Cable News Ratings for Thursday, December 27, 2012

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December 28th, 2012


Live + Same Day Cable News Daily Ratings for Thursday, December 27, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,046            190            421
CNN         350            117            154
MSNBC         509            145            238
CNBC         191             60            105
FBN           42             11             19
HLN         166             72            104
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       1,681            290            570
CNN         542            150            205
MSNBC         890            253            429
CNBC         220            102            119
FBN           36               9             12
HLN         260            113            167
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends         938            169            415
CNN Early Start/Starting Point         186             74            109
MSNBC Morning Joe         431            137            216
CNBC Squawk Box         156             60            113
HLN Morning Express w/ Meade         163             84            124
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,973            274            774
CNN SITUATION ROOM         497            191            230
MSNBC HARDBALL WITH C. MATTHEWS         883            216            348
CNBC FAST MONEY         181             50            112
HLN EVENING EXPRESS         111             27             37
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       1,802            296            720
CNN SITUATION ROOM         416            151            195
MSNBC POLITICS NATION         704            201            294
CNBC MAD MONEY         124             33             60
HLN EVENING EXPRESS         141             39             47
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,487            297            595
CNN ERIN BURNETT OUTFRONT         411            155            155
MSNBC HARDBALL WITH C. MATTHEWS         693            184            314
CNBC KUDLOW REPORT         111             20             27
HLN JANE VELEZ-MITCHELL         233             92             95
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       2,212            400            763
CNN ANDERSON COOPER 360         583            173            218
MSNBC ED SHOW         855            223            427
CNBC TRASH INC: GARBAGE         267            122            121
HLN NANCY GRACE         364            141            216
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       1,534            268            492
CNN PIERS MORGAN TONIGHT         563            132            217
MSNBC RACHEL MADDOW SHOW         996            298            487
CNBC M. ZUCKERBERG: INSIDE FB         197            108            132
HLN WHAT WOULD YOU DO         202             82            144
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,282            203            456
CNN ANDERSON COOPER 360         479            145            178
MSNBC LAST WORD W/ L. ODONNELL         814            238            370
CNBC AMERICAN GREED         195             75            105
HLN WHAT WOULD YOU DO         214            116            141
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR         711            172            321
CNN ERIN BURNETT OUTFRONT         306            130            129
MSNBC ED SHOW         423            166            228
CNBC MAD MONEY           73             15             48
HLN SHOWBIZ TONIGHT         187             74            129


For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2012)

CNN/HLN: 99.727 million HHs

CNBC: 97.497 million HHs

FNC: 97.981 million HHs

MSNBC: 95.526 million HHs

Fox Business: 68.407 million HHs


  • Letmethink

    @1966–was that song you posted for me calling me a fool?–just curious–thank you–I guess–
    @ beached—I care what BevAg posts–she is the voice of reason

  • usa8888

    Here we see a clear example of the under-educated Fox viewers talking about Communism, Marxism or whateverism and blaming Obama. Of course, we have had virtually no inflation as a result of monetary policy of the Fed but the undereducated keep pushing this tired old story. To get out of a depression or recession, we have to spend money until recovery is underway. The right wingers in the House (and Lian Ryan –whose home state wouldn’t even elect him and Robme) want to let the economy hit bottom–go into free fall and try to pick up the pieces. Of course, this is the wrong way to go and even these multimillionaires might lose their fotune were a free fall to occur (it’s a good thing Robme has his money hidden in out of the country tax shelters). Fortunately, as noted previously, Obama was re-elected by 5 million votes and a huge margin in the electoral college AND virtually all of the t-baggers were soundly defeated. Now we need to vote out the remaining t-bags and then we can move the economy ahead…..

  • 1966

    I sent you that song because it’s a good song. it’s really about usa8888. lol

  • BevAG

    @ usa:

    Here we see a clear example of the under-educated Liberals/Democrats/Socialists who ignore the Democrat majority in California for the past 40 years and their mantra of “spend money until recovery is underway, spend money while we’re in recovery, and spend more money just because we can.” That mantra has taken California right into bankruptcy.

    Now, the Liberals/Democrats/Socialists want to do “spend, spend, spend” on the Federal level right into bankruptcy.

    I am also a VERY proud fiscal Neo-con. The cliff is now fine with me because I’m disgusted by all the over spending down at the government at just about every level.

  • d.d.

    Gee , when I said all were welcome here except trolls, I meant to say sock puppets, ,although, trolls don’t add much here but annoyance.



    From a reporter in your part of the woods:

    Steven Greenhut: New Year’s predictions for California



    Taxes, taxes, taxes … you can’t get away from them. Take the the hybrid & electric car as an example . Starting Feb.1, drivers in the state of Washington ,will have to pay an additional $100 annual registration fee. Why ? This fee will help the state compensate for gasoline taxes that these cars don’t pay anymore.


    Everyone have a good night !

  • beedavisjr

    People who watch Fox & MSNBC will forever be misinformed. I’ll say it again; do your own damn research. If you’re looking towards a talking head to say something you agree with, you already fell for the trap. Please stop calling these Channels “NEWS”. They are commercialized to the point, the only information you’re getting are talking points from people with special interest. Read bills. Read voting records. Form your OWN opinion for once. Lazy people.

  • BevAG

    d.d., excellent article!!!

    usa, you should read all the comments after that article d.d. put the link to. That totally discredits your constant propaganda sentence that, “Most Americans now want the government to tax us so that the government can spend tons of money getting us out of a recession,” which I thought Obama said we’re no longer in a recession.

    There’s one person who believes California’s “innovative” businesses, i.e., Silicon Valley, are going to keep California afloat. But that person, like most Democrats, didn’t read the memo: Google and a lot of Silicon Valley are outsourcing their jobs out of the country for the tax breaks and the lower wages.

    Once the super majority Democrats in California take off Proposition 13 and raise our property taxes to the obscene rates in like New Jersey, Silicon Valley and all the other wealthy businesses will be abandoning their gorgeous buildings for other states.

  • Letmethink

    It is a good song. Thanks for sending. 66

  • cathy

    I truly don’t think any of us realize how many government/private programs there are for the poor. I once read that a family making $30,000 a year is better off then a family making $50,000 a year because of all the program benefits a family making under $30,000 gets.

    I’m thinking about this now because I just come back from looking into investing into foreclosed homes. I learned about all the government programs there are to help the poor and how to use them when flipping a house. If I buy a foreclosed home and rent it to lower income family. The county weatherization program will buy and install a new heating system, new water heater, energy star oven and refig, and put insulation into the home. If the windows are more than 10 years old, they will replace the windows. The county gives you a list of families looking for homes to rent. These people are getting a $800 a month housings allowance in area I was looking at. (Average rent to 600 to 900. So, the check comes straight from the county to you. When I rent to one of these families my property taxes are priced as owner occupied and for the first year my taxes are reduced 50%. I only have to rent to them for six months. After the six months, we can sell the home.
    It surprised me that programs to make a house cheaper to heat for the poor could be used to upgrade rental property. So, I decided to look into more programs in the area.
    It’s not propaganda that the current welfare system by design or mistake keeps people on the system. Many programs are all or nothing. If you make less than $27,500 a year in the area I live, you can get on weatherization and home maintenance programs. These programs can get you new windows, new roofs, new appliances, new water heaters, new heating systems, new entry doors, new sliding, updated electrical systems, insulation and even lawn services. You also get free bus passes for your family, free membership and free classes at the YMCA, free child care at the YMCA, free food from six different food banks, free clothing and furniture from any goodwill or salvation army store, discount on heating and electric bill, free comcast internet, discount on home and auto insurance, free headstart program for 3 and 4 year old., free after school care for children up to 12, daycare for only $25 per week for each child newborn to 12. If you own a home or not you get a housing allowance of up to $800 a month. I didn’t look for anymore programs after that, because if could see over $20,000 in those programs. Many which you loss totally when you make more than $27,500 a year. I can see why people can’t afford to move to a better paying job.

    Why doesn’t welfare use a progressive system like taxes. You should always be better off when your income increases.

  • Doug Z

    Tesla CEO Buys $17 Million Mansion; Got $465 Million Govt. Loan

    Taxpayers footed the bill for a $465 million loan to troubled electric carmaker Tesla as part of President Barack Obama’s “green energy” stimulus. But Tesla’s CEO Elon Musk is now riding high with the purchase of his new $17 million mansion.

  • cathy

    From the Washington Post, “SolarCity is the most interesting of the names on the list. Its Chairman, Elon Musk, is an Obama supporter who has used taxpayer funds, not once, not twice but three times to enrich himself. Musk has been able to parlay his political donations and lobbyist contracts with the Obama Administration into loan guarantees and grants. Musk spent $480,000 from 2007 to 2011 to lobby Congress, the White House, EPA and DOE and his company Tesla Motors received a $465 million loan guarantee from DOE’s ATVM program. Tesla’s public offering made Musk nearly $600 million. Likewise, Musk’s company SpaceX has a lifeline of government contracts with NASA that total nearly $1 billion.”

  • Doug Z

    Posted December 29, 2012 at 2:11 PM

    Here we see a clear example of the under-educated Fox viewers talking about Communism, Marxism or whateverism and blaming Obama. Of course, we have had virtually no inflation

    Mr. USA, you must be part of the 1% that as somebody else go to the grocery store for them. The inflation at the grocery store is unbelievable. I do all my own shopping and know the price of everything.

    Mr. USA is part of the 1% rich crowd. It does not go to the grocery store for himself.

  • BevAG

    Doug, maybe Mr. USA is actually this Elon Musk guy that Cathy is talking about, whom I find despicable, who got rich from all kinds of government handouts from the Obama Administration.

    This Administration just gets uglier by the day.

  • cathy

    Now now Doug Z. ;-) Mr USA may shop for himself. He could be using mommy and daddy’s credit card so he doesn’t care about the price. Or he may only buy ramen noodles, they haven’t increased that much.

  • Doug Z


    You remind me of 20 years ago when Jimmy Rogers was a guest on CNBC. The analyst told Jimmy Rogers, there was no inflation. Jimmy Rogers looked at the man and said, you sure have a fancy suit where did you get that. The analysts looked at Jimmy and said he did not buy it was bought for him. So Jimmy said you don’t know how much the suit costs and the man said that he didn’t. Then Jimmy asked the analysts how much a dozen large eggs, not extra-large cost and what is the difference in price. The CNBC analyst could not tell Jimmy. Jimmy says I do all my own grocery shopping and know the price of everything.

    Mr. USA. Do you even know who Jimmy Rogers is? It’s okay, you can Google him. He is the richest common man that I have ever seen. That is why I love him.

    Mr. USA Google him and pretend that you already knew who he was so that you can answer who he is and prove you are educated

  • cathy

    Bev, Doug Z pointed out Elon Musk first.

  • BevAG

    Cathy, oh, sorry. I missed that. I see that now that you pointed that out. Sorry, Doug.

    I got wrapped up in this Elon Musk guy. I’m reading about him now.

    It sure does pay to be an Obama support, if you’re rich. All you do is get richer….on the taxpayers’ dime.

  • 1966

  • BevAG

    Doug, I’m looking Jimmy Rogers up now. Since there’s several, are you talking about the Jimmy Rogers that now lives in Singapore and who is co-founder of The Quantum Fund?


  • BevAG

    nice, 1966!!!!!

    When I was looking up the Jimmy Rogers that Doug was talking about, I saw this Jimmie Rodgers’ name. I didn’t listen to him. But this is fun!!

    You know your music, 1966.

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