Late Night TV Ratings For December 3-December 7, 2012

Categories: Late Night TV Ratings,Network TV Press Releases,Weekly Late Night TV Ratings

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December 13th, 2012

To see past weeks' Late Night TV ratings information click here.

Via NBC's Press Release

'Tonight Show' AND 'LATE NIGHT' EARN #1 FINISHES FOR THE WEEK OF DEC. 3-7

 

 

JAY LENO AND JIMMY FALLON DELIVER BIGGER 18-49 AND OVERALL AUDIENCES THAN THE ABC AND CBS COMPETITION IN THEIR TIME PERIODS

 

SEASON TO DATE, JAY HAS INCREASED HIS YEAR-AGO MARGINS OVER 'Late Show' IN VIEWERS 18-34, 18-49 AND 25-54 AND JIMMY EXTENDS HIS LEADS OVER 'LATE Late Show' IN 18-49 AND 18-34

 

UNIVERSAL CITY, Calif. – December 13, 2012 - NBC’s “The Tonight Show with Jay Leno” and "Late Night with Jimmy Fallon" have generated #1 results for the late-night week of December 3-7, with Jay delivering bigger 18-49 and total-viewer audiences than CBS's "Late Show with David Letterman" and ABC's combination of "Nightline" and "Jimmy Kimmel Live" in the hour and "Late Night" topping CBS's "Late Late Show with Craig Ferguson," as well as “Kimmel” for their head-to-head half-hour, in all key categories. Note that "Kimmel" was in rebroadcast last week.

 

Season to date for the 2012-13 season, "Tonight" has stretched its leads versus one year ago over CBS's "Late Show" in viewers 18-34, 18-49 and 25-54. In viewers 18-49, "Tonight" has established a margin over "Late Show" of 11 percent (1.030 million vs. 925,000), eliminating last year's "Late Show" advantage of 3 percent. Jay has also generated a 25-54 advantage this season of 8 percent (1.314 million vs. 1.214 million) after trailing by 1 percent at this point last year, and has stretched his 18-34 lead to 16 percent (343,000 vs. 296,000), up from last year’s 12 percent.

 

Jimmy Fallon has established a 16 percent lead over "Late Late Show" this season in viewers 18-49 (665,000 vs. 572,000), up from 11 percent at this point last season, and in viewers 18-34, Jimmy's lead over "Late Late Show" this season is 41 percent (282,000 vs. 200,000), up from a 39 percent margin at this point last season.

 

"Tonight" delivered a bigger 18-49 audience than "Late Show" for the sixth time in the last seven weeks, while Jimmy Fallon has attracted a bigger 18-49 audience than "Late Late Show" for nine weeks in a row.

 

WEEKLY AVERAGES

 

(According to in-home viewing figures from Nielsen Media Research for the week of December 3-7. Ratings reflect “live plus same day” data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”)

 

ADULTS 18-49

 

11:35 p.m.-12:35 a.m. ET

 

NBC “Tonight,” 0.8 rating, 3 share

 

CBS “Late Show,” 0.7/3

 

11:35 p.m.-12 midnight ET

 

ABC “Nightline,” 0.9/3

 

12 midnight-1 a.m. ET

 

ABC “Kimmel,” 0.5/2 (in encore telecasts)

 

12:35-1:35 a.m. ET

 

NBC “Late Night,” 0.5/3

 

CBS “Late Late Show,” 0.4/2

 

1:35-2:05 a.m. ET

 

NBC “Last Call,” 0.3/2*

 

TOTAL VIEWERS

 

11:35 p.m.-12:35 a.m. ET

 

NBC “Tonight,” 3.5 million viewers

 

CBS “Late Show,” 3.2 million viewers

 

11:35 p.m.-12 midnight ET

 

ABC “Nightline,” 3.8 million viewers

 

12 midnight-1 a.m. ET

 

ABC “Kimmel,” 1.8 million viewers (in encore telecasts)

 

12:35-1:35 a.m. ET

 

NBC “Late Night,” 1.7 million viewers

 

CBS “Late Late Show,” 1.5 million viewers

 

1:35-2:05 a.m. ET

 

NBC “Last Call,” 0.9 million viewers*

 

*Friday’s “Last Call” was an encore.

 

SEASON TO DATE

 

ADULTS 18-49

 

11:35 p.m.-12:35 a.m. ET

 

NBC “Tonight,” 0.8 rating, 3 share

 

CBS “Late Show,” 0.7/3

 

11:35 p.m.-12 midnight ET

 

ABC “Nightline,” 0.8/3

 

12 midnight-1 a.m. ET

 

ABC “Kimmel,” 0.5/3

 

12:35-1:35 a.m. ET

 

NBC “Late Night,” 0.5/3

 

CBS “Late Late Show,” 0.5/3

 

1:35-2:05 a.m. ET

 

NBC “Last Call,” 0.3/2

 

TOTAL VIEWERS

 

11:35 p.m.-12:35 a.m. ET

 

NBC “Tonight,” 3.5 million viewers

 

CBS “Late Show,” 3.1 million viewers

 

11:35 p.m.-12 midnight ET

 

ABC “Nightline,” 3.9 million viewers

 

12 midnight-1 a.m. ET

 

ABC “Kimmel,” 1.9 million viewers

 

12:35-1:35 a.m. ET

 

NBC “Late Night,” 1.7 million viewers

 

CBS “Late Late Show,” 1.5 million viewers

 

1:35-2:05 a.m. ET

 

NBC “Last Call,” 0.9 million viewers

 

SELECTED CABLE RESULTS, WEEK OF DECEMBER 3-7

 

NATIONAL ADULT 18-49 RATING

 

Comedy Central, 11-11:30 p.m. ET, “The Daily Show,” 0.7

 

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 0.6

 

TBS, 11 p.m.-midnight, “Conan,” 0.4

 

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9

 

Adult Swim, 12:30-1:30 a.m. ET, 0.6

 

Each adult 18-49 rating point equals 1.27 million viewers

 

TOTAL VIEWERS

 

Comedy Central, 11-11:30 p.m. “The Daily Show,” 1.7 million

 

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 1.3 million

 

TBS, 11 p.m.-midnight, “Conan,” 1.0 million

 

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.0 million

 

Adult Swim, 12:30-1:30 a.m. ET, 1.4 million

 

 

 

 

 
  • Brad

    I don’t really have anything to back up my guest point but things like having Axl Rose on your show and no one elses is pretty significant to me.

    As for Kimmel being #1 temporarily, I agree with that if 2014 is the end of Leno and in comes Fallon. I don’t think Kimmel can make it up against Fallon’s high-energy and full head of hair.

  • Diana Santiago

    Mel Brooks is doing promotion on a DVD boxed set of his classics. He visited Kimmel and Conan only, in that order.

    Of course, Mel Brooks is not an A-lister… ;)

  • Gary Middleton

    “I don’t really have anything to back up my guest point but things like having Axl Rose on your show and no one elses is pretty significant to me.”

    That’s a very different thing, though. There have always been a lot of guests who don’t do the Leno show. And others who passed on Leno because Jay didn’t have a first-guest slot available at the right time and they didn’t want to be #2. Either of those conditions could be the case for Mel Brooks, who obviously isn’t going to bump Gerard Butler or Hugh Jackman in an 18-49 world.

    “Kimmel First” will be if the tons of stars who do Jay one day and Kimmel a day or three later start doing it the other way around. I think it’s coming in the first half of 2013.

  • Brad

    “Kimmel First” will be if the tons of stars who do Jay one day and Kimmel a day or three later start doing it the other way around. I think it’s coming in the first half of 2013.

    Okay. I’m glad we have a definition to go off of now. We shall see what happens soon enough.

  • Brad

    Never really thought about the first-guest slot and all. Thanks for enlightening me.

  • Gary Middleton

    Very welcome, Brad.

    Just to tie it all together, another scenario is this. Mel needs exposure in a specific week for his DVD launch. Jay loves Mel, but has no first guest slots available. So Mel does Kimmel and Conan, but tells Jay he’ll come the following week. Tonight does have slots that week, maybe even gaping ones, but they decline Mel on the basis that “we generally don’t take guests who have just done Kimmel or Conan.” And they go with a lesser talent like Don Johnson, just to defend the policy.

    If the sea really changes next year, Tonight will not have that luxury. They’ll drop the policy in favor of just putting on the best lineup they possibly can.

  • Brad

    I can see that happening and how it will have to change. It will only change when Kimmel is head-to-head-to-head. Conan will never ever be so fortunate to get that policy dropped for his show. It could only happen if The Tonight Show is desperate for guest and I doubt they look at CONAN and say to themselves “why didn’t we have that guest on” and realize they had that first-guest policy.

    They will with Kimmel. They will actually have to fight for their LA stars to be guests, not just wave a policy in their face saying “be careful, you don’t want us to ignore your invite do you?”

    What currently happens with Leno and Letterman guests? Some guests go on the others show first and then they do other one’s show. Right?

  • Gary Middleton

    “What currently happens with Leno and Letterman guests? Some guests go on the others show first and then they do other one’s show. Right?”

    Yes, frequently they alternate. Do Dave first this year, Jay first next year. Tonight wisely avoided targeting Late Show with any booking policy.

  • Diana Santiago

    I don’t think The Tonight Show can sustain (or is sustaining) the “first booking” policy. I can’t name examples because it will take a while to search, but Conan had “first booking” for several guests.

    Let’s face it: The Tonight Show is not “The” Tonight Show anymore. It’s the Jay Leno Show. It’s just another late night show.

  • Diana Santiago
  • jcfreder

    Gary, yes, Leno was mentioned in the Martin Short monologue but not as a shot at Leno. If anything, it was Short pretending to be clueless about what Paul is up to, and then a “dig” at Dave for being the “cranky one.”

    I predict Kimmel probably finishes third in the demo and gets clobbered in the overall viewers, so much so that it would be difficult to call anything he does a win even if he narrowly earns demo wins. Based on the season to date numbers he seems to be running even in the demo with Fallon and Ferguson, who start a half-hour later. I don’t see how that translates to big wins moving up a half-hour earlier into the “major league” slot, so to speak.

    Even assuming that Kimmel actually beats out Dave and Jay early on, thus showing that “youth has been served,” NBC brings in Fallon, who will then beat Kimmel.

    Sorry to sound so harsh. I don’t have anything against Kimmel, I just don’t what he’s accomplished in the ratings to project wins for him.

  • Gary Middleton

    “I don’t think The Tonight Show can sustain (or is sustaining) the “first booking” policy. I can’t name examples because it will take a while to search”

    That’s the point. It takes no time to find examples of guests doing Kimmel right after Leno. It happens constantly. There was one on Tuesday. There’s one tonight. That’s the situation in December, 2012.

  • Gary Middleton

    “Gary, yes, Leno was mentioned in the Martin Short monologue but not as a shot at Leno. If anything, it was Short pretending to be clueless about what Paul is up to, and then a “dig” at Dave for being the “cranky one.””

    I agree, JC.

    “Based on the season to date numbers he seems to be running even in the demo with Fallon and Ferguson, who start a half-hour later. I don’t see how that translates to big wins moving up a half-hour earlier into the “major league” slot, so to speak.”

    It’s got to be troubling to ABC for sure, but here’s a counterargument. The midnight start time is in a bit of a no man’s land, with the 11:30 shows all early in their first interviews. And it follows Nightline, which isn’t too compatible. Starting right after the local news might make all the difference.

    Plus, and maybe this is the big thing: the 11:30 shows frequently don’t beat the 12:30 shows by all that much. So on an apples-to-apples basis, maybe those 12:30 shows are much tougher demo competition than what he is likely to face from Jay and Dave.

  • Gary Middleton

    No doubt Fallon replaces Leno in 2014. Jay knows, he watches ratings more than any of us. Live by the number, die by it. He thought they were in trouble 2 years ago when they fell below 1.0, so there’s no way he’s expecting his frequent 0.7s to keep his name on the building.

    Funny thing is, when Fallon suggests he doesn’t care that much one way or the other, I kind of believe him. He loves his gig. He’s probably not looking forward to a ratings war. But he’s about to get one.

  • Douglas in TN

    The big wildcard with Kimmel, perhaps, will be how itchy the trigger finger will be with ABC.

    Not to rehash the old arguments, but although there were other factors in play, specifically that they had to have Leno on NBC somewhere, per Leno’s deal, NBC pulled the trigger way too fast on Conan’s Tonight Show.

    With the press, yeah, Kimmel might put up some decent numbers, but it’s hard to see him pulling the kind of numbers they say Nightline was. But if they level off by Memorial day, with Kimmel running behind the two geezers, will they continue to support him for the long haul?

  • GARebelman

    I don’t see why everybody thinks Kimmel is going to automatically crush people either. Are these the same types who thought Conan was going to make a killing in the ratings too? Though they have two different styles I think if I had to judge he may be number 2 in the Demo. I don’t think he will win in total viewers. I think Dave will wind up third place possibly in both.

    For anybody who cares, Jay had a small cameo in 1600 Penn Pilot at the very end.

  • anonymous

    Where’s “hello man” to set you all straight? There’s a case to be made about youth vs. old age, but Kimmel is not the one to make it. What is he? 45 years old? How long has he been at ABC? 10 years?

    If ABC had Jimmy Fallon to put up against Leno and Letterman, then I would buy the youth arguement. But putting Kimmel up against Leno is like putting Soundgarden vs. Fleetwood Mac. Fleetwood Mac would draw much better even though they are older.

  • Diana Santiago

    Conan KILLED tonight, even with bronchitis. If you didn’t watch it, catch the rerun. You won’t regret it.

  • Brad

    I’ll talk about this more later but you would think after Conan’s 2009 freak show that nobody would want to change timeslots or mess with a good thing. Stern advised Kimmel to NOT give Nightline the boot even if it has been 10 years. He told him to not mess with a good thing. That he could do anything he wants at midnight and no one would care. But Kimmel was all googley-eyes on the 11:30 timeslot. Now Kimmel will invoke a late night war that might kill him in the end. He could come out on top for a few years, force the old guys to retire, and then invoke a fight Fallon (and maybe Ferguson).

    With great risk comes great reward. Kimmel might become king. But he might also wreck a good thing and get humiliated if it doesn’t work out. I give him props for trying and after 10 years, maybe now is the time to strike. If not now, when? And if it this fails Kimmel and ABC could always revert back to the old format as Nightline is being putting on the backburner (it isn’t cancelled remember). Kimmel could also go on and do a sports show but I think no matter what he’ll stay with ABC because ABC can’t afford to lose him. They have no one else to do a late night talk show and JKL makes good money for them.

    One thing is for certain, we will finally learn how significant the 11:30 time slot is for a talk show and if midnight really is a no-man’s land.

  • Brad

    “The story could hold special significance to Leno’s career: Leno’s late manager, Helen Kushnick, forced NBC’s hand by planting an anonymously sourced article in The New York Post saying that NBC executives wanted Johnny Carson to leave “The Tonight Show,” paving the way for Leno to take Carson’s job.”

    What comes around goes around.

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