via press release:
|COWBOYS-REDSKINS SCORES BEST-EVER OVERNIGHT FOR NFL REGULAR-SEASON PRIMETIME GAME ON NBC|
|18.3/30 Tops ALL Sunday Night Football Broadcasts Plus All Other NBC Primetime NFL Games
Best NFL Regular-Season Primetime Overnight on ANY Network in 15 Years
Best Overnight for any Cowboys-Redskins Primetime Matchup in 19 Years
Washington D.C. Market Drew 44.6/68 Rating, Best Ever for NFL Regular-Season Primetime Game (Since Nielsen People Meters in 1987)
|NEW YORK – December 31, 2012 – Last night’s Cowboys-Redskins game on Sunday Night Football is the highest-rated NFL regular-season primetime game ever on NBC, and the highest-rated NFL regular-season primetime game on ANY network in 15 years, according to overnight data released today by The Nielsen Company. The game also generated the best overnight rating for any Cowboys-Redskins primetime matchup in 19 years. The Washington D.C. market had its best rating ever for a primetime NFL game.
Sunday’s game on NBC, in which the Redskins defeated the Cowboys, 28-18, to win the NFC East, drew an 18.3 overnight rating and a 30 share, seven percent higher than last year’s Week 17 game (Cowboys-Giants 17.1/27), which was also a win-and-in game to determine the winner of the NFC East. Last night’s game topped the previous-best NFL regular-season primetime overnight on NBC (18.0/29 for the 2012 Week 1 matchup between the Steelers and Broncos).
Other Ratings Notes:
NOTE: Official national ratings and viewership will be available on Thursday.
* NFL Kickoff Games
TOP 10 METERED MARKETS FOR COWBOYS-REDSKINS:
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