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Live+7 DVR Ratings: 'Revolution' Leads Adults 18-49 Ratings and Tops Viewership Gains; 'New Girl' Earns Biggest Percentage Gains in Week 9

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December 10th, 2012

 

Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials".

During the ninth week of the 2012-2013 season (November 19-November 25), Revolution topped the rankings for the week's DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 1.8 adults 18-49 ratings points.

New Girl topped the % adults 18-49 ratings increase from DVR viewing, adding 75% to its Live+Same Day adults 18-49 ratings.

Revolution led total Viewership gains, adding 4.419 million viewers via DVR between Live + Same Day and Live + 7 Day ratings.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
REVOLUTION-11/19 NBC 2.6 4.4 1.8 69%
New Girl-11/20 FOX 2.0 3.5 1.5 75%
REVENGE-11/25 ABC 2.2 3.6 1.4 64%
Once Upon A Time-11/25 ABC 3.1 4.4 1.3 42%
Castle-11/19 ABC 2.0 3.0 1.0 50%
2 Broke Girls-11/19 CBS 3.4 4.4 1.0 29%
NCIS-11/20 CBS 3.0 4.0 1.0 33%
How I Met Your Mother-11/19 CBS 2.9 3.9 1.0 34%
Private Practice-11/20 ABC 1.3 2.2 0.9 69%
Hawaii Five-0-11/19 CBS 2.2 3.1 0.9 41%
Family Guy-11/25 FOX 2.9 3.8 0.9 31%
BONES-11/19 FOX 2.0 2.9 0.9 45%
PARENTHOOD-11/20 NBC 1.7 2.6 0.9 53%
666 PARK AVE-11/25 ABC 1.2 2.0 0.8 67%
MIKE & MOLLY-11/19 CBS 2.9 3.7 0.8 28%
Mentalist, THE-11/25 CBS 1.8 2.6 0.8 44%
VOICE-11/19 NBC 3.7 4.5 0.8 22%
NCIS: LOS ANGELES-11/20 CBS 2.8 3.5 0.7 25%
NEW NORMAL-11/20 NBC 1.5 2.2 0.7 47%
Raising Hope-11/20 FOX 1.5 2.1 0.6 40%
MINDY PROJECT-11/20 FOX 1.3 1.9 0.6 46%
Go On-11/20 NBC 2.1 2.7 0.6 29%
Happy Endings-11/20 ABC 1.1 1.6 0.5 45%
VEGAS-11/20 CBS 1.8 2.3 0.5 28%
Good Wife, THE-11/25 CBS 1.6 2.1 0.5 31%

 

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Largest 18-49 Percentage Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
New Girl-11/20 FOX 2.0 3.5 1.5 75%
90210-11/19 CW 0.4 0.7 0.3 75%
REVOLUTION-11/19 NBC 2.6 4.4 1.8 69%
Private Practice-11/20 ABC 1.3 2.2 0.9 69%
666 PARK AVE-11/25 ABC 1.2 2.0 0.8 67%
REVENGE-11/25 ABC 2.2 3.6 1.4 64%
Hart Of Dixie-11/20 CW 0.5 0.8 0.3 60%
PARENTHOOD-11/20 NBC 1.7 2.6 0.9 53%
Castle-11/19 ABC 2.0 3.0 1.0 50%
Gossip Girl-MON-11/19 CW 0.4 0.6 0.2 50%
NEW NORMAL-11/20 NBC 1.5 2.2 0.7 47%
MINDY PROJECT-11/20 FOX 1.3 1.9 0.6 46%
Happy Endings-11/20 ABC 1.1 1.6 0.5 45%
BONES-11/19 FOX 2.0 2.9 0.9 45%
Mentalist, THE-11/25 CBS 1.8 2.6 0.8 44%
DON'T Trust The B-APT 23-11/20 ABC 0.9 1.3 0.4 44%
Once Upon A Time-11/25 ABC 3.1 4.4 1.3 42%
Hawaii Five-0-11/19 CBS 2.2 3.1 0.9 41%
Raising Hope-11/20 FOX 1.5 2.1 0.6 40%
How I Met Your Mother-11/19 CBS 2.9 3.9 1.0 34%
CRIMETIME SATURDAY 8PM-11/24 CBS 0.3 0.4 0.1 33%
NCIS-11/20 CBS 3.0 4.0 1.0 33%
Good Wife, THE-11/25 CBS 1.6 2.1 0.5 31%
Family Guy-11/25 FOX 2.9 3.8 0.9 31%
2 Broke Girls-11/19 CBS 3.4 4.4 1.0 29%

The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

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Largest Average Viewership Increase From DVR Viewing for Broadcast TV Shows:

Shows Net Viewership L+SD (000) Viewership L+7 (000) Post Airdate Increase (Absolute) Post Airdate Increase (%)
REVOLUTION-11/19 NBC 7020 11439 4419 63%
Castle-11/19 ABC 10363 14033 3670 35%
NCIS-11/20 CBS 16475 19775 3300 20%
Hawaii Five-0-11/19 CBS 9016 12242 3226 36%
REVENGE-11/25 ABC 6918 10046 3128 45%
Once Upon A Time-11/25 ABC 8822 11935 3113 35%
Mentalist, THE-11/25 CBS 10150 13087 2937 29%
New Girl-11/20 FOX 4109 6652 2543 62%
NCIS: LOS ANGELES-11/20 CBS 15129 17631 2502 17%
VEGAS-11/20 CBS 10115 12505 2390 24%
BONES-11/19 FOX 7106 9486 2380 33%
PARENTHOOD-11/20 NBC 4619 6920 2301 50%
Good Wife, THE-11/25 CBS 9447 11692 2245 24%
Private Practice-11/20 ABC 4236 6398 2162 51%
2 Broke Girls-11/19 CBS 9744 11843 2099 22%
MIKE & MOLLY-11/19 CBS 9249 11319 2070 22%
VOICE-11/19 NBC 10597 12417 1820 17%
How I Met Your Mother-11/19 CBS 7450 9124 1674 22%
Family Guy-11/25 FOX 5771 7425 1654 29%
666 PARK AVE-11/25 ABC 3944 5573 1629 41%
VOICE-TUE-11/20 NBC 9469 10791 1322 14%
Go On-11/20 NBC 5971 7236 1265 21%
NEW NORMAL-11/20 NBC 4282 5495 1213 28%
Raising Hope-11/20 FOX 3567 4713 1146 32%
Dancing with the Stars-11/19 ABC 14276 15336 1060 7%

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The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
Do the Live+7 ratings tell us anything about a show's renewal prospects we didn't already know from the Live+Same Day ratings?  No.  Click here to learn more.

To see the previous most DVR'd TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 

 
  • Mark

    Very unusual to see no mention of “Glee”, which is usually near the top of the list. Was it excluded because it aired on Thanksgiving, and was therefore designated as a “special”?

  • Raykov

    So Revolution and Once Upon A Time have the same fan-base. That’s nice – I like both shows :)

  • Sarah

    Yay Bones :)

  • Stacey

    Does anybody have the Live+7 numbers for Glee? I’m assuming they were messed up at least in part because of the overrun. I know several people who planned to watch on their DVR but the last 20 minutes were cut off because their DVRs stopped recording at 10pm. They actually unlocked the episode on the Fox.com site a few days early so that fans could watch it.

  • Mark

    Huge, huge increase for The New Normal. Does it means NBC programmed it badly? That it would be better at 9, for example? Or this increase is just common?

  • PV

    Revenge is doing GREAT. ABC must be so happy, Max is dumb

  • Nick

    Wow. After DVR is factored in, The Voice Monday had a 4.5, and Revolution had a 4.4.

  • Hadesa

    Happy Endings and Apartment 23 are dead

  • John

    Wow. Go Revolution. I’m expecting the finale to reach 5.0 in Live+7 for it. It was a fantastic hour of television.

  • Laura

    New Girl’s increase is very impressive!
    And great numbers for Bones too!

  • Lisa

    Castle numbers pretty impressive for an ‘old persons’ show. ;)

  • John

    I’m also hoping CBS takes the total viewership of The Mentalist and The Good Wife into account when deciding their fates (big fat chance of that. I’m thinking TGW will survive. I like both shows, but lean towards Mentalist). Frankly, they just killed TM.
    Great for New Girl and good for Castle.

  • Wright

    Good for Revolution. Can’t wait until it comes back.

  • CenterGravity

    Revolution is absolutely electric!

  • daany94

    Great for Revenge and Revolution

  • eridapo

    Yet again… The Monday at 10PM hour remains the most DVR hour on Television. 3 of the top 5 shows in terms of viewers and 3 of the top 9 shows in terms of demo gain are at this time..

    Revolution +1.8 and +4.419m
    Castle +1.0 and +3.670M
    H50 +0.9 and +3.226M

    Overall +3.7 demo and 11.315M viewers

  • eridapo

    Is Modern Family missing from this list?

  • http://tvbythenumbers.com Robert Seidman

    @eridapo: Modern Family didn’t air an original that week.

  • John

    What about Glee?

  • http://tvbythenumbers.com Robert Seidman

    @Mark/John: yes, Glee was excluded because the list we get excludes repeats and episodes marked “special” (as was the case for the Glee episode that week).

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