11/12 CBS 3.0 4.0 1.0 33%
20 Two and a Half Men-11/15 CBS 4.1 5.1 1.0 24%
21 Person Of Interest-11/15 CBS 3.1 4.1 1.0 32%
22 PARKS AND RECREATION-11/15 NBC 1.7 2.6 0.9 53%
23 Private Practice-11/13 ABC 1.1 2.0 0.9 82%
24 PARENTHOOD-11/13 NBC 1.9 2.8 0.9 47%
25 SCANDAL-11/15 ABC 2.0 2.9 0.9 45%

-
The 18-49 Demo Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 adults 18-49 ratings] had the largest absolute adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

Largest 18-49 Demo Percentage Increase From DVR Viewing for Broadcast TV Shows:

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 Private Practice-11/13 ABC 1.1 2.0 0.9 82%
2 Fringe-11/16 FOX 0.9 1.6 0.7 78%
3 Grimm-11/16 NBC 1.6 2.8 1.2 75%
4 New Girl-11/13 FOX 2.2 3.8 1.6 73%
5 Nashville-11/14 ABC 1.8 3.1 1.3 72%
6 REVOLUTION-11/12 NBC 2.6 4.4 1.8 69%
7 Chicago Fire-11/14 NBC 1.6 2.6 1.0 63%
8 Glee-11/15 FOX 2.1 3.4 1.3 62%
9 Supernatural-11/14 CW 1.0 1.6 0.6 60%
10 Last Resort-11/15 ABC 1.2 1.9 0.7 58%
11 30 ROCK-11/15 NBC 1.2 1.9 0.7 58%
12 Elementary-11/15 CBS 2.3 3.6 1.3 57%
13 PARKS AND RECREATION-11/15 NBC 1.7 2.6 0.9 53%
14 Castle-11/12 ABC 1.9 2.9 1.0 53%
15 OFFICE-11/15 NBC 2.1 3.2 1.1 52%
16 Last Man Standing-11/16 ABC 1.4 2.1 0.7 50%
17 Mentalist, THE-11/18 CBS 1.4 2.1 0.7 50%
18 90210-11/12 CW 0.6 0.9 0.3 50%
19 Hart Of Dixie-11/13 CW 0.6 0.9 0.3 50%
20 GREY'S ANATOMY-11/15 ABC 3.2 4.8 1.6 50%
21 MOB DOCTOR-11/12 FOX 0.8 1.2 0.4 50%
22 Gossip Girl-MON-11/12 CW 0.4 0.6 0.2 50%
23 Modern Family-11/14 ABC 4.6 6.8 2.2 48%
24 Hawaii Five-0-11/12 CBS 2.1 3.1 1.0 48%
25 PARENTHOOD-11/13 NBC 1.9 2.8 0.9 47%

-

The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

-

Largest Average Viewership Increase From DVR Viewing for Broadcast TV Shows:

Rank Program Net Viewership Live+SD (000) Viewership Live+7 (000) Post Airdate Absolute Viewership Increase From DVR Viewing (000) Post Airdate % Viewership Increase from DVR Viewing
1 MODERN FAMILY-11/14 ABC 11885 16521 4636 39%
2 REVOLUTION-11/12 NBC 7104 11094 3990 56%
3 Big Bang Theory, THE-11/15 CBS 17633 21537 3904 22%
4 Castle-11/12 ABC 10095 13935 3840 38%
5 Elementary-11/15 CBS 10746 14550 3804 35%
6 Hawaii Five-0-11/12 CBS 7959 11360 3401 43%
7 Person Of Interest-11/15 CBS 14587 17978 3391 23%
8 GREY'S ANATOMY-11/15 ABC 8836 12109 3273 37%
9 NCIS-11/13 CBS 17053 20305 3252 19%
10 Criminal Minds-11/14 CBS 12196 15426 3230 26%
11 Nashville-11/14 ABC 5929 8899 2970 50%
12 Grimm-11/16 NBC 5032 8001 2969 59%
13 Glee-11/15 FOX 5217 8159 2942 56%
14 CSI-11/14 CBS 11014 13880 2866 26%
15 NCIS: LOS ANGELES-11/13 CBS 15771 18457 2686 17%
16 New Girl-11/13 FOX 4349 6947 2598 60%
17 Chicago Fire-11/14 NBC 5770 8336 2566 44%
18 Mentalist, THE-11/18 CBS 8069 10556 2487 31%
19 MIKE & MOLLY-11/12 CBS 9235 11640 2405 26%
20 2 Broke Girls-11/12 CBS 8942 11332 2390 27%
21 BONES-11/12 FOX 6937 9301 2364 34%
22 VEGAS-11/13 CBS 10409 12759 2350 23%
23 Two and a Half Men-11/15 CBS 13870 16213 2343 17%
24 SCANDAL-11/15 ABC 6018 8334 2316 38%
25 PARENTHOOD-11/13 NBC 4820 6912 2092 43%

-
The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
Do the Live+7 ratings tell us anything about a show's renewal prospects we didn't already know from the Live+Same Day ratings?  No.  Click here to learn more.

To see the previous most DVR'd TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 

 
  • Jeff R

    Big gains for 10:00 shows.

  • Mr Mumble

    Go On, The New Normal, Happy Endings, Apt. 23, The Mindy Project… it seems as if the hypothesis that these shows would do better with less direct competition in the Tuesday 9pm comedy hour is nonsense. New Girl does very well but nobody wants to watch these other shows and based on their no-shows, even in the relative ratings table, it isn’t a scheduling issue.

    Crazy how Happy Endings could well be pseudo-cancelled when ABC finally show us their mid-season schedule yet it’s still considered a bubble show here.

  • eridapo

    3 of the top 6 DVR programs (in terms of viewers) were on Monday.

    H50 +1.0 demo and 3.401M viewers
    Castle +1.0 demo and 3.840M viewers
    Revolution +1.8 demo amd 3.990M Viewers

    Total gain 3.8 in demo and 11.231M Viewers

  • eridapo

    @ Jeff R

    Exactly…. 10PM is DVR hour.

  • Ram510

    Happy to see Scandal on the list! I wish Guys With kids was on the list

  • SarahL

    As usual Grimm nice, but useless gains. However, I am surprised by Nashville’s increases. If these people would only watch live, it would be a hit.

  • senor chang

    Of the 25 most DVR’d series, 10 were dramas at 10PM. Gotta be a tough hour.

  • Linda E.

    Nice bump up for HF-0!!! Yay !!! “In a Time Past” was a great episode.

  • forg

    Nice bump for LMS

  • Sarah

    I see I’m not alone in DVR’ing all my 10pm shows.

  • JR

    The Voice not present in any of the top 25 lists- a fist?

  • eridapo

    Another article blaming the DVR for the drop in ratings..

    http://www.nytimes.com/2012/12/03/business/media/dvrs-and-weak-shows-explain-low-ratings-for-tv-networks.html

    The point the networks make is that the DVR is revolutionizing viewing,” said Brad Adgate, director of research for Horizon Media, a media buying company. “But that is masking the fact that the new shows they put on this fall just aren’t that good. There are better shows on cable.”

    The lack of excitement this fall came in stark contrast to a year ago, when a host of new series broke through as hits: “Two Broke Girls” on CBS, “New Girl” on Fox, “Once Upon a Time” on ABC and many others. ABC had an especially fruitful year, bringing back six new series for second seasons.

  • Brad

    These continue to show how the so called reality shows affect viewer habits. It seems like the folks who watch reality watch them live and DVR others, probably to avoid knowing results before watching. I REALLY hope that somehow networks can figure out how to make money off these shows largely DVR’d so we don’t continue to see good shows cancelled!!!

  • Kyle

    I don’t watch Nashville but it is ALWAYS on the top of the list. People do watch it but they just DVR it. There is interest in this show and ABC has got to move this show to another time slot.

    Glad to see Castle still on this list! Even after a significant decrease in ratings for DWTS Castle has been steady all season long.

    TBBT is still a BEAST!!!! WOHOO!

    Sad to see that The Middle is NEVER on this list. I don’t know if it’s a good thing that people are watching it live or a bad thing but I LOVE THE MIDDLE!

  • Brad

    Also I saw some comments about the 10pm shows. It seems that businesses start work earlier so maybe these shows are DVR’d as the watcher is asleep!!??

  • Marc

    Can we see all the Viewership increase to every show?

  • Restless

    @Hadesa
    According to a poster called Otaku on TWoP Arrow got a 1.7 with 5.184 million viewers. For the curious, Supernatural’s total viewers were 3.245 million, second largest of the season (beaten slightly by episode 2).

© 2014 Tribune Digital Ventures