Cable News Ratings for Thursday, December 27, 2012

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December 28th, 2012


Live + Same Day Cable News Daily Ratings for Thursday, December 27, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,046            190            421
CNN         350            117            154
MSNBC         509            145            238
CNBC         191             60            105
FBN           42             11             19
HLN         166             72            104
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       1,681            290            570
CNN         542            150            205
MSNBC         890            253            429
CNBC         220            102            119
FBN           36               9             12
HLN         260            113            167
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends         938            169            415
CNN Early Start/Starting Point         186             74            109
MSNBC Morning Joe         431            137            216
CNBC Squawk Box         156             60            113
HLN Morning Express w/ Meade         163             84            124
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,973            274            774
CNN SITUATION ROOM         497            191            230
MSNBC HARDBALL WITH C. MATTHEWS         883            216            348
CNBC FAST MONEY         181             50            112
HLN EVENING EXPRESS         111             27             37
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       1,802            296            720
CNN SITUATION ROOM         416            151            195
MSNBC POLITICS NATION         704            201            294
CNBC MAD MONEY         124             33             60
HLN EVENING EXPRESS         141             39             47
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,487            297            595
CNN ERIN BURNETT OUTFRONT         411            155            155
MSNBC HARDBALL WITH C. MATTHEWS         693            184            314
CNBC KUDLOW REPORT         111             20             27
HLN JANE VELEZ-MITCHELL         233             92             95
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       2,212            400            763
CNN ANDERSON COOPER 360         583            173            218
MSNBC ED SHOW         855            223            427
CNBC TRASH INC: GARBAGE         267            122            121
HLN NANCY GRACE         364            141            216
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       1,534            268            492
CNN PIERS MORGAN TONIGHT         563            132            217
MSNBC RACHEL MADDOW SHOW         996            298            487
CNBC M. ZUCKERBERG: INSIDE FB         197            108            132
HLN WHAT WOULD YOU DO         202             82            144
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,282            203            456
CNN ANDERSON COOPER 360         479            145            178
MSNBC LAST WORD W/ L. ODONNELL         814            238            370
CNBC AMERICAN GREED         195             75            105
HLN WHAT WOULD YOU DO         214            116            141
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR         711            172            321
CNN ERIN BURNETT OUTFRONT         306            130            129
MSNBC ED SHOW         423            166            228
CNBC MAD MONEY           73             15             48
HLN SHOWBIZ TONIGHT         187             74            129


For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2012)

CNN/HLN: 99.727 million HHs

CNBC: 97.497 million HHs

FNC: 97.981 million HHs

MSNBC: 95.526 million HHs

Fox Business: 68.407 million HHs


  • BevAG

    It hasn’t mattered who was governor in the State of California for the past 40 years since the Democrats had full control of the House and the Senate except for one of those years. The Governors were just figureheads.

    Like Doug said, it takes a long time to ruin a state. It’s taken 40 years for the Democrats to ruin the absolute great State of California. It’s a shame. And the Democrats are setting out to ruin the great country of America. Thankfully, there’s LOTS of resistance building against that happening.

  • Doug Z


    Warren Buffett owns a fairly small house, not by our standards, but by the rich. And that is all he owns. His whole life and all his material goods is nothing but a tax write off. They are owned by the company. He is certainly a prime example of why all entertainment tax write-offs need to be taking away. Worn buffet does not even need a paycheck for the company pays for everything. Typical liberal!

    Warren Buffett has also stopped the oil pipeline from Canada for he owns a Burlington Northern railway. This railroad transports all the oil from Canada. Typical liberal!

    A monopoly on oil transportation. Does that sound like the greedy capitalist past of the United States, typical liberal!

    Destroying a pipeline that would bring down the price of oil by five dollars a barrel, typical liberal! He cares nothing of the people, typical liberal!

  • BevAG

    @usa If Bev had only the slightest knowledge of economics, she would know that the government is NOT spending wastefully. In fact, the government MUST spend to get out of a bad recession. The right, however, doesn’t understand this and even insists we spend too much on defense (more than the Pentagon generals want). Bev–if you are in California, there are many universities you could enroll to being you up to speed.

    usa, you need to get out of your parents’ basement and get a life.

  • Doug Z

    Posted December 30, 2012 at 10:50 AM


    Are there any professors in California that are not Democrats, liberals?

    We know how old Jeff is or he does not remember Gov. Gray out!

    My friend, please Google Gov. Gray out and tell me where he got his nickname. I know that you do not know the answer without googling it! So Google it and tell me where he got his name and pretend you’re smart, I’m sorry, educated because I know you’re smart

  • Doug Z

    Mr. USA

    Bev and I are not from California and we know the situation that it is in. How come you lived there and do not understand?

  • usa8888

    Doug Z has been watching Fox Noise too much. Both should enroll at Stanford or Berkeley and take some economics courses……
    Warren Buffet and Bill Gates are very altruistic…that’s more than I can say for the extreme backward thinker Grover Norquist……..

  • Doug Z

    Posted December 30, 2012 at 10:58 AM

    Doug Z has been watching Fox Noise too much. Both should enroll at Stanford or Berkeley and take some economics courses……

    Isn’t Stanford and Berkeley where all your leaders came from in the state of California?

    Where did you get your economics degree, oh you have not! I bet that you have never seen an economics teacher even from afar.

    You still have not answered my question about who Gov. Gray out is and where he got his nickname! I followed him and his situation very closely for I was investing in energy stocks at the time. And I am not from California. And I bet I know more about his history then you do.

  • Doug Z


    As for the Republican Party. I believe they have destroyed our country, for they are liberal. And both parties are run by the rich or large corporations.

    Mr. USA does that make you feel better.

  • Doug Z

    Americans are in a panic. Crowds throng gun shows and shops. Blue-chip companies fast-forward next year’s dividends to this year. Investors cash out profits, estate planners report a rush of people trying to beat higher inheritance taxes and lobbyists line up for favors.

    What these people share is the goal of avoiding or benefiting from government actions. More than ever, the “invisible hand” of free markets is being replaced by the visible hand of bureaucrats. The political class is the new master of the universe.

  • BevAG

    I’m smiling at Doug. You’re good. lol (Gov. Gray out). lol

    In the California University system if you’re a Professor and have any Right leaning ideas, you are forced out as soon as they can get you out. California Universities have majority of Left leaning/Socialist Professors.

    My first Professor who just passed — I’d been friends with her for 30 years long after I left college — was Right leaning. She was tough. She stuck it out against all the odds. But it was hell for her.

    The reason she was able to stick it out is because she had THE best program, THE best results from any of the other programs in the system. She ran her programs with a gentle iron fist. You learned, you succeeded by what she taught and the program she developed and directed. The overall results of her program could not be ignored. That’s why she couldn’t be put out. If her program didn’t have such great results, they would have gotten her out. They tried. She stayed right up until her retirement.

    She was a woman who had principles in ALL areas of her life. I admired her and she was a role model for me. She did not allow the Left wing University system to put her out. I loved her courage. She would tell me all the time what she was up against (after I was through with the program, not while I was in the program), but she ALWAYS stood her ground. She made a great program and MANY of us got a life advantage from her in so many ways: Educationally, careerwise and lifewise and as a woman.

    Writing this post has brought up so many wonderful memories of her and how she taught me and encouraged me and directed me and so many others. My life has been so enriched having a Professor like that in my life. I feel the young are missing out by not running into people like that in their University life. It’s a great loss for them.

  • Matthew

    In a perfect world , yes, they should. That’s an area you can use your talent & intelligence toward achieving results , Matthew.

    Any change is going to require a dramatic shift in philosophy from the bottom up, and I just don’t see it happening until people are pushed so far that we have to suffer several years of unpleasantness, followed by something resembling (ideally, non-violent) revolution.

    Both the legislators and the voters have adopted a very backward-looking attitude, where we seem to be learning all of the wrong lessons from our past success. In particular, there seems to be a consensus that because we were a manufacturing powerhouse in the 50s and 60s, and the average worker was doing well during the same period, that the key is to be the sole manufacturing powerhouse once again. This is, of course, untenable, and the route by which so many seek to achieve this undermines the entire pursuit in the first place: become a manufacturing powerhouse by lowering the quality of life for workers.

    Those jobs weren’t great because manufacturing is inherently great, those jobs were great because labor fought to make them great. One need only look just a little further back, to the Gilded Age, to realize that just because a job is in a particular industry, that does not make it inherently great. Trying to do what we did in the 50s and 60s, just because it worked during that era, is as stupid as trying to become an economic superpower by growing cotton and tobacco, just because that’s what made us successful in the 18th century.

    What we CAN learn from our past success (excluding our early foundation, where our key to ‘success’ was the exploitation of human suffering) is that the key has frequently that we’re ahead of the curve; we’re setting the trends that the rest of the world then scrambled to emulate. We’re the ones who innovated credit, we started the nuclear age, we started the microprocessor age, we started the Internet age. What are our leaders saying, in 2012, that can remotely match the audaciousness of the Manhattan Project, or Apollo?

    Sadly, it’s only fringe candidates like Gingrich that say “Hey, lets be the first country to build a permanent Moon Base,” and they’re mocked by liberals and conservatives alike. I can’t imagine a candidate saying “lets be the first country to develop biological immortality, lets be the first country to develop fusion reactors, lets be the first country to cure Parkinsons, lets be the first country to create A.I. that can match a human.”

    All of these things, through nanotechnology, biomedical engineering, genetic engineering, etc. are feasible, and if we’re not the country that’s leading the way in these fields, then we’re going to be the ones following someone else’s lead; When that happens, we really are in decline.

    But that’s just this grandma’s opinion

  • Faith3

    No Doug, it’s specific policies designed by people such as Milton Friedman that help this country fall to its knees. The Financialization of the market is now our reality and the many ills that go with it.

  • Faith3


    there was never an invisible hand.

  • Doug Z

    Some statistics, such as housing prices, say the economy is growing, but it’s all relative. The unemployment rate is falling largely because millions have stopped looking for work. Ordinary wages are stagnant or falling.

    But it is boom time for the government. Spending continues to rise, hiring is up and the Federal Reserve’s printing presses are running overtime.

    The Obama administration is happy to keep borrowing 40 cents of every dollar it spends, or nearly $4 billion a day, seven days a week. Each day brings plans for added regulations and new ways to rob Peter to pay Paul.

  • Doug Z


    I do not understand what you are saying about Milton Friedman?

    The real fall of this country is a fall of manufacturing and natural resources, which is caused by cheap labor and cheap shipping. It is the system that enabled the shipment of goods in package containers loaded on a ship, that they later just put on a truck. These boxes created the cheapest shipping there ever was

    The United States needs to be more isolationists. We need to manufacture our own good and only. But those trade equally

  • Doug Z

    But it is boom time for the government. Spending continues to rise, hiring is up and the Federal Reserve’s printing presses are running overtime.

    The Obama administration is happy to keep borrowing 40 cents of every dollar it spends, or nearly $4 billion a day, seven days a week. Each day brings plans for added regulations and new ways to rob Peter to pay Paul.

    The combination creates a huge cloud hanging over every family and business. Debts and inflation exact penalties, perhaps for generations, and already are stifling innovation and job creation. Ours has become the world’s largest debtor nation and still needs more lenders.

    The certain result will be an economic pie that doesn’t grow fast enough, which will lead to new demands for more redistribution under the guise of “fairness.” Always, the government redistributes by taking the first bite for itself.

  • Matthew

    The United States needs to be more isolationists. We need to manufacture our own good and only. But those trade equally

    You cannot possibly believe this is realistic, even for a country like the United States. If you cut yourself off from free trade, inevitably you will pay a price. The cost will pass on to consumers, who will in turn ‘pass on’ the cost in the form of lowered demand, which will instigate deflationary spirals, which will instigate lowered production and hiring, which…well, you know the drill. You can either shake your fist at globalization and mutter to yourself about how you used to be great, or you can figure out a way to be great again in the new global economy. The lone wolf does not thrive.

  • Faith3


    You are contradicting yourself. You can’t say you are all for the free market and then talk about being an isolationist. Specific policies that were once seen as ridiculous by such people as Friedman are now the mainstream. Our economy runs on debt and now we have debt deflation that we can’t seem to pull out from because people are pretending that it doesn’t exist or simply don’t understand how the economy works. *Hint: the opposite of how a family budget works, btw*. Well debt deflation not inflation is alive and well. We have choices. We can face the reality of how our system runs and put into place safeguards to make it more efficient and less dangerous or head toward a paradigm shift (like we did with these neoliberal policies but now adopt another system) or continue to make up myths like the invisible hand and free market and we run our system like a household budget and other such lies and nonsense.

  • Matthew

    It’s curious, BTW, that you’re simultaneously complaining about the government trying to replace the ‘invisible hand of the free market,’ while arguing that the government SHOULD be the hand of the market when it comes to trade. I mean, why stop at protectionism to prevent outsourcing? Lets protect physical storefronts by imposing taxes on Internet retailers, lets tax manufacturers that use assembly machines, lets tax grocery stores so we can bring back the occupation of milk man

  • Matthew

    You are contradicting yourself. You can’t say you are all for the free market and then talk about being an isolationist.

    Dang. beaten to the punch

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