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Live+7 DVR Ratings: 'Revolution' Leads Adults 18-49 Ratings and Tops Viewership Gains; 'New Girl' Earns Biggest Percentage Gains in Week 9

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December 10th, 2012

 

Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials".

During the ninth week of the 2012-2013 season (November 19-November 25), Revolution topped the rankings for the week's DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 1.8 adults 18-49 ratings points.

New Girl topped the % adults 18-49 ratings increase from DVR viewing, adding 75% to its Live+Same Day adults 18-49 ratings.

Revolution led total Viewership gains, adding 4.419 million viewers via DVR between Live + Same Day and Live + 7 Day ratings.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
REVOLUTION-11/19 NBC 2.6 4.4 1.8 69%
New Girl-11/20 FOX 2.0 3.5 1.5 75%
REVENGE-11/25 ABC 2.2 3.6 1.4 64%
Once Upon A Time-11/25 ABC 3.1 4.4 1.3 42%
Castle-11/19 ABC 2.0 3.0 1.0 50%
2 Broke Girls-11/19 CBS 3.4 4.4 1.0 29%
NCIS-11/20 CBS 3.0 4.0 1.0 33%
How I Met Your Mother-11/19 CBS 2.9 3.9 1.0 34%
Private Practice-11/20 ABC 1.3 2.2 0.9 69%
Hawaii Five-0-11/19 CBS 2.2 3.1 0.9 41%
Family Guy-11/25 FOX 2.9 3.8 0.9 31%
BONES-11/19 FOX 2.0 2.9 0.9 45%
PARENTHOOD-11/20 NBC 1.7 2.6 0.9 53%
666 PARK AVE-11/25 ABC 1.2 2.0 0.8 67%
MIKE & MOLLY-11/19 CBS 2.9 3.7 0.8 28%
Mentalist, THE-11/25 CBS 1.8 2.6 0.8 44%
VOICE-11/19 NBC 3.7 4.5 0.8 22%
NCIS: LOS ANGELES-11/20 CBS 2.8 3.5 0.7 25%
NEW NORMAL-11/20 NBC 1.5 2.2 0.7 47%
Raising Hope-11/20 FOX 1.5 2.1 0.6 40%
MINDY PROJECT-11/20 FOX 1.3 1.9 0.6 46%
Go On-11/20 NBC 2.1 2.7 0.6 29%
Happy Endings-11/20 ABC 1.1 1.6 0.5 45%
VEGAS-11/20 CBS 1.8 2.3 0.5 28%
Good Wife, THE-11/25 CBS 1.6 2.1 0.5 31%

 

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Largest 18-49 Percentage Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
New Girl-11/20 FOX 2.0 3.5 1.5 75%
90210-11/19 CW 0.4 0.7 0.3 75%
REVOLUTION-11/19 NBC 2.6 4.4 1.8 69%
Private Practice-11/20 ABC 1.3 2.2 0.9 69%
666 PARK AVE-11/25 ABC 1.2 2.0 0.8 67%
REVENGE-11/25 ABC 2.2 3.6 1.4 64%
Hart Of Dixie-11/20 CW 0.5 0.8 0.3 60%
PARENTHOOD-11/20 NBC 1.7 2.6 0.9 53%
Castle-11/19 ABC 2.0 3.0 1.0 50%
Gossip Girl-MON-11/19 CW 0.4 0.6 0.2 50%
NEW NORMAL-11/20 NBC 1.5 2.2 0.7 47%
MINDY PROJECT-11/20 FOX 1.3 1.9 0.6 46%
Happy Endings-11/20 ABC 1.1 1.6 0.5 45%
BONES-11/19 FOX 2.0 2.9 0.9 45%
Mentalist, THE-11/25 CBS 1.8 2.6 0.8 44%
DON'T Trust The B-APT 23-11/20 ABC 0.9 1.3 0.4 44%
Once Upon A Time-11/25 ABC 3.1 4.4 1.3 42%
Hawaii Five-0-11/19 CBS 2.2 3.1 0.9 41%
Raising Hope-11/20 FOX 1.5 2.1 0.6 40%
How I Met Your Mother-11/19 CBS 2.9 3.9 1.0 34%
CRIMETIME SATURDAY 8PM-11/24 CBS 0.3 0.4 0.1 33%
NCIS-11/20 CBS 3.0 4.0 1.0 33%
Good Wife, THE-11/25 CBS 1.6 2.1 0.5 31%
Family Guy-11/25 FOX 2.9 3.8 0.9 31%
2 Broke Girls-11/19 CBS 3.4 4.4 1.0 29%

The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

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Largest Average Viewership Increase From DVR Viewing for Broadcast TV Shows:

Shows Net Viewership L+SD (000) Viewership L+7 (000) Post Airdate Increase (Absolute) Post Airdate Increase (%)
REVOLUTION-11/19 NBC 7020 11439 4419 63%
Castle-11/19 ABC 10363 14033 3670 35%
NCIS-11/20 CBS 16475 19775 3300 20%
Hawaii Five-0-11/19 CBS 9016 12242 3226 36%
REVENGE-11/25 ABC 6918 10046 3128 45%
Once Upon A Time-11/25 ABC 8822 11935 3113 35%
Mentalist, THE-11/25 CBS 10150 13087 2937 29%
New Girl-11/20 FOX 4109 6652 2543 62%
NCIS: LOS ANGELES-11/20 CBS 15129 17631 2502 17%
VEGAS-11/20 CBS 10115 12505 2390 24%
BONES-11/19 FOX 7106 9486 2380 33%
PARENTHOOD-11/20 NBC 4619 6920 2301 50%
Good Wife, THE-11/25 CBS 9447 11692 2245 24%
Private Practice-11/20 ABC 4236 6398 2162 51%
2 Broke Girls-11/19 CBS 9744 11843 2099 22%
MIKE & MOLLY-11/19 CBS 9249 11319 2070 22%
VOICE-11/19 NBC 10597 12417 1820 17%
How I Met Your Mother-11/19 CBS 7450 9124 1674 22%
Family Guy-11/25 FOX 5771 7425 1654 29%
666 PARK AVE-11/25 ABC 3944 5573 1629 41%
VOICE-TUE-11/20 NBC 9469 10791 1322 14%
Go On-11/20 NBC 5971 7236 1265 21%
NEW NORMAL-11/20 NBC 4282 5495 1213 28%
Raising Hope-11/20 FOX 3567 4713 1146 32%
Dancing with the Stars-11/19 ABC 14276 15336 1060 7%

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The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
Do the Live+7 ratings tell us anything about a show's renewal prospects we didn't already know from the Live+Same Day ratings?  No.  Click here to learn more.

To see the previous most DVR'd TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 

 
  • Deo

    Yay for Castle! Week after week around 14M viewers in total! Pretty good for an “old people show”…

  • DenverDean

    @Robert That explains why no CBS Wednesday – would’ve been interesting to see how much more the three shows added since they pretty much dominated that night (with good ratings).

  • Judy912

    Good numbers for both ‘The Mentalist’ & ‘Castle’. There’re my favorite shows besides ‘Suits’.

  • LoriB196

    Thanks for clarifying about Glee being in the “special” category. Glee is always in the top of these lists!

  • sandy

    What about the viewers that do not fall into the 18-49 age group! I am 65 and Bones’ is the one show I watch faithfully on Tv, but I also watch reruns on dvd, tnt and on fox.com/bones all the time!!!

  • Martine

    Ok..but do dvr numbers matter?

  • hmm

    still good numbers of revolution

  • SRD

    @Martine As I understand it, people who watch the commercials on DVR count. The rest don’t.

  • Martine

    Wow, considering how much they try to pimp Go On…2.1 is the best it can do? Ouch.

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