Cable News Ratings for Thursday, December 27, 2012

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December 28th, 2012


Live + Same Day Cable News Daily Ratings for Thursday, December 27, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,046            190            421
CNN         350            117            154
MSNBC         509            145            238
CNBC         191             60            105
FBN           42             11             19
HLN         166             72            104
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       1,681            290            570
CNN         542            150            205
MSNBC         890            253            429
CNBC         220            102            119
FBN           36               9             12
HLN         260            113            167
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends         938            169            415
CNN Early Start/Starting Point         186             74            109
MSNBC Morning Joe         431            137            216
CNBC Squawk Box         156             60            113
HLN Morning Express w/ Meade         163             84            124
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,973            274            774
CNN SITUATION ROOM         497            191            230
MSNBC HARDBALL WITH C. MATTHEWS         883            216            348
CNBC FAST MONEY         181             50            112
HLN EVENING EXPRESS         111             27             37
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       1,802            296            720
CNN SITUATION ROOM         416            151            195
MSNBC POLITICS NATION         704            201            294
CNBC MAD MONEY         124             33             60
HLN EVENING EXPRESS         141             39             47
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,487            297            595
CNN ERIN BURNETT OUTFRONT         411            155            155
MSNBC HARDBALL WITH C. MATTHEWS         693            184            314
CNBC KUDLOW REPORT         111             20             27
HLN JANE VELEZ-MITCHELL         233             92             95
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       2,212            400            763
CNN ANDERSON COOPER 360         583            173            218
MSNBC ED SHOW         855            223            427
CNBC TRASH INC: GARBAGE         267            122            121
HLN NANCY GRACE         364            141            216
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       1,534            268            492
CNN PIERS MORGAN TONIGHT         563            132            217
MSNBC RACHEL MADDOW SHOW         996            298            487
CNBC M. ZUCKERBERG: INSIDE FB         197            108            132
HLN WHAT WOULD YOU DO         202             82            144
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,282            203            456
CNN ANDERSON COOPER 360         479            145            178
MSNBC LAST WORD W/ L. ODONNELL         814            238            370
CNBC AMERICAN GREED         195             75            105
HLN WHAT WOULD YOU DO         214            116            141
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR         711            172            321
CNN ERIN BURNETT OUTFRONT         306            130            129
MSNBC ED SHOW         423            166            228
CNBC MAD MONEY           73             15             48
HLN SHOWBIZ TONIGHT         187             74            129


For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2012)

CNN/HLN: 99.727 million HHs

CNBC: 97.497 million HHs

FNC: 97.981 million HHs

MSNBC: 95.526 million HHs

Fox Business: 68.407 million HHs


  • BevAG

    OMG!!!!! I LOVE Leslie Gore. And that song….. yes.

    I was singing and rocking out to it. I feel so “warm and fuzzy and lovable” after that song that I could ALMOST ask beached if he wants to get married!!! :) Almost.

    This song and the fruit basket and hearing about Hillbilly and Faith’s night ALMOST makes me want to call my ex. lol

    Oh, 66. You are such a dear. Thank you for this. :)

  • Bobbyv

    Bev, consider it done

  • 1966

    your welcome.

  • Letmethink

    @BevAg–we have 3 rescue dogs–two puppies and one 13 1/2 year old girl that is diabetic and blind. She gets insulin 2 times per day and is living life to the fullest. The two puppies give us a run for our money–they are 55 and 60 lbs already–full of p$#%$$s and vinegar they are. We have acreage and they explore every acre of it and come in at night exhausted. We love them. We are starting in two weeks with a group called Barkbusters that will come here and help us train them. We took them both through puppy and Intermediate training at Petsmart but they need more. Being such big girls, we need for them to be well trained.
    My son has a beautiful American Bulldog—he is a real beauty and so well behaved.

  • Letmethink

    @BevAg–forgot to say–I respect Faith, Nancy and Matthew–they are the only libs I read. I get a hint of what other are posting from replies from conservatives. Occasionally I will respond from those posts—not often. I have stopped responding to most as we live in alternate universes. I only like to discuss with people who back up what they say with stats not just vile, hateful rhetoric. Really turns me off when someone one says something is a fact with no evidence. I love, love, love 1966’s responses to these posters–lol–perfect!!
    Pooped from cleaning and putting Christmas up–night all!!

  • d.d.


    You put me to shame. We won’t get our decoration down until Tuesday . We always get a Frazier fir because they are so reasonable & plentiful here & I love the smell. We also have an artificial tree in another room , Our outside wreaths, house lights, & fence & arbor lights will come down when it’s warmer . The snow has already melted though, so Tuesday may be the day. When I first started on TVBTN’s , we were still having theme Christmas parties for about 40 . Examples would be ‘feather friends ‘ with boas , Mardi Gras feather masks , & many other things that had guests wearing red long johns , red blinking Rudolf noses, old lady hats that the guys saved & wore one day golging in the summer , etc. We did it for 10 years but just plain got tired.

    – –

    Dogs give us a full life & I wouldn’t be without one .

    Since we have been talking about Washington , I’ll say good night wiith this .

    You want a friend in Washington? Get a dog.
    – Harry S Truman

    Even though Truman was a Democrat, he nailed that sleasy place.

  • Bobbyv


    Quote also made famous by Gordon Gekko.

  • 1966

  • Bobbyv

    1966, you have something for all seasons, huh? :)

  • Faith3

    “People were angry about the banking crisis not because they felt part of some class struggle against capital bankers but because they felt ripped off.”

    Well why did they fell ripped off? Who benefitted from what specific policies? Who paid because of those policies and who lobbied for those policies?

  • 1966


  • 1966
  • ninja

    @ Letmethink…………..we ave a 7 year old dog that was diagnosed with diabetes six months ago and is almost blind. How long has your dog lived since it was diagnosed? Ours is a min pin.

  • cathy

    D.D. “After an accident, hybrid cars can be extremely dangerous to rescue workers because of increased battery size combined with electricity.”

    This is very true. Plus the clean up is very dangerous and very costly. My friend battery was damaged and leaked after an accident. He was charged $10,000 for the clean-up, which insurance does not cover.

    Matthew and Faith3 – I wonder what class you put yourselves in? What class you grow up in? Have you personally seen these changes you are talking about with the working class? Or have you just read about them. Have you lived through a union strike?
    I ask these questions because to many people speak without having any personal knowledge. They look at news stories that state facts and then repeat what they have heard others say.
    I was born into a poor family. Many of my family are still poor, some are middle class and I would say I’m an example of achieving the American dream. I do not call myself rich but my family does. I know why I’m successful and why others in my family are not. It is all about choice and sacrifice.
    I have never personally seen the horrible working conditions that people had to deal with, I believe they occurred. People were risking their lives everyday at work, so of course they would be willing to risk they lives and stand up to a company to get better working environments. Unions were very needed and very good for a time. But I believe that many Unions have become loaded with power hungry leaders whose greed is greater than the CEO’s of the companies they bargain with. Union leaders care more about winning in contact talks, then what’s good for their members. I lived through three union strikes when I was a child. They are not fun. The union leadership will advise members to strike saying that 20 cents an hour is to little but after striking for six weeks they will advise the members to vote for a contract at 22 cents an hour. In the end the members would have been better off to take the 20 cents. But of course the Union spends it’s time telling the members they got them a 22 cent an hour raise.

    Matthew and Faith, you talk about the growing difference between the classes. You point at CEO’s salary growth in the last thirty years compared to workers salary growth and call it greedy. But do you think there could be another reason? How has a CEO’s job changed over the last thirty years? It you did any research you would see that their job is much more demanding and requires much more knowledge today then it did thirty years ago.
    So, what about worker, how have their jobs changed? Workers jobs are less demanding and require less strength and less knowledge to perform. (On average)
    I’ll pick Walmart as an example. Thirty years ago, a shelf stocker job required a lot of ladder climbing, cart pushes and item pricing. Today, the carts are motorized and even lift and place the item on the shelf. In the past cashier had to read the items price type it in the register and know how to make change. Today, they ran the item over a scanner and place it in a bag. When they are done the machine tells them what change to give. So, when a job becomes easier over time and requires less skills, why did you think people should be paid more to do it?

    In publicly owned companies, the CEO’s salary is set by the Board of Directors. The Board is elected by votes from stockholders. If you own stock in a company and you believe it is over paying it’s CEO vote out the Board of Directors. Go to stockholder meetings and let them know your feelings. Don’t complain about it. Don’t let the politicians use this fact to promote they grab for higher taxes. If you want it to change, motivate stockholders to demand the company to change.

    Politicians are not your friend. They are not the hero. They are a big part of the problem. Hillary Clinton sat on Wal-Mart’s board for six years. During this time she sat quite when CEO’s salary and Unions were spoken about. She was in a position to ask for changes in these areas but did not.

  • TZCA

    Good late evening everyone.

    At work on lunch break so did some quick perusal of the posts to catch up.

    BevAG, I see you’ve earned yourself another secret admirer (*cough*beached*sneeze*) :smile:

  • cathy

    “Breaking News: Secretary of State Hillary Clinton has been admitted to New York-Presbyterian Hospital with a blood clot stemming from a concussion she sustained several weeks ago, her spokesman reports.”

    Now, I do believe that she is really ill. She has been looking off for a few months. I think there’s more to the Libya story and the stress from the chance of the truth coming out has gotten to Hillary or that Mrs. Clinton has a serious brain related illness that she isn’t ready to reveal to the public.

  • PaulG


    Appreciate your enthusiasm for free market capitalism,,however as a long time investor I would disagree with your characterization of corporate governance and the relationship between CEO’s and BOD’s..My preference would be to completely separate the CEO from the Chairman of the Board position,,as it almost always results,,to some degree,,in cronyism,,conflicts of interest and insider deals,,to the detriment of the shareholders and free markets..

    I have no love lost for unions,,been threatened a few times,,once across the desk in my office,,but these are tough times for working Americans and I have a lot of empathy for so many being displaced by globalization,,technology and bad policy…Good luck with Matthew and Faith3,,two of the smartest posters here..

  • cathy

    Reason’s why CEO’s salaries APPEAR to have increased so much.

    1) From the 1980s to 2003 CEO’s stock options were not reported to the Securities and Exchange Commission. \So, for these 23 years we didn’t see the true salary of CEO’s./

    2) In 1993 Congress capped the deductibility of CEOs salaries at $1 million, unless the extra pay was linked to performance incentives. So boards of directors raised CEOs’ potential income with increasingly generous stock options, which helped drive executive pay off the charts. \There is the government again. Don’t they always help./

    3) The average size of firms in the 1980s has increased when compared with the value of [the average firm in 2008. There is a strong correlation in increase in salary with increase in size of the firm. As complexity increases, responsibilities increase.

  • Letmethink

    @ninja our dog has had diabetes for 1/2 years. Our vet told us 2 years was pretty average. She gets insulin 2 times per day. So far she has done great and we count everyday with her as a blessing. We got one puppy to help us ease the pain when we loose her then we got another puppy so the first would have a friend. We were very lucky as they turned out to be really great dogs.
    dd we just mostly do the inside. And a couple of wreaths outside. It took almost 3 days to get it all down and put up. Your parties sound like fun they would definitely be a lot of work.
    If politicians could be as decent as dogs.

  • Ratboy

    Goood Morning!
    Happy New Year early since I will not be awke tonight!

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